data & AI
Diversity Report
DIVERSITY GUIDES 2022
An in-depth look into diversity within Data & AI, we have been carrying out primary research for a number of years to create annual diversity guides.
Download our previous editions, which have given us unrivalled insight into where the industry currently stands in its push for a more representative workforce.
They are here to highlight where the industry can improve, how it can improve and to help make those improvements.
USA DIVERSITY REPORT
Fundamentally, what you can do with your data and how useful it may be will hinge on its quality.
EU DIVERSITY REPORT
Fundamentally, what you can do with your data and how useful it may be will hinge on its quality.
UK DIVERSITY REPORT
Fundamentally, what you can do with your data and how useful it may be will hinge on its quality.
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DATA & AI SALARYÂ GUIDE 2024
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BI Developer
Leicester
£350 - £400
+ Advanced Analytics & Marketing Insights
ContractLeicester, Leicestershire
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Location: Leicester – 2 days per week onsite
(First 2 weeks require 5 days onsite)
Contract Length: 3 months
IR35: Outside IR35
Day Rate: £350-£400 per day
Overview
The team supports finance and operational reporting across areas such as cash, accounting, product launches, and stock and warehousing investigations. This is a fast-paced environment with multiple small workstreams rather than a single large programme.
Key Responsibilities
- Deliver Power BI reporting and data models to support finance and operational insight
- Build and maintain data models, both from scratch and from existing structured tables
- Create clear, functional dashboards and visualisations (clarity over complexity)
- Analyse performance of new product or payment launches (e.g. Apple Pay adoption)
- Support investigations across stock, warehousing and finance operations
- Work closely with stakeholders at multiple levels to gather requirements and iterate quickly
- Operate across a mix of short, ad-hoc projects in a high-change environment
Required Skills & Experience
- Strong SQL and Power BI and Databricks experience
- Solid understanding of data modelling
- Experience working in a fast-paced, delivery-focused BI environment
- Comfortable engaging stakeholders to clarify requirements
Nice to have:
- Python

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Product Data Analyst
Sheffield
£50000 - £60000
+ Advanced Analytics & Marketing Insights
PermanentSheffield, South Yorkshire
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Product Data Analyst
£50,000-£60,000
Sheffield (1 day a week in office)
If you’re passionate about turning complex data into actionable business insights, this is an opportunity to make a tangible impact within a growing technology-led organisation. You’ll combine analytical discovery, predictive modelling, and stakeholder collaboration to shape product strategy, improve customer outcomes, and influence key business decisions.
THE COMPANY
They are a growing organisation undergoing an exciting phase of data maturity and digital transformation. Their focus is on leveraging data to enhance customer experiences, inform strategic decisions, and drive sustainable growth. Working within a collaborative environment, you will partner closely with data, product, operations, finance, and commercial stakeholders to unlock value from a modern cloud-based data platform.
THE ROLE
As a Product Data Analyst, you will drive product strategy and customer growth through advanced analytics, customer journey insights, and predictive data science in a modern cloud data environment.
Specifically, you can expect to be involved in the following:
- Analyse end-to-end customer and user journeys to identify adoption trends, engagement drivers, and opportunities for growth.
- Conduct exploratory analysis to uncover product usage patterns, conversion drop-offs, and areas for optimisation.
- Build predictive models focused on areas such as customer churn, engagement scoring, demand forecasting, and propensity modelling.
- Develop customer segmentation and behavioural cohorts to support targeted business initiatives.
- Translate complex business questions into structured analytical frameworks, hypotheses, and actionable recommendations.
- Partner with data engineering teams to ensure analytical requirements are embedded within the wider data platform.
- Design dashboards, reporting solutions, and KPI frameworks that support executive and operational decision-making.
SKILLS AND EXPERIENCE
The successful Product Data Analyst will have the following skills and experience:
- Strong commercial experience in Data Science, Product Analytics, or Advanced Analytics environments.
- Advanced SQL skills with experience querying complex cloud-based data warehouses, ideally including Snowflake.
- Expertise in Python or R for statistical analysis, machine learning, and predictive modelling.
- Experience analysing customer journeys, retention, lifecycle metrics, and behavioural data.
- Ability to communicate technical findings clearly to both technical and non-technical stakeholders.
- Experience with BI and visualisation tools such as Power BI, Tableau, Looker, or similar.
- Familiarity with dbt and modern analytics engineering practices is highly desirable.
BENEFITS
The successful Product Data Analyst twill receive the following benefits:
- Salary between £50,000 – £60,000 – depending on experience
HOW TO APPLY
Please register your interest by sending your resume to Majid Latif via the Apply link on this page.

