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Lead Marketing Analyst

Location: Remote (UK-based)

Salary: Up to £80,000 + benefits

Start Date: ASAP

The Company

A global digital entertainment business with millions of active users worldwide. Known for creating immersive experiences and building strong communities, the company continues to invest heavily in data-driven marketing. You’ll be joining a dedicated Analytics, Data Science & Engineering hub that shapes strategy across marketing, customer lifecycle, and product.

The Role

This is a senior role leading marketing analytics for a fast-scaling consumer brand. You’ll be the central expert on campaign measurement, attribution, and optimisation, guiding spend and targeting decisions across multiple channels. Alongside delivering hands-on analysis, you’ll mentor a small team, partner with senior stakeholders, and ensure best practice in data-driven marketing decisions.

Key Responsibilities

• Lead and mentor a small marketing analytics team, setting best practices and ways of working.
• Own full-funnel, cross-channel analysis covering acquisition, engagement, and retention.
• Improve campaign performance measurement through attribution modelling, incrementality testing, and media mix modelling.
• Partner with Data Science to develop predictive models (e.g. LTV, churn) to inform budget allocation.
• Build and maintain marketing forecast models to optimise spend and ROI.
• Conduct robust statistical analysis to improve campaign testing methodologies.
• Deliver clear reporting and actionable insights to marketing, CRM, and executive stakeholders.
• Collaborate with Data Engineering to ensure reliable data pipelines and infrastructure.
• Champion a data-first approach across marketing and product teams.

Skills & Experience

Essential:

• 5+ years’ experience in marketing analytics or a related data role.
• Proven ability to lead or mentor junior analysts.
• Expertise in attribution, incrementality, and campaign measurement.
• Strong SQL skills and proficiency with analytics tools (e.g. GA4, Looker, Tableau, Power BI).
• Hands-on experience with digital marketing channels including CRM, paid media, and lifecycle.
• Strong communication skills, comfortable influencing senior stakeholders.
• Excellent statistical analysis and data storytelling ability.

Desirable:

• Experience building LTV, churn, or other predictive models.
• Familiarity with marketing mix modelling and forecasting techniques.
• Python or R for advanced analytics.
• Exposure to high-volume, consumer-facing industries (gaming, media, entertainment, or subscription).

Interview Process

1) Introductory chat with the hiring manager.
2) Technical task and presentation.
3) Final interview with senior leadership, focusing on strategy, culture, and stakeholder alignment.

How to Apply

Send your CV to Mohammed Buhariwala at Harnham, or connect on LinkedIn to learn more.

Keywords

Lead Marketing Analyst, Marketing Analytics, SQL, Python, Attribution, Incrementality, Media Mix Modelling, Campaign Measurement, Forecasting, LTV, Churn, Data Storytelling, Stakeholder Management, Remote.

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CRM Manager

Location: Remote (contractor via umbrella/third-party)

Salary: £40,000-£45,000 (up to £50,000 DOE)

Start Date: ASAP

The Company

A global, consumer-facing digital brand operating across multiple regulated markets. The business runs high-volume lifecycle communications and is investing in data-driven CRM to drive retention, reactivation, and customer value. You’ll work closely with senior leadership and collaborate with product, marketing, and analytics teams distributed across Europe and the UK.

The Role

A hands-on + strategic CRM role owning multi-channel journeys end-to-end. You’ll plan, build, test, deploy, and optimise high-frequency campaigns (c.30+ per week), develop automated lifecycle programmes, and use segmentation and experimentation to improve engagement, conversion, and LTV. The role reports into the Head of CRM and offers regular exposure to the C-suite, with scope to mentor a small team of CRM Executives.

Key Responsibilities

• Own the CRM calendar: plan, brief, and deliver multi-channel campaigns (email/SMS/push/in-app), from concept to deployment.
• Build automated lifecycle journeys (onboarding, activation, cross-sell, win-back, churn prevention) across priority markets.
• Lead audience strategy and segmentation using behavioural and lifecycle signals; define cohorts and eligibility logic.
• Execute A/B and multivariate tests (subject lines, creatives, offers, frequency, send-time), and scale winning variants.
• Measure and report performance (deliverability, engagement, CTR, CVR, retention, revenue impact); translate insight to action.
• Partner with product and analytics to improve channel attribution, event tracking, and experimentation quality.
• Own campaign QA and compliance checks (copy, links, tracking, rendering) across devices and clients.
• Collaborate with creative to brief targeted, personalised content; ensure HTML builds render consistently.
• Optimise send cadence, channel mix, and content hierarchy; reduce fatigue while increasing relevancy.
• Contribute to quarterly strategy: channel roadmap, test plans, and KPI targets aligned to commercial goals.
• Mentor/guide CRM Executives on execution quality, prioritisation, and best practices.

