data & AI
Diversity Report
DIVERSITY GUIDES 2022
An in-depth look into diversity within Data & AI, we have been carrying out primary research for a number of years to create annual diversity guides.
Download our previous editions, which have given us unrivalled insight into where the industry currently stands in its push for a more representative workforce.
They are here to highlight where the industry can improve, how it can improve and to help make those improvements.
USA DIVERSITY REPORT
Fundamentally, what you can do with your data and how useful it may be will hinge on its quality.
EU DIVERSITY REPORT
Fundamentally, what you can do with your data and how useful it may be will hinge on its quality.
UK DIVERSITY REPORT
Fundamentally, what you can do with your data and how useful it may be will hinge on its quality.
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DATA & AI SALARYÂ GUIDE 2024
For the last 12 years, the world’s largest census of professionals, managers and leaders in the data space have come together to contribute to our crucial industry research and we’d love you to take part.
Senior BI & Insights Analyst
London
£45000 - £50000
+ Advanced Analytics & Marketing Insights
PermanentLondon
To Apply for this Job Click Here
SENIOR BI & INSIGHTS ANALYST
REMOTE
UP TO £50,000
This is an exciting opportunity to step into a high‑impact Senior BI and Insights Analyst position where you will shape how data is used across a growing organisation. You will work end‑to‑end on meaningful BI projects, influence senior stakeholders, and help drive a modern data transformation.
ROLES AND RESPONSIBILITIES:
The Senior BI & Insights Analyst will:
* Develop and enhancing Power BI dashboards, data models, and reporting structures.
* Manage BI support tickets, troubleshooting issues, and ensuring report accuracy.
* Work closely with stakeholders to gather requirements, prototype solutions, and present insights.
* Support the development of a unified data platform and modern data architecture.
* Contribute to data automation, modelling, and process improvement initiatives.
* Participate in strategic discussions and providing insight to senior leaders.
* Help drive the shift from disparate reporting to a scalable, centralised BI environment.
TOUR SKILLS AND EXPERIENCE:
The ideal candidate will have the following skills and experience:
* Strong commercial experience developing end‑to‑end Power BI solutions.
* Strong SQL skills and experience working with ETL processes or data pipelines.
* Proficiency in Power BI data modelling, including DAX.
* Experience with the wider Microsoft Power Platform, such as Power Automate or Power Apps.
* Ability to translate business problems into actionable insights and BI solutions.
* Comfortable collaborating with senior stakeholders in fast‑paced environments.
* Experience with modern data platforms, Python, or the education sector is beneficial but not essential.
APPLY BELOW!
To Apply for this Job Click Here
Digital Asset Manager – Contractor
London
£350 - £390
+ Digital Analytics
ContractLondon
To Apply for this Job Click Here
Digital Asset Manager – Contract
Agency – Telco Client
£350-£390 per day – Outside IR35
London – 1 day per week in the office
This is an opportunity to step into a key Digital Asset Management and CMS role for a major Telco client, shaping how content and experiences are delivered across their digital channels. You will be taking over from an established specialist, so there is a clear roadmap, the chance for knowledge transfer, and a lot of impact from day one.
The Company
They are a well known consumer-facing Telco client with a large digital footprint and a strong focus on customer experience. Their digital teams are investing in modern content platforms and personalisation, with Contentful at the heart of their ecosystem. You will join a collaborative environment, working closely with product, marketing and technology stakeholders. This is a contract role, 4 days per week, offering hybrid working with time split between home and their London office.
The Role and Deliverables
- Take ownership of the CMS and Digital Asset Management setup, ensuring Contentful is configured to support scalable digital experiences.
- Design and optimise CMS architecture that connects effectively with internal and external systems.
- Work with multiple teams to understand content and asset requirements, translating these into robust structures and workflows.
- Ensure digital assets in the DAM are organised and connected so they can be efficiently used to build website and digital experiences.
- Collaborate with teams working on personalisation tools, helping to ensure smooth integration with Contentful and other platforms.
- Support handover and knowledge transfer from the existing CMS specialist to maintain continuity.
Your Skills & Experience
- Strong experience working with CMS platforms, with deep, hands-on expertise in Contentful.
- Solid understanding of CMS architecture, integrations and how to connect content platforms with wider business systems.
- Practical experience with Digital Asset Management, including how assets are structured, stored and surfaced for web experiences.
- Familiarity with personalisation tools that integrate with CMS platforms, such as Adobe Target or Optimizely, is highly desirable.
- Comfortable collaborating with cross functional teams, gathering requirements and translating them into technical configuration.
- Able to start at short notice and commit to a 6 month contract, 4 days per week, including 1 day per week on site in London.
How to Apply
If you have strong Contentful and DAM experience and want to lead a high impact CMS project, please apply with your CV to be considered.