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Power BI Developer
Leicester
£400 - £400
+ Advanced Analytics & Marketing Insights
ContractLeicester, Leicestershire
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POWER BI DEVELOPER (RETAIL AND STOCK/WAREHOUSE)
LEICESTER (2 DAYS ONSITE MIN)
3 MONTHS
OUTSIDE IR35
£400 PER DAY
This is an excellent opportunity for a Power BI Developer to join a fast-moving contract project delivering business-critical reporting and insights across finance and operations. You’ll work on a variety of short-term initiatives, collaborating with stakeholders to solve real business challenges through data.
The Company
They are a well-established consumer-focused organisation that relies on data to support operational and financial decision-making. Their analytics team works across multiple business functions, providing insight into performance, product initiatives, and operational efficiency. This contract offers exposure to a broad range of projects in a dynamic and collaborative environment.
The Role and Deliverables
- Develop and deliver Power BI dashboards and reporting solutions to support finance and operational teams.
- Design, build, and maintain robust data models using a combination of existing datasets and new data sources.
- Create clear and effective visualisations that enable stakeholders to make informed decisions.
- Analyse the performance of new product and payment launches, identifying trends and opportunities.
- Support investigations relating to stock management, warehousing, and financial operations.
- Engage with stakeholders to gather requirements, refine reporting needs, and deliver solutions in an agile environment.
Your Skills & Experience
- Strong experience developing reporting solutions using Power BI.
- Strong SQL skills and the ability to work with complex datasets.
- Solid understanding of data modelling principles and best practice.
- Experience working in a fast-paced, delivery-focused BI environment.
- Ability to engage confidently with stakeholders and translate business requirements into reporting solutions.
- Experience working with Databricks.
- Background within retail, ecommerce, or other consumer-facing environments.
- Exposure to Python would be beneficial.

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Director of Data Research
London
£100000 - £150000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Director of Data Research
Remote | £100,000 – £150,000
This is a rare opportunity to shape and lead a high-impact Data Research function within a growing data and analytics business. Sitting at the intersection of data science, commercial strategy, and research, you will play a key role in identifying new data opportunities, validating their value, and helping drive the development of innovative data products.
The Company
They are a fast-growing data and analytics organisation that delivers actionable business insights through sophisticated data products. Working with a range of commercial and investment-focused customers, they combine proprietary methodologies with diverse datasets to uncover meaningful trends and performance indicators.
Their success is built on finding unique sources of information and transforming them into valuable insights. As they continue to grow, they are looking for a Director of Data Research to provide technical leadership, enhance research capabilities, and drive innovation across the function.
The Role
As Director of Data Research, you will lead the strategy, execution, and development of the Data Research team. You will work closely with stakeholders across data partnerships, technology, and leadership to evaluate new datasets and identify opportunities for new products and KPIs.
Responsibilities include:
- Defining and executing the Data Research strategy in line with business objectives
- Leading research initiatives to identify new data sources, metrics, and commercial opportunities
- Evaluating new datasets and assessing their quality, reliability, and business value
- Applying statistical techniques including time series analysis, hypothesis testing, correlation analysis, and data validation
- Developing frameworks and standards for dataset evaluation and valuation
- Improving the speed, consistency, and quality of research delivery
- Managing and developing team members while fostering technical excellence
- Partnering with senior stakeholders to support data acquisition and investment decisions
- Driving innovation through the application of data science techniques and emerging technologies
Your Skills & Experience
- Strong experience in Data Research, Data Science, Statistics, or a closely related field
- Proven ability to lead complex research projects from hypothesis generation through to actionable recommendations
- Expertise in analysing large, complex, and imperfect datasets
- Strong statistical knowledge with experience validating data and assessing relationships between datasets and business outcomes
- Commercial awareness and the ability to evaluate the value of data investments
- Experience leading technical teams and setting high standards for research quality
- Proficiency in Python and the ability to review technical work effectively
- Excellent stakeholder management and communication skills
- Experience within alternative data, investment research, financial data, or similar environments would be beneficial
What They Offer
- Salary of £100,000 – £150,000
- Fully remote working environment
- Opportunity to shape and scale a growing research function
- High levels of ownership and influence across the business
- Exposure to complex data challenges and commercially focused research projects
- Collaborative environment with strong opportunities for career progression and leadership development
How to Apply
To find out more about this Director of Data Research opportunity, please submit your application today.

