LEAD MARKETING ANALYST

UP TO £70,000

LONDON

I am working with a leading UK tourism provider which has recently had private equity investment. This has meant that they are prioritising investing into their analytics function, enhancing the way they use their data to drive engagement and business growth.

THE COMPANY

THE ROLE

The successful Lead Marketing Analyst responsibilities will include:

• Lead the development and execution of acquisition-focused marketing strategies across various channels
• Utilise data analytics and customer insights to develop and refine audience targeting and segmentation strategies for acquisition campaigns
• Continuously measure and optimise acquisition campaigns, leveraging data to identify opportunities for improvement and growth.
• Develop and maintain dashboards and reports to provide regular updates on acquisition campaign performance to key stakeholders.

YOUR SKILLS AND EXPERIENCE

The successful Lead Marketing Analyst will have the following skills and experience:

• Experience in marketing analytics, with a focus on acquisition
• Strong analytical and quantitative skills, with experience using data to drive business decisions
• Proficiency in data analysis tools such as SQL, Excel, and Tableau
• Excellent communication and collaboration skills, with the ability to work effectively in cross-functional teams

THE BENEFITS

The successful Lead Marketing Analyst will receive a salary of up to £70,000, plus an array of additional benefits.

HOW TO APPLY:

Please register your interest by sending your CV to Harry Mincer via the apply link below.

CAMPAIGN EXECUTIVE

LONDON

£30,000- £35,000 +BONUS +BENEFITS

THE COMPANY

This organisation is one of the leading insurance providers that offer their services on the online. This role will be central to their customer communications with a focus to deliver the best quality customer service to each individual customer.

THE ROLE

As Campaign Executive, you will be working in a collaborative team of marketing professionals. Some of your main responsibilities will be:

• Working on email, SMS, push notifications.
• Work on the analysis on campaigns and creation of a/b tests for future campaigns.
• Work on customer segmentation, targeting projects.
• Help shape their CRM function and how they target customers.

YOUR SKILLS AND EXPERIENCE

A successful Campaign Executive will have:

• Experience in the insurance/finance sector would be beneficial.
• Good understanding of email marketing and other channels.
• Experience working with a CRM platform – they use Braze but are open to others.
• Understanding of data segmentation.
• Educated to a degree level or above.

THE BENEFITS

• A salary of £30,000-£35,000.
• Comprehensive bonus and benefits package.
• Flexible working opportunities – 1 day in the office a week.

HOW TO APPLY

Please register your interest by sending your CV to Lydia via the apply link on this page.

CRM MANAGER

KINGSTON

£40,000-£45,000+BONUS +BENEFITS

THE COMPANY

This company is a leader in the travel sector and is starting to see huge growth as the travel industry gets back to normal. They are growing their CRM team and you will sit in a team of 3 in total. They offer flexible working 2 days a week and are a very collaborative company with a great work environment.

THE ROLE

As a CRM Manager, some of your main responsibilities will be:

• Working alongside the Marketing Director to support CRM strategy.
• Plan and deploy campaigns – email being the main channel used. Campaigns are focused on promotions, and acquisition mainly.
• Sit senior to a CRM Executive, mentoring them and supporting them in the day-to-day.
• Provide insight to the MD on campaigns/CRM.

YOUR SKILLS AND EXPERIENCE

A successful CRM Manager will have:

• Strong knowledge and experience using Salesforce Marketing Cloud is a must.
• Experience dealing with senior stakeholders within a business.
• Commercial awareness and excellent communication skills.
• Interest in the travel sector would be a bonus.

THE BENEFITS

• A salary of £40,000-£45,000.
• Comprehensive bonus and benefits package.
• WFH 2 x a week.

HOW TO APPLY

Please register your interest by sending your CV to Lydia via the apply link on this page.

