Retention Manager (Donor Engagement)

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Nottingham / £55000 - £65000 annum

INFO

Salary

SALARY:

£55000 - £65000

Location

LOCATION

Nottingham

Job Type
JOB TYPE

Permanent

Retention Manager (Donor engagement)

Up to £50,000

Hybrid - Nottingham (1x day per week)

This is a rare opportunity to build and shape a donor engagement and retention function from the ground up. Joining at an exciting stage of growth, you will have the autonomy to develop strategy, improve supporter experiences, and drive long-term donor value through data-led engagement programmes.

The Company

They are a purpose-driven organisation with an established supporter base and ambitious plans for future growth. With a strong focus on delivering meaningful impact, they are investing in their fundraising and engagement capabilities to create deeper, longer-lasting relationships with donors. This newly created role offers the chance to influence strategy and make a measurable contribution across the organisation.

The Role

You will:

  • Develop and implement a donor retention strategy across key audience segments, including one-off donors, regular givers, major donors, and lapsed supporters.
  • Design and optimise multi-channel donor journeys spanning email, SMS, web, social media, messaging platforms, and other engagement channels.
  • Lead donor onboarding, stewardship, re-engagement, and feedback initiatives to improve retention and lifetime value.
  • Analyse donor behaviour, campaign performance, and retention metrics to identify opportunities for growth.
  • Manage retention budgets and ensure activity delivers measurable return on investment.
  • Work closely with internal stakeholders to deliver seamless supporter experiences across all touchpoints.
  • Produce reporting and insights for senior leadership, using data to inform strategic decisions.
  • Champion a donor-first approach across communications, engagement activity, and service delivery.

Your Skills & Experience

  • Strong experience within donor engagement, supporter retention, CRM marketing, lifecycle marketing, or fundraising.
  • Proven ability to develop and deliver retention strategies that improve engagement and donor value.
  • Experience creating customer or supporter journeys across multiple channels.
  • Strong analytical skills with the ability to interpret data and translate insights into action.
  • Knowledge of CRM systems, donor databases, and campaign reporting.
  • Excellent stakeholder management and communication skills.
  • A strategic mindset combined with a hands-on approach to delivery.
  • Experience operating within a regulated fundraising or membership environment is advantageous.

What They Offer

  • Salary of £65,000.
  • Hybrid working model with flexibility around office attendance.
  • Opportunity to build and shape a newly created function.
  • High levels of ownership and strategic influence.
  • Collaborative and supportive working environment.
  • Clear opportunities for professional development and career progression.

How to Apply

To find out more about this Retention Manager (Donor Engagement) opportunity, please apply with your CV for a confidential discussion.

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