CRM Analyst

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London / £30000 - £35000 annum

INFO

Salary

SALARY:

£30000 - £35000

Location

LOCATION

London

Job Type
JOB TYPE

Permanent

CRM Analyst
London (Hybrid) | Salary up to £35,000


Looking to take the next step in your CRM and data analytics career? This is a great opportunity to join a well-established consumer-focused organisation where you'll play a key role in delivering targeted marketing campaigns, analysing customer behaviour, and helping to drive data-led decision-making across the business.


The Company
They are a recognised organisation with a strong customer focus and a commitment to leveraging data and technology to improve customer engagement. Operating at scale, they invest heavily in digital capabilities, analytics, and customer experience. This role sits within a collaborative team where you'll have the opportunity to work with a broad range of stakeholders and contribute to impactful CRM initiatives.


The Role
As a CRM Analyst, you will support the delivery and optimisation of CRM campaigns through audience selection, campaign analysis, and customer insight generation.


Responsibilities include:

  • Building and defining customer audiences for targeted CRM campaigns
  • Using SQL and analytical tools to evaluate campaign performance and generate actionable insights
  • Supporting the optimisation of customer targeting strategies across multiple communication channels
  • Creating and maintaining campaign data fields and customer data aggregations
  • Automating reporting processes and contributing to dashboard improvements
  • Ensuring audience selections are accurate, compliant, and aligned with governance requirements
  • Collaborating with stakeholders across marketing, data, and technology teams to deliver successful campaigns
  • Recommending improvements based on campaign performance and customer behaviour analysis

Your Skills & Experience:

  • Strong SQL skills and experience working with customer or marketing data
  • Ability to analyse large datasets and identify meaningful trends and insights
  • Experience supporting CRM, customer analytics, or marketing campaigns
  • Excellent problem-solving and troubleshooting capabilities
  • Confidence working independently and managing multiple priorities
  • Strong attention to detail and a focus on data accuracy
  • Comfortable learning new tools, technologies, and processes
  • Excellent communication and stakeholder management skills

How to Apply
If you're interested in this CRM Analyst opportunity and want to develop your skills within a data-driven environment, apply today to learn more.

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