SENIOR FINANCIAL ANALYST

MUST BE BAY AREA BASED

HYBRID ROLE

90-110k Base Salary

The Role:

As a Senior Financial Analyst at the company, you will occupy a pivotal role within the Global Commercial Operations (GCO) finance division. You will collaborate with cross-functional leaders to formulate budgets, projections, monthly financial assessments, and provide analytical support for decision-making processes. The successful candidate must possess in-depth knowledge of the customer business unit to guarantee the accuracy of forecasts and assess the assumptions that underlie these projections. The ideal candidate should have a robust analytical background, characterized by a high level of attention to detail, strong technical proficiency, and an unwavering ethical framework to deliver high-quality results on a daily basis. With extensive experience in finance, you will be expected to offer guidance to entry-level staff and drive continuous process enhancements within the finance organization.

Key Responsibilities:

* Prepare a monthly analysis of actual performance against budget and forecast and investigate any significant discrepancies.

* Play an active role in the monthly close process, including accruals, reviews, and journal entries, and participate in review meetings with business partners.

* Serve as a liaison between the business and the accounting shared services group.

* Identify opportunities for business process improvement, develop solution options, engage management and stakeholders, implement approved plans, and update desk-level procedures to reflect changes.

* Respond to business partner inquiries in a timely and accurate manner.

* Conduct ad-hoc reporting and analysis.

* Foster Business Partnership and Collaboration: The candidate must exhibit the ability to build strong relationships with both finance and non-finance business partners and should possess strong leadership skills and the ability to effectively influence business partners. The candidate should demonstrate a commitment to open and transparent communication across the organization.

Qualifications:

* Bachelor’s degree in Finance, Accounting, Managerial Economics, or a related field; an advanced degree is a plus.

* A minimum of 3 years of experience in an accounting or finance role, either in public accounting or corporate finance, with experience supporting areas such as SG&A, R&D, consolidations, commercial (sales), and supply chain (manufacturing & logistics) preferred.

* Detail-oriented with a strong focus on process, documentation, and accuracy.

* Advanced Excel skills, including proficiency in PivotTables, Sumifs, and Sumproduct.

* Excellent written communication skills to clearly convey monthly reporting to stakeholders.

* Ability to translate GAAP terms to non-accounting partners.

* Ability to manage multiple project deadlines.

* Knowledge of enterprise-level accounting and planning software, with experience in Oracle Hyperion Financial Management and SAP preferred.

* A hands-on approach with a willingness to become involved in the details of operations to ensure accurate information is provided to business partners.

* Knowledge of PowerBI or similar software is preferred.

LEAD ANALYST
UP TO £70,000
MILTON KEYNES

Leading Tourism Provider is looking for a Lead Marketing Analyst as they build out their Data team.

THE ROLE AND RESPONSIBILITIES:

The Lead Analyst will have the following responsibilities:

• Develop new/enhanced reporting and visualisation of data to support effective decision-making
• Actively challenge business users on report utilisation, chair workshops, showcase latest developments / updates and establish best practice
• Develop high quality data structures and support provision, consistency and quality of data.
• Use SQL and if necessary other languages (e.g. R, Python) to prepare data for application in automated/scheduled reporting and visualisation, and in support of self-serve analytics
• Analyse Marketing Data including Campaign data and provide recommendations following the analysis to improve customer retention and acquisition

YOUR SKILLS AND EXPERIENCE:

The Lead Analyst will have the following skills and experience:

• Vast experience using a database tool such as SQL to query data
• Experience using a data visualisation tool to create interactive dashboards, such as Tableau, Power BI or Looker
• Experience working with commercial, customer or marketing data
• Strong experience speaking to both technical and non-technical stakeholders, making actionable recommendations and producing real insights

THE BENEFITS:

The successful Lead Analyst will receive a salary of up to £70,000 based upon experience. On top of this, the successful candidate will receive a great holiday allowance, a fantastic working culture, as well as other benefits.

HOW TO APPLY:

Please register your interest by sending your CV via the Apply link on this page.

LEAD MARKETING ANALYST

£60,000 – £70,000

HEMEL HEMPSTEAD

This is an amazing opportunity to join a leading UK-based travel business as a Lead Marketing Analyst!

