DIGITAL MARKETING ANALYST
OVERVIEW
Beyond simply finding those with the required qualifications to analyse data, Harnham know that the role of a Marketing Analyst is possibly the most dynamic in marketing. Like many analyst roles, the job seeks to inter-operate a range of contextual data, helping brands gain all important market edge by understanding and expanding their customer base.
With the depth of discipline knowledge and experience we have, Harnham know how to spot the stand out nuances that identify the candidates who have the lateral experience to make a positive impact within a company.
Our specialist knowledge of Data & AI allows us to specialise in the support of this rapidly growing marketplace.
PERFORMING TO YOUR
CAPABILITIES
We know that defining what is intrinsic to any superior analyst, who can make any role more than just collecting data, is a skill our consultants have honed. We know this dictates whether a brand can reach its full potential, and it is our mission to see it happens.
Get in touch with the team to talk about your next role on 020 8408 6070 or email info@harnham.com.
DIGITAL
ANALYTICS
OVERVIEW
We know that Web Analytics, PPC, User Experience and Search Engine Optimisation of websites and online campaigns now command as much, if not more, focus than traditional marketing analysis techniques.
Today’s businesses know that innovation and technology are data-driven. With the right talent, they can see real-time benefits of measuring and analysing their online activity. In other words, Digital Analytics can increase engagement through design, and drive accountability as well as optimise user interaction.
Our specialist knowledge of Data & AI allows us to specialise in the support of this rapidly growing marketplace.
CONVERSION RATE
OPTIMISATION
We at Harnham know how critical the fluctuation in visitor satisfaction is to a business’s bottom line.
We also understand that finding and keeping top talent to stay on top of your SEO, Google, CRT, and more can be a challenge.
Our consultants instinctively know what to look for in the right candidate to deliver consistently time and time again.
DIGITAL
IMPLEMENTATION
More than just finding candidates, we understand that the implementation and deployment of Digital Analytics need support and structure, led by inter-departmental relationships, to flourish.
Skills that are often seen in project management need to be complemented by meticulous attention to detail and interpersonal skills, as well as a core IT knowledge of tools such as a CRM or ERP system.
DIGITAL
MARKETING
Beyond simply finding those with the required qualifications to analyse data, Harnham knows that the role of a Marketing Analyst is possibly the most dynamic in marketing. Like many analyst roles, the job seeks to inter-operate with a range of contextual data, helping brands gain an all-important market edge by understanding and expanding their customer base.
With the depth of discipline knowledge and experience, we have, Harnham know how to spot the stand-out nuances that identify the candidates who have the lateral experience to make a positive impact within a company.
WEB
ANALYST
We learn how our clients operate and the culture within their offices. This allows us to match businesses with a candidate who we are certain will prove to be a profitable addition to both their company and culture.
Over the past few years there has been a steep increase in the demand for expert Web Analysts; those who work effectively within Digital Analytics marketing, using web analytics tools to help improve a business’s web presence. No longer just an important role, Web Analysts are becoming a necessity.
MEDIA ANALYTICS
& AD TECH
The latest niche sector to enter the booming data industry is Media Analytics and Ad Tech, offering a more scientific approach to media and advertising. Companies are increasingly looking to analytics to drive insights for their media and advertising activity, marrying perfectly with Harnham’s skill for finding top analytics talent.
Whether it’s helping implement a company’s DMP strategy, building real-time media dashboards for 3rd parties and media partners, or providing data-driven programmatic consultancy, there’s an increasing need for data and tech skills in the media industry. Our Digital team are there to ensure that, rightly so, “the analyst” continues to inherit the Earth.
JOBS
LATEST
OPPORTUNITIES
Harnham are a specialist Data & AI recruitment business with teams that only focus on niche areas.
Digital Acquisition Manager
£55000 - £65000
+ Digital Analytics
PermanentSurrey
To Apply for this Job Click Here
DIGITAL ACQUISITION MANAGER
£55,000 – £65,000
SURREY – HYBRID (3 DAYS A WEEK)
THE COMPANY
This Insurance company is looking to expand! They need someone who will be super collaborative and take ownership of their marketing channels.
