Senior Marketing Analyst

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City of London / £60000 - £75000 annum

INFO

Salary
SALARY:

£60000 - £75000

Location

LOCATION

City of London

Job Type
JOB TYPE

Permanent

SENIOR MARKETING ANALYST - LONDON - HYBRID

UPT0 £75,000

THE COMPANY

As a Senior Marketing analyst, you'll be an integral part of the Marketing Team, supporting the growth of our channels through actionable insights and data activation.

THE ROLE

  • Analysing customer's user behaviour and marketing channels to generate actionable insights.
  • Influence and challenge decisions through data-informed decisions.
  • Measuring the impact of new marketing initiatives through incrementality testing or quasi-experimentation methods where needed.
  • Mentoring Colleagues
  • Support wider analytics and data science community.

YOUR SKILLS AND EXPERIENCES

  • Passionate about Marketing and the effect that analysis and data products can have on the growth and return on Marketing investments.
  • Proven technical skills in SQL (other programming languages such as Python are a bonus but not essential).
  • Deep knowledge and passion about Digital Paid Marketing channels such as Google and Meta
  • Experience in measuring the impact of Marketing investment through at least one methodology (Attribution, Incrementality, Causal Impact, Marketing Mix Modelling). Incrementality is especially appreciated.
  • Comfortable working with complex datasets to explore and extract insights.

THE BENEFITS

The successful candidate will receive a salary of up to £60,000, plus an array of additional benefits.

HOW TO APPLY

Please register your interest by sending your CV to Cameron Macdonald via the apply link below.

CONTACT

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