Skills & Experience

Essential:

• 2-3+ years in CRM/lifecycle marketing with proven end-to-end campaign ownership.
• Practical experience shipping high-volume campaigns and automated journeys in a modern ESP/CRM.
• Strong segmentation and personalisation skills; comfortable with event and attribute logic.
• Testing mindset with a track record of measurable uplifts across funnel metrics.
• Confident reporting and storytelling to senior stakeholders (incl. non-technical audiences).
• Working knowledge of email HTML/CSS, deliverability basics, and UTM/tracking best practices.
• Excellent organisation: able to juggle competing deadlines with rigorous QA.

Desirable:

• Experience in regulated or high-frequency consumer environments.
• Familiarity with push/in-app messaging via SDKs; understanding of mobile event tracking.
• SQL and/or BI tools (GA4, Looker, Power BI) for deeper analysis.
• Experience mentoring juniors or coordinating a small team.

What You’ll Work On

• Scaling automated lifecycle “autocycles” across markets and products.
• Daily monitoring of customer behaviour to trigger timely, personalised offers.
• Evaluating content/game/feature performance and re-ordering site/app placements to maximise engagement.
• Quarterly test-and-learn plans: subject lines, creatives, incentives, and contact strategy.
• Continuous deliverability improvements and list health management.

Interview Process

1) Introductory chat with the hiring manager (informal fit + overview).
2) Written/technical task (campaign + optimisation proposal).
3) Final interview with senior leadership to present findings and discuss strategy.

How to Apply

Send your CV to Mohammed Buhariwala at Harnham or connect on LinkedIn to learn more.

Keywords

CRM Manager, Lifecycle Marketing, Retention, Engagement, Segmentation, Email Marketing, SMS, Push Notifications, In-App Messaging, A/B Testing, Personalisation, Automation, ESP, Braze, Iterable, Salesforce Marketing Cloud, Emarsys, Klaviyo, GA4, SQL, Reporting, Customer Journeys, Global Markets, Remote, Contractor.

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Customer Insight Analyst
Location: Manchester – Hybrid (2 days in office)
Salary: Up to £33,000 + benefits
Start Date: ASAP

The Company
A leading education and training provider with a global footprint, delivering professional courses.. they partner with thousands of schools, universities, and businesses to empower learners worldwide. You’ll be joining an insights team of 10, working at the heart of data-driven decision making.

The Role
This is an early-career role, ideal for a recent graduate or someone with 1-2 years’ analytics experience. As a Customer Insight Analyst, you’ll work across multiple datasets including learning, transactional, and operational data, turning numbers into meaningful stories that shape strategic decisions. You’ll gain broad exposure to reporting, stakeholder communication, and insight generation in a supportive, collaborative team.

Key Responsibilities

• Develop and manage Power BI dashboards and reports, taking ownership of the backlog.

• Use SQL for data extraction and transformation across multiple business sources.

• Translate complex datasets into actionable insights and clear recommendations.

• Collaborate with stakeholders to understand business needs and deliver solutions.

• Build engaging data visualisations that bring insights to life.

• Support data governance and quality assurance processes.

• Present findings to stakeholders in a clear and confident way.

Skills & Experience

Essential:

• SQL skills with experience querying relational databases.

• Hands-on experience with Power BI (or another BI/visualisation tool).

• Strong communication and presentation skills.

• Analytical mindset with attention to detail.

• Ability to explain technical findings to non-technical audiences.

Desirable:

• Python for data analysis and visualisation.

• Previous exposure to education, learning, or customer analytics datasets.

• Experience working in a team-focused, collaborative environment.

Interview Process

• Initial chat with hiring manager.

• 1.5-hour interview (on-site if available on a Wednesday).

• Final interviews with the wider team the following week.