THE ROLE
You’ll be owning the company’s marketing channels from a Digital perspective! (PPC, SEO, Paid Media etc). You won’t be managing direct reports, but you will be managing this part of the business.
SKILLS + EXPERIENCE
- GA4 for analysis of marketing channels
- Google Tag Manager – nice to have
HOW TO APPLY
If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below.
KEY TERMS
IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation
To Apply for this Job Click Here
RESPONSABLE ACQUISITION COMMERCIAL
Paris
€60000 - €65000
+ Digital Analytics
PermanentParis, Île-de-France
To Apply for this Job Click Here
RESPONSABLE ACQUISITION COMMERCIAL
PARIS – télé travail flexible
60-65K EUR
Cette agence digitale spécialisée dans l’acquisition de Traffic multi canal (SEO, SEA, Paid Social, Analytics) recherche son Responsable Acquisition Commercial pour rejoindre cette société innovante. Si vous êtes intéressé.e par de nouveaux sujets/ challenges / environnements et que vous avez une expertise dans les métiers de l’acquisition, de l’Analytics et avec des compétences de développement commercial, ce poste est fait pour vous !
VOTRE ROLE
Rattaché.e au directeur de l’agence vous serez en charge :
- Prise de brief et définition des besoins de vos clients pour pouvoir concevoir les meilleures propositions commerciales en collaboration avec les équipes d’experts internes
- Développer le portefeuille actuel de l’agence et aller chasser de nouveaux clients via votre réseau
- Prendre en leadership sur le pôle commercial et digital pour construire votre équipe de consultants
- Vous participerez à des évènements pour développer votre réseau
VOTRE PROFIL
- Forte expérience sur un poste similaire en agence digital marketing / SEO/ SEA/Analytics
- Expérience dans le développement un portefeuille client existant et développer de nouveaux comptes
- Vous avez une expertise sur l’un des canaux d’acquisition : SEO, SEA, Paid Social , Analytics
- Vous avez un bon anglais
- Vous êtes bon.ne communicant.e
To Apply for this Job Click Here
EXPERT SEA
Aix-en-Provence
€45000 - €55000
+ Digital Analytics
PermanentAix-en-Provence, Provence-Alpes-Côte d'Azur
To Apply for this Job Click Here
EXPERT SEA
AIX-EN-PROVENCE (13)
45-55K EUR
Cette société spécialisée dans l’accompagnement de ses clients dans leur performance marketing est actuellement a la recherche d’un expert SEA – vous serez entoure d’experts et vous pourrez mettre a profit vos connaissances techniques tout en manageant une équipe. Si vous souhaitez vous relocaliser dans le sud et que vous avec une forte expérience en agence en SEA, ce poste est fait pour vous !
VOTRE RÔLE
- Vous serez en charge d’une équipe d’experts
- Vous serez en charge d’un portefeuille client, allant du brief , en passant par le delivery, le suivi et l’analyse
- Vous ferez de la veille technologique pour rester a l’affût de dernières tendances marche
- Vous participerez a l’agrandissement de l’équipe existante
VOTRE PROFIL
- Vous avez entre 7 et 10 d’expérience en SEA
- Vous avec de fortes compétences en analyse de données pour l’optimisation des campagnes
- Vous avec une très bonne communication et compréhension des enchères et des budgets publicitaires
MOTS CLÉS
SEA, search engine advertising, google ads, adwords, analyse, reporting, excel
To Apply for this Job Click Here
Manager E-commerce
Paris
€69505.38 - €81089.62
+ Digital Analytics
PermanentParis, Île-de-France
To Apply for this Job Click Here
Manager E-commerce
Paris (75)
60-70K EUR
Le manager E-commerce sera un acteur clé au sein de cette société e-commerce, car il sera chargé de la refonte complète du site e-commerce de cette derniere. Il prendra en charge ce projet de A à Z, de la planification à la mise en œuvre, tout en jouant un rôle crucial de communicant en interne pour s’assurer que les objectifs et les besoins du projet soient compris et soutenus par toutes les parties prenantes.