THE COMPANY

This company is a leading UK-based travel business that is loved by the millions of customers that use its services every year. They have grown at an impressive rate and are looking to continue this by bringing in an experienced marketing analyst to join the data function.

THE ROLE

As a Lead Marketing Analyst in this company, you will have the following responsibilities:

• Lead marketing analytics efforts to drive customer acquisition and retention
• Analyse customer behaviour and trends to develop actionable insights for marketing campaigns
• Work with the marketing team to develop testing and optimisation strategies
• Develop dashboards and reports to track performance and communicate insights to stakeholders
• Manage a team of analysts and collaborate with cross-functional teams

YOUR SKILLS AND EXPERIENCE

The successful Lead Marketing Analyst will have the following skills and experience:

• Strong experience in marketing analytics
• Expertise in SQL
• Experience working with Tableau or Power BI
• Excellent communication skills, comfortable translating complex data insights to non-technical stakeholders

THE BENEFITS

The successful Lead Marketing Analyst will receive a salary of between £60,000 – £70,000

HOW TO APPLY

Please register your interest by sending your CV to Ryan Taber via the Apply link on this page.

CAMPAIGN EXECUTIVE

LONDON

£35,000- £42,000 +BONUS +BENEFITS

THE COMPANY

This organisation is one of the leading insurance providers that offer their services on the online. This role will be central to their customer communications with a focus to deliver the best quality customer service to each individual customer.

THE ROLE

As Campaign Executive, you will be working in a collaborative team of marketing professionals. Some of your main responsibilities will be:

• Working on email, SMS, push notifications.
• Work on the analysis on campaigns and creation of a/b tests for future campaigns.
• Work on customer segmentation, targeting projects.
• Help shape their CRM function and how they target customers.

YOUR SKILLS AND EXPERIENCE

A successful Campaign Executive will have:

• Experience in the insurance/finance sector would be beneficial.
• Good understanding of email marketing and other channels.
• Experience working with a CRM platform – they use Braze but are open to others.
• Understanding of data segmentation.
• Educated to a degree level or above.

THE BENEFITS

• A salary of £35,000-£42,000.
• Comprehensive bonus and benefits package.
• Flexible working opportunities.

HOW TO APPLY

Please register your interest by sending your CV to Lydia via the apply link on this page.

INSIGHT ANALYST

£40,000 – £45,000 + 20% BONUS

UK – FULLY REMOTE

Looking to work in a close-knit team to produce top-quality Insight Analysis? This role is for you!

THE COMPANY

Although having only been established 3 years ago, this company has proven that they’re at the top of its game with one of its main clients being a multinational Pharmaceutical and Biotechnology company.

THE ROLE

The job will entail client-facing work with international clients, and a mix of insights within several projects. As this company is a consultancy, you’ll primarily be investigating your client’s marketing effectiveness and drawing links between TV advertising and brand awareness.

SKILLS + EXPERIENCE

• SQL, R or Python proficiency
• Digital Insights experience
• Adobe or Google Analytics preferred

HOW TO APPLY

If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below.

KEY TERMS

IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation

SENIOR CONSULTANT
UP TO £70,000
LONDON (HYBRID)

A global marketing effectiveness agency is looking to hire a Managing Consultant who can help their clients grow their business through their marketing.

The role:

You will be responsible for:

• Leading statistical and econometric or attribution analyses
• Develop client presentation material
• Develop measurement projects that generate marketing effectiveness insights, providing clients recommendations on future marketing
• Performing statistical modelling and integrate research insight to build compelling stories

The experience:

You don’t have to tick all the boxes but if you have any of the following experience then we’d love to hear from you:

• Experience in handling and analysing quantitative data (either Excel, R, SQL)
• Ability to vision what can be achieved with econometric techniques and understand the value of different marketing channels
• A track record of successful use of econometrics in a commercial environment

The benefits:

You will receive up to £70,000 and other benefits including flexible working, bonus, and regular pay reviews.

How to apply:

Please apply below by submitting your CV to Emma Johnson at Harnham