How to Apply
Send your CV to Mohammed Buhariwala at Harnham or connect on LinkedIn to learn more.

Keywords
Customer Insight Analyst, Data Analyst, SQL, Power BI, Python, Customer Analytics, Data Visualisation, Insights, Stakeholder Engagement, Education, Training, Manchester, Hybrid

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To Apply for this Job Click Here

ANALYTICS MANAGER
£65,000 + 10% BONUS
HYBRID – LONDON (3 DAYS A WEEK)

Please note: this company is unable to offer sponsorship for this role. You must be based in the UK and have the right to work.

THE COMPANY

This global live entertainment business operates nearly 50 iconic venues across the UK, US, and Europe – from historic West End theatres to Broadway and Berlin. With a huge customer base and millions of ticket sales annually, they’re building out a high-impact analytics function to drive smarter marketing, better customer experiences, and stronger business outcomes.

The culture is grown-up, fast-moving, and collaborative. You’ll be joining a team that’s expanding rapidly to meet global demand, with direct exposure to decision-makers and meaningful scope to shape the analytics strategy in the UK.

THE ROLE

This is a key leadership role in the UK analytics function, managing three direct reports across data science, BI and analysis. While you won’t be deep in the code every day, you’ll be deeply embedded in both the business and the data – prioritising workstreams, guiding delivery, and supporting the team as they scale.

You’ll partner closely with marketing, CRM and performance teams, translating business needs into clear data projects and helping shape how marketing impact is measured globally. You’ll also collaborate with the US analytics team and newly appointed Head of Analytics to align strategy across regions; with your focus squarely on the UK.

Projects will centre around email and app marketing, with a big focus on MMM, recommender systems, and customer modelling. MMM will be the priority for the next 12 months.

DAY TO DAY

• Lead UK analytics team (BI Developer, Data Analyst, Data Scientist)

• Oversee team priorities, coaching, and delivery standards

• Translate business questions into technical project scopes

• Champion analytics best practices across teams

• Support marketing teams with data-driven decision-making

• Collaborate with global analytics leads on shared initiatives

• Oversee and contribute to marketing measurement projects

• Focus areas: MMM, recommender systems, lift testing, propensity modelling

• Rough split: ~75% leadership / 25% strategic hands-on guidance

SKILLS + EXPERIENCE

Must haves:

• Strong background in marketing or performance analytics

• Experience leading or managing analytics teams

• Stakeholder management and communication skills

• Familiarity with MMM, customer modelling, and related techniques

• SQL, Python or R proficiency

Nice to have:

• Experience in live entertainment, ticketing, or consumer-focused businesses

• Familiarity with CDPs or marketing automation platforms

• Passion for theatre, live events, or the arts

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To Apply for this Job Click Here

Digital Data Analyst – Up to £45,000
Burton Upon Trent – Hybrid (2x per week in office)

A growing analytics team is hiring a Digital Data Analyst to optimize web performance, track user behavior, and provide real-time insights across 80+ websites. This is a hands-on role, working with SQL, GA4, Looker, Power BI, and Excel to assess data quality, debug tracking issues, and generate reports that drive key business decisions.

The Company

A well-established brand in the hospitality sector, operating over 2,600 pubs, restaurants, and hotels across the UK. Their digital analytics function is expanding to enhance website performance, customer journeys, and marketing effectiveness.

The analytics team is structured into four key areas:

• Digital – Website and app reporting, deep-dive analysis, and future planning
• CRM – Customer database management, campaign analysis, and reporting
• Loyalty & Customer Insights – Understanding and segmenting customer behavior
• Data Science & Engineering – Supporting analytics efforts and proving business value

The Role

As a Digital Data Analyst, you will be responsible for website performance analytics, ensuring high-quality data reporting and debugging tracking issues. You will provide valuable insights that enhance the customer experience and improve conversion rates.

Key Responsibilities:

• Ensure data quality and debug tracking issues for web analytics tools such as GA4, Looker, and Power BI
• Extract, assess, and report on website data, delivering actionable insights
• Work with SQL to manipulate and analyze datasets
• Build automated dashboards and reports to track website performance
• Support conversion rate optimization (CRO) initiatives by identifying drop-off points in customer journeys
• Work with marketing and product teams to optimize digital campaigns and user experiences

Your Skills and Experience

The ideal candidate is a web analytics professional with strong technical expertise and the ability to turn data into insights.

