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Technical CRM Automation Manager

Location: Cossington (Hybrid, 2 days/week in office)

Salary: £60,000 + 5% Bonus

The Company

A private-equity backed membership platform offering exclusive discounts to emergency services, healthcare professionals, and key workers. With over 4 million global members and 15,000+ brand partners, the business has scaled rapidly in recent years and continues to grow internationally. Operating across multiple membership verticals and events platforms, the business combines strong consumer loyalty with continued investment into CRM and digital capabilities.

The Role

This is a hands-on Technical CRM Automation Manager position sitting within the Lifecycle CRM function. You’ll lead on CRM campaign build and automation within Braze, manage complex multi-channel customer journeys, and own the platform’s technical configuration across API integrations, segmentation, and modular content blocks. You’ll collaborate closely with wider CRM, analytics and data teams to optimise member engagement and CRM performance.

Key Responsibilities

• Build and optimise automated CRM journeys across email, push, and in-app within Braze
• Manage API integrations, data feeds, segmentation, Liquid logic, and event-based triggers
• Maintain modular email templates and Connected Content feeds for dynamic personalisation
• Analyse CRM campaign performance and run A/B tests to improve engagement and conversions
• Collaborate with analytics and commercial teams to align CRM activity to business KPIs

Skills & Experience

Essential:

• Proven CRM automation or lifecycle marketing experience
• Advanced hands-on Braze experience across multiple channels
• Strong knowledge of Liquid logic, Connected Content, and complex journey logic
• Confident working with APIs, data feeds and platform integrations
• Strong analytical skills with experience improving CRM performance

Desirable:

• Experience with customer data platforms and broader marketing technology
• Exposure to membership, subscription or loyalty-driven business models
• Familiarity with broader marketing performance metrics and trading environments

Interview Process

• Stage 1: 45-minute virtual interview
• Stage 2: In-person interview including pre-prepared CRM case study
• Optional final 30-minute session before offer stage

How to Apply

Send your CV to Mohammed Buhariwala at Harnham using the Apply link on this page or connect directly to find out more.

Keywords

CRM Automation, Braze, Lifecycle Marketing, Liquid Logic, Connected Content, APIs, Data Feeds, Marketing Automation, London, Hybrid, Membership, Subscription, CRM Personalisation, Marketing Technology, Campaign Execution.

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To Apply for this Job Click Here

Technical CRM Automation Manager | £60,000 + 5% bonus | Hybrid (London, 2 days/week)

We’re hiring a Technical CRM Automation Manager to lead the execution of highly personalised, data-driven lifecycle campaigns for a fast-growing, mission-led membership business with over 4 million users.

This role sits within a dynamic CRM team and owns everything from journey setup to performance tracking in Braze. You’ll be hands-on with campaign logic, segmentation, APIs, and Liquid – building scalable, multi-channel customer journeys that are personal, timely, and impactful.

What you’ll be doing:

• Build and optimise automated lifecycle campaigns in Braze across email, push, and in-app

• Use custom events, Liquid logic, and segmentation to power dynamic, real-time personalisation

• Manage Braze integrations with product and data systems; work closely with Tech/Product on API-triggered comms

• Maintain a library of modular content blocks to help the wider CRM team build efficiently

• Set up, track, and report on performance metrics like engagement, conversions, and A/B tests

• Take ownership of test design, documentation, and insight-sharing across the lifecycle journey

What we’re looking for:

• Proven experience in CRM automation or lifecycle marketing

• Deep hands-on experience with Braze, including Connected Content and Liquid

• Strong technical skills across APIs, data feeds, and complex campaign logic

• Confident working across channels (email, push, in-app) and troubleshooting integration issues

• Detail-focused, curious, and proactive – someone who takes ownership and finds smart solutions

Join a high-impact, values-led team where your work drives meaningful engagement and supports key workers across the UK. If you’re fluent in Braze and love building smart, personalised campaigns – we’d love to hear from you.

To Apply for this Job Click Here

To Apply for this Job Click Here

Digital Insight Analyst | £45,000-£55,000 | 12-month FTC

We’re hiring a commercially-minded Digital Insight Analyst to join a high-energy, fast-paced agency environment. This is a brilliant opportunity to work on a major retail client and help shape data-led marketing strategies that deliver real business impact.

You’ll be confident presenting to stakeholders and comfortable working at pace. Whether your background is in agency or retail (not necessarily marketing-specific), what matters most is your ability to bring data to life through clear insights and strong communication.

What you’ll be doing:

• Defining measurement frameworks and setting campaign KPIs

• Analysing varied datasets (sales, orders, traffic, Adobe Analytics etc.)

• Delivering weekly and ad hoc reports that feed into business decision-making

• Developing detailed trading plans to maximise sales activity

• Leading on data storytelling and presenting to senior clients

• Collaborating across data, strategy, and account teams

• Managing and mentoring a junior analyst

What we’re looking for:

• Comfortable working with complex data sets (Excel essential, SQL a bonus)

• Retail or fast-paced sector experience is desired (e.g. telecoms, automotive, FMCG)

• Strong stakeholder management and presentation skills

• Comfortable jumping in, spotting problems and fixing them

• Passion for understanding consumer behaviour through data

This is a chance to join a collaborative, values-driven agency where your voice matters, and your work has real impact. If you’re detail-focused, commercially savvy, and love turning numbers into action, we’d love to hear from you.

To Apply for this Job Click Here

To Apply for this Job Click Here

Analytics Consultant
Up to £60,000
Hybrid – Manchester (2x days per week)

THE COMPANY
Our client is a digital marketing agency that delivers analytical solutions to enhance their clients’ digital performance.

THE ROLE
In this role, you will support clients by leveraging analytical and data techniques to improve their advertising and marketing campaigns.

SKILLS
Expertise across Marketing, Digital and Customer Analytics
SQL
Python
Google Analytics or Adobe Analytics

APPLY
Register your interest by sending an email

To Apply for this Job Click Here

To Apply for this Job Click Here

Technical CRM Automation Manager
Up to £60,000 + bonus
Hybrid – Leicester (2x days in the office)

THE COMPANY
We are working with a Software Development company that offer a global platform to over 4 millions users.

THE ROLE
In this role, you will have the opportunity to manage the customer lifecycle, with a strong focus on automating lifecycle journeys. The ideal candidate will have experience coding in Liquid within Braze, optimizing push campaigns, managing Braze APIs, and building HTML templates.

SKILLS
Liquid within Braze
HTML
Experience optimizing push campaigns

APPLY
To register your interest, send an email

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