Votre rôle
- Refonte du Site E-commerce :
- Concevoir et superviser la refonte complète du site e-commerce, y compris la mise en place de nouvelles fonctionnalités, l’optimisation de l’expérience utilisateur, et la mise à jour du design.
- Gérer l’ensemble du projet, y compris le budget, le calendrier, les ressources, et la qualité.
- Planification Stratégique :
- Élaborer une stratégie de refonte en alignement avec les objectifs de l’entreprise.
- Identifier les KPIs pour évaluer les performances et mesurer le succès de la refonte.
- Communication Interne :Travailler en étroite collaboration avec les différentes équipes internes pour comprendre leurs besoins et attentes en matière de site e-commerce.
- Communiquer efficacement les objectifs, les progrès et les enjeux du projet aux parties prenantes internes.
- Gestion d’équipe :
- Superviser une équipe de 2 PO
- Coordonner les activités de l’équipe pour atteindre les objectifs du projet.
- Suivi et Rapport :
- Mettre en place des mécanismes de suivi pour évaluer la performance du site e-commerce après la refonte.
- Créer des rapports périodiques pour rendre compte des progrès et des résultats du projet.
Votre profil
- Diplôme universitaire en marketing, en informatique ou dans un domaine connexe.
- Expérience préalable en gestion de projets de refonte de site e-commerce.
- Connaissance approfondie des meilleures pratiques en matière d’e-commerce, des tendances et des outils actuels.
- Excellentes compétences en communication, à la fois à l’oral et à l’écrit.
- Capacité à travailler en équipe et à collaborer avec divers départements.
- Leadership et capacité à prendre des décisions stratégiques.
- Excellentes compétences en gestion de projet.
- Orientation vers les résultats et la satisfaction du client.
- Adaptabilité et résolution de problèmes.
- Compétences en négociation et gestion des conflits.
To Apply for this Job Click Here
CONSULTANT.E STRATEGIE DATA MARTECH
Paris
€50000 - €60000
+ Digital Analytics
PermanentParis, Île-de-France
To Apply for this Job Click Here
CONSULTANT.E STRATÉGIE DATA MARTECH
PARIS (75)
55-60K EUR
Cette entreprise de conseil spécialisée dans le domaine du digital et de la data strategy a l’international, en pleine croissance en France, recherche des consultants pour répondre à la demande croissante de leurs clients.
VOTRE RÔLE
- Missions variées incluant la définition de stratégies digitales, la gestion de projets et la coordination d’experts.
- Définition de stratégies, roadmaps et plans de transformation.
- Coordination de projets impliquant diverses expertises.
- Apport d’expertise dans le traitement de problématiques stratégiques liées au digital et à la data.
VOTRE PROFIL
- Bac +4/5 en école de commerce ou diplôme équivalent
- Expérience en cabinet de conseil avec une expertise en digital et en data strategy.
- Compréhension des écosystèmes digitaux et des méthodologies de consulting.
- Soft skills : curiosité, travail en équipe, adaptabilité.
- Entreprises cibles : cabinets de consulting spécialisés en data et en marketing.
- Maîtrise de l’anglais et du français obligatoires
To Apply for this Job Click Here
Marketing & Digital Optimisation Analyst
London
£40000 - £50000
+ Digital Analytics
PermanentLondon
To Apply for this Job Click Here
MARKETING & DIGITAL OPTIMISATION ANALYST
£40,000 – £50,000
LONDON – 2 DAYS A WEEK
Looking to work in a growing team and create a real impact?
THE COMPANY
This financial services company is rapidly growing and is looking for another member to join its team!
THE ROLE
You’ll be providing digital data insights into customer behaviour via analysis of customer journeys, managing and maintaining web analytics implementation, and pre and post-test AB test analysis.
SKILLS + EXPERIENCE
- Tag implementation experience – any tool e.g. Google Tag Manager, Adobe Launch etc, liaising with developers t ensure accurate data collection
- AB test experience – working with developers, designing and analysis AB/MVT tests
- Digital Analytics background – dashboarding, data driven insights etc
- Knowledge of PPC, SEO and digital marketing channels
HOW TO APPLY
If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below.