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Insights/ Research Consultant Manager
London
£400 - £500
+ Advanced Analytics & Marketing Insights
ContractLondon
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Insights & Research Consultant Manager (Housing)
London/Northampton 3 Month Contract Outside IR35
This is a high-impact interim assignment for an experienced housing insights leader. Joining at a critical period, you will provide leadership to the insights function, support regulatory inspection readiness, and ensure reporting, governance, and evidence frameworks can withstand external scrutiny.
The Company
They are a large housing provider operating across London and the surrounding regions. As a regulated organisation focused on delivering high-quality services and positive outcomes for residents, they are preparing for a significant regulatory inspection. The business is seeking an experienced insights professional to provide leadership, challenge, and assurance across reporting and performance functions during this period.
The Role and Deliverables
- Lead the Insights function and manage a team of Senior Analysts.
- Support organisational readiness for a forthcoming housing regulatory inspection.
- Review reporting, governance, performance, and insight processes to ensure they are fit for purpose and inspection-ready.
- Work closely with senior stakeholders to prepare evidence, reporting packs, and responses for regulatory scrutiny.
- Assess existing insight and performance frameworks, identifying gaps and opportunities for improvement.
- Deliver strategic recommendations that strengthen reporting standards, governance, and decision-making across the organisation.
Your Skills & Experience
- Strong experience leading an Insights, Research, Customer Intelligence, Performance, or Reporting function within a Housing Association, Registered Provider, or social housing environment.
- Proven experience producing board-level reporting and performance insight for senior leadership.
- Strong understanding of housing regulation, governance, and performance management frameworks.
- Experience supporting regulatory inspections, audits, or similar assurance activities within regulated environments.
- Ability to review complex reporting and evidence structures, ensuring accuracy, consistency, and compliance.
- Experience influencing executive stakeholders and providing credible challenge and recommendations.
- Strong people leadership skills with experience managing and developing analytical teams.
- Knowledge of housing operations, service performance, complaints, and regulatory reporting requirements.
How to Apply
If you have experience leading housing insights teams and can provide immediate value around regulatory readiness, performance reporting, and governance, please apply to discuss this opportunity further.

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Director of Data Research
£100000 - £150000
+ Advanced Analytics & Marketing Insights
PermanentEngland
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Director of Data Research
Remote – UK Based
£100,000 – £150,000
This is an opportunity to lead a growing Data Research function within a scaling technology business. You will combine strategic leadership with hands-on statistical and data expertise, shaping how novel data sources are discovered, evaluated and transformed into commercially valuable insights.
The Company
They are a data-led technology business providing sophisticated KPI and market insights to investment professionals. Their platform combines first-party and third-party datasets with proprietary modelling techniques. Following recent investment and continued growth, they are strengthening their senior technology leadership team.
The Role
As Director of Data Research, you will set the technical direction for the function while leading and developing a growing team.
- Define and execute the data research strategy alongside senior technology and strategy stakeholders.
- Lead complex, open-ended research projects from hypothesis through to evidence-based recommendations.
- Establish rigorous standards for evaluating new datasets, improving accuracy, quality and speed.
- Develop approaches for assessing the commercial value of new data sources and supporting purchasing decisions.
- Drive greater statistical and technical sophistication across data research.
- Lead, hire and develop technical talent as the function scales.
- Use Python, SQL, statistical analysis and data modelling expertise to review and challenge technical work.
- Explore how AI can improve research quality, data evaluation and operational efficiency.
Your Skills & Experience
- Strong commercial or research experience across data science, statistics or a closely related quantitative discipline.
- Deep knowledge of statistical analysis, data modelling, feature engineering and messy real-world datasets.
- Strong Python and SQL capability, with the technical depth to provide meaningful oversight of complex work.
- Experience defining hypotheses and leading ambiguous research projects through to clear conclusions.
- Demonstrable experience leading and developing technical teams.
- Strong commercial judgement when assessing the costs, benefits and potential value of datasets.
- Ability to communicate complex technical findings and limitations clearly to senior and non-technical stakeholders.
- Comfortable making pragmatic decisions within a fast-moving, scaling environment.
- Experience with financial data, alternative data, investment research, first-party data collection or AI-enabled research workflows would be advantageous.
What They Offer
- Competitive salary based on experience.
- Remote-first working, with a preference for candidates based in the UK or Europe.
- Significant ownership of the direction and development of a growing Data Research function.
- The opportunity to influence data strategy at senior leadership level.
- Scope to build and develop a high-performing technical team as the organisation scales.
How to Apply
If you are a senior data leader who combines research expertise, technical depth and commercial judgement, apply to find out more.