Essential:

• Strong SQL skills with experience in extracting and transforming web data
• Experience with GA4 (Google Analytics), Looker, and Power BI
• Understanding of website tracking, tag debugging, and data validation
• Proficiency in Excel for manual reporting where necessary
• Ability to interpret data trends and make recommendations

Nice to Have:

• Experience with Microsoft Clarity
• Knowledge of CRO and website optimization strategies
• Background in Adobe Analytics (not required but beneficial)

The Benefits

• Salary up to £45,000
• Hybrid working with 2x per month in Burton Upon Trent
• Exposure to a high-growth analytics function
• Collaboration with Data Science, CRM, and Marketing teams
• Strong career progression opportunities

How to Apply

Please register your interest by sending your CV to Mohammed Buhariwala at Harnham via the Apply link on this page.

Key Terms

Digital Analyst, Web Analytics, SQL, GA4, Google Analytics, Looker, Power BI, Microsoft Clarity, Data Visualization, CRO, Dashboarding, Reporting, Data Science, Customer Insights, Tag Debugging, Conversion Rate Optimization, Hospitality Analytics, Burton Upon Trent, Hybrid Work.

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To Apply for this Job Click Here

SEO Lead
Location: Remote-first
Salary: Competitive, depending on experience

The Company
A high-growth AI scale-up shaping the future of AI infrastructure and consumer engagement. With 30M+ users in under two years and ambitious plans to scale globally, the business is building trusted, enterprise-ready AI systems alongside consumer-facing products used daily by millions. Backed by proven leadership and world-first innovation, this is an elite, fully remote team where speed, ownership and creativity are core values.

The Role
This is a foundational hire – the first in-house SEO Lead. You’ll take full ownership of SEO strategy, execution, and performance, reporting directly to the CMO. With high autonomy, you’ll be responsible for building SEO capabilities from scratch, managing external agency relationships, and making SEO a central driver of growth. This is a hands-on, technically focused role for someone excited by the challenge of scaling SEO in a fast-moving environment.

Key Responsibilities

• Own and build the SEO function end-to-end, creating a strategy aligned to company growth goals.

• Lead technical SEO initiatives, including site migrations, crawl efficiency, indexation, and site speed optimisation.

• Diagnose and resolve complex technical SEO issues across multiple platforms and products.

• Develop scalable processes for ongoing audits, reporting, and technical improvements.

• Partner with engineering, product, and marketing to ensure SEO is embedded in all digital development.

• Manage and collaborate with external SEO agencies and vendors, setting direction and ensuring delivery.

• Establish performance tracking, reporting frameworks, and actionable KPIs.

• Identify opportunities for organic growth and prioritise projects that maximise ROI.

• Lay the groundwork for future team growth, with potential to step into people leadership.

Skills & Experience

Essential:

• Strong technical SEO expertise – proven track record of resolving site architecture, crawl, and indexing challenges.

• Experience handling migrations and troubleshooting complex technical SEO issues.

• Evidence of SEO as a growth driver, not just a support channel.

• Ability to build SEO processes, systems, and best practices from scratch.

• Comfortable owning SEO independently in a high-growth, fast-moving company.

• Strong stakeholder management and ability to communicate technical insights clearly.

Desirable:

• Experience working with or managing external SEO agencies.

• Familiarity with scaling SEO in consumer-facing products or apps.

• Exposure to analytics tools such as Google Search Console, SEMrush, Ahrefs, Screaming Frog, and Google Analytics.

• Interest in developing leadership skills and mentoring others as the SEO function expands.

Interview Process
1st Stage: Introductory with the CMO (career background, motivation, and role alignment).
2nd Stage: Technical case study – audit or migration scenario with recommendations.
Final Stage: Leadership interview with senior team (focus on growth impact, stakeholder approach, and cultural fit).

How to Apply
Send your CV to Mohammed Buhariwala at Harnham or connect on LinkedIn to request the full brief and learn more.

Keywords
SEO Lead, Technical SEO, SEO Manager, Organic Growth, Site Migration, Crawl Optimisation, Indexing, Search Console, Ahrefs, SEMrush, Screaming Frog, Google Analytics, Remote, AI, Growth Marketing.

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