KEY TERMS
IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation
To Apply for this Job Click Here
Digital Acquisition Manager
£55000 - £65000
+ Digital Analytics
PermanentSurrey
To Apply for this Job Click Here
Digital Acquisitions Manager
Surrey – 3 days a week
£55,000 to £65,000
THE COMPANY
A growing insurance company with big aspirations is looking for someone to join the team.
THE ROLE
This company is looking for someone to drive the growth and profitability of their brand and take their SEO, PPC, Emails, and various other marketing channels to the next level.
- Manage performance marketing channels such as SEO, PPC, Affiliate, Social, Paid Media, etc
- Own marketing relationships to optimize PPC, SEO, and social channels and analyze the performance of these campaigns
- Using GA4 to analyze data and look at reports
YOUR SKILLS AND EXPERIENCE
The successful applicant will have the following:
- Experienced with Google Analytics 4
- Experienced in analyzing campaigns to optimize digital marketing
- Experience in a marketing analyst or Marketing Manager role
HOW TO APPLY
Please register your interest by sending your CV to Shaun via the Apply link on this page.
To Apply for this Job Click Here
Marketing Analyst
London
£50000 - £60000
+ Digital Analytics
PermanentLondon
To Apply for this Job Click Here
Marketing Analyst
£50,000 to £60,000
1 days a week in London
The Company
A Bank that is really driving the industry forward and looking to push the boundaries of what is possible in the right way. They offer a range of savings and loan products for personal and business purposes.
They are experts in the every day and the slightly strange situations making their roles diverse and challenging.
The Role
You will sit in the in the Marketing team looking at analyzing and telling a story with the data from marketing campaigns and spending. You will use this data to better target and guide spending to increase the revenue and customers for the bank.
Conducting A/B testing and maintaining GTM set-ups will all be part of the job description while working within the guidelines of the finance regulations and industry.
Skills:
The Successful applicant will have the following:
· Google Analytics
· HotJar
· Content Square
· Google Tag Manager
How to apply:
Please register your interest by sending your CV to Shaun via the Apply link on this page.
To Apply for this Job Click Here
Head of MarTech Development
Dallas
$180000 - $220000
+ Digital Analytics
PermanentUSA
To Apply for this Job Click Here
HEAD OF MARTECH DEVELOPMENT
REMOTE (USA)
$180,000 – $220,000
This leading global FinTech company is looking for a Head of MarTech Development to lead the marketing team’s growth initiatives. This individual will be in a highly visible leadership role leading the MarTech, Customer Analytics, and Campaign Analytics teams. They will also have the opportunity to help double the size of the current team.
Key Responsibilities:
- Lead marketing attribution efforts, leveraging digital channels and various pipelines to track and optimize marketing performance across our app-first platform.
- Oversee campaign analytics, providing insights in the effectiveness of ad hoc & brand campaigns.
- Drive a test-and-learn approach for continuous improvement.
- Collaborate with cross-functional teams to build and optimize MarTech stack, enabling data-driven decision-making and personalized customer experiences.
- Drive customer analytics initiatives to understand customer behavior, retention, and lifetime value.
- Identify opportunities to enhance customer engagement and satisfaction.
- Take a lead role in establishing a leadership presence within the team.
- Guide strategic direction, and foster a culture of innovation and continuous improvement!
Your Skills/Experience:
- 8+ years of analytics and marketing experience
- Experience in app-first or DTC environments, with a proven track record of driving marketing analytics and customer insights in high-growth segments.
- Experience building and scaling analytics frameworks
- Strong analytical skills and experience with marketing attribution, campaign analytics, and customer analytics tools and methodologies.
- Demonstrated leadership and communication skills, with the ability to influence senior stakeholders and drive organizational change.
- Prior experience in building and leading high-performing analytics teams, with a focus on coaching and mentorship.
Must be authorized to work in the US now and in the future.
To Apply for this Job Click Here
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