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Director of Data Research
London
£100000 - £150000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Director of Data Research
UK / Europe | Remote First | Up to £100-150k
This is a senior leadership opportunity for a technically strong data leader to shape a growing Data Research function. You will combine hands-on statistical expertise with research strategy, people leadership and commercial decision-making.
The Company
They are a growing data and technology business providing sophisticated data products to investment organisations. Following significant investment, they are continuing to scale their technology and research capabilities. Data is fundamental to their product, with teams exploring first-party, third-party and alternative datasets to generate commercially valuable insights.
The Role
- Define and drive the Data Research strategy alongside senior technology and business stakeholders.
- Lead complex, open-ended research projects from hypothesis through to evidenced recommendations.
- Improve how new datasets are evaluated for quality, value and commercial potential.
- Develop stronger statistical, modelling and technical standards across the function.
- Lead, hire and develop a growing technical Data Research team.
- Evaluate the cost and value of new data sources to support purchasing decisions.
- Explore how AI can improve the speed and quality of data research workflows.
Your Skills & Experience
- Strong commercial experience across data science, statistics or quantitative research.
- Deep technical expertise in statistical analysis, data modelling and messy real-world datasets.
- Strong Python and SQL capabilities.
- Experience defining hypotheses and leading complex research projects.
- Proven leadership of technical data or research teams.
- Strong commercial judgement and senior stakeholder management skills.
- Financial, alternative data or investment research experience is advantageous.
What They Offer
- Competitive senior-level package.
- Remote-first working across the UK and Europe.
- Opportunity to define the strategy and technical direction of a growing Data Research function.
- Significant ownership over team growth, hiring and technical standards.
- Exposure to sophisticated data, statistical research and AI-led initiatives.
How to Apply
Apply via LinkedIn or reach out to me directly!

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Senior Data Analyst
London
£65000 - £75000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Senior Data Analyst
Central London | Hybrid | Up to £70-75k
An exciting opportunity for a Senior Data Analyst to use customer and subscription data to directly influence retention, engagement and growth within a digital business.
The Company
They are a global technology and digital content business operating at significant scale. Data plays a central role in understanding audiences, improving digital products and driving commercial decisions. You will join a collaborative environment with strong opportunities to develop your analytical skill set and make a visible impact.
The Role
- Analyse the end-to-end subscription funnel, identifying conversion opportunities and drop-off points.
- Develop and maintain Lifetime Value models and churn prediction models.
- Analyse customer retention, engagement and subscription behaviour.
- Build dashboards and monitor key subscription and user metrics.
- Turn complex customer data into clear commercial recommendations.
- Partner with Growth, Marketing, Product, Engineering and Data teams.
- Support experimentation and measurement across product and marketing initiatives.
Your Skills & Experience
- Strong commercial experience in data analytics, customer analytics or subscription analytics.
- Advanced SQL skills and experience working with large datasets.
- Experience with BI and data visualisation tools.
- Strong knowledge of customer lifecycle, retention, LTV or churn analysis.
- Understanding of statistical analysis, experimentation and predictive modelling.
- Strong communication skills with the ability to turn analysis into actionable recommendations.
- Python or R and digital subscription experience would be advantageous.
What They Offer
- Competitive compensation.
- Hybrid working from a Central London office.
- Career development and regular skills-based workshops.
- Flexible holiday offering.
- Cycle to Work scheme.
- Opportunity to have significant analytical impact within a growing digital business.
How to Apply
Apply via LinkedIn or contact me directly!

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