To Apply for this Job Click Here
Contentful CMS Contract
City of London
£350 - £390
+ Advanced Analytics & Marketing Insights
ContractCity of London, London
To Apply for this Job Click Here
Contentful CMS Architect (Contract)
London, 6 month contract, £350 – £390 Day Rate (Outside IR35)
This is a great opportunity to step into a pivotal CMS role, owning the architecture and setup of Contentful for a large digital agency. You will be taking over from an experienced specialist, with the chance for structured knowledge transfer and a clear remit to make an immediate impact on website experience and personalisation.
The Company
They are a well-established, consumer-focused organisation with a complex digital landscape and a strong emphasis on personalised customer experiences.With significant investment in their content and asset management capabilities, they are looking for a contractor who can stabilise, optimise and future proof their CMS setup. You will join at a time where your expertise will directly shape how content and assets are delivered to millions of users.
This is an initial 6 month contract, 4 days per week, with 1 day per week in their London office and a start date as soon as possible to enable knowledge transfer from the outgoing specialist.
The Role and Deliverables
- Take ownership of the Contentful CMS setup, ensuring it is configured to support current and future website experiences.
- Design and refine the CMS architecture so that Contentful connects effectively with both internal and external systems.
- Work closely with multiple teams to understand how the CMS should operate, and translate those needs into scalable structures and workflows.
- Ensure smooth integration between Contentful and the Digital Asset Management solution so that web experiences correctly consume assets.
- Support and enable personalised website experiences by ensuring the CMS and assets can be used effectively by personalisation tools.
- Facilitate knowledge transfer by capturing and documenting key processes and architectural decisions from the current specialist before they leave.
Your Skills & Experience
- Strong experience working with Contentful as a CMS, including setup, configuration and ongoing optimisation.
- Proven capability designing CMS architectures that integrate with a variety of internal and external systems.
- Solid understanding of how websites consume content and assets, and how those assets flow from a Digital Asset Management platform into front end experiences.
- Experience collaborating with cross functional digital teams, translating business requirements into practical CMS structures and integrations.
- Exposure to website personalisation tools, for example Adobe Target or Optimizely, and an understanding of how CMS content supports personalised experiences.
How to Apply
If you have strong Contentful CMS expertise and enjoy architecting content and asset flows for personalised digital experiences, please apply with your CV to be considered for this contract.
To Apply for this Job Click Here
Director of AI
$250000 - $300000
+ Data Science & AI
PermanentUSA
To Apply for this Job Click Here
Director of AI
US REMOTE
Up to $300,000 + Bonus
A global leader in digital learning and education technology is seeking a Director of AI to spearhead the development and delivery of advanced, AI‑powered learning experiences. This is a high‑visibility, high‑impact role driving innovation across millions of users worldwide.
You’ll lead a talented team of AI researchers and data scientists, setting the strategy and technical direction for next‑gen learning products, assessment solutions, and intelligent content systems, all within a collaborative, mission‑driven environment.
THE ROLE
As Director of AI, you will:
- Lead a team of AI/ML and GenAI specialists delivering cutting‑edge models and intelligent learning solutions
- Work cross‑functionally with Product, Engineering, Research, and Innovation teams to embed AI into core digital products
- Shape the AI roadmap for interactive learning, personalised assessment, and content creation technology
- Oversee technical design, model development, evaluation, and deployment for large‑scale, production‑level use
- Represent the AI function internally, influencing senior leaders and driving adoption of scalable AI capabilities
- Build a culture of experimentation, scientific rigour, and innovation across the AI team
REQUIREMENTS
You will bring:
- A strong track record leading AI/ML research or applied data science teams
- Deep expertise in Generative AI, LLMs, NLP, and modern machine‑learning techniques
- Experience building AI solutions that operate at scale and integrate into consumer‑facing digital products
- Exceptional communication skills, with the ability to translate complex technical concepts to non‑technical stakeholders
- Strategic leadership ability balanced with hands‑on technical credibility
- Experience hiring, mentoring, and growing high‑performing AI teams
Preferred but not essential:
- Experience in EdTech, digital content, learning technology, or adjacent industries
- Delivery of advanced AI features into production environments with large user bases
THE BENEFITS
- Competitive base salary + annual bonus
- Opportunity to lead AI strategy at a global scale and shape the future of digital learning
- Work with cutting‑edge technology to solve meaningful, mission‑driven problems
- Hybrid working with a major hub in New York
- Collaborative, supportive culture with strong investment in long‑term innovation
If you’re excited by the idea of building next‑generation AI systems that will transform how millions learn and engage with digital education, apply now to discuss this confidential opportunity.
To Apply for this Job Click Here
Senior Marketing Analyst – Experimentation
London
£60000 - £70000
+ Advanced Analytics & Marketing Insights
PermanentLondon
To Apply for this Job Click Here
Senior Marketing Analyst (Experimentation)
Fully Remote (UK) | Up to £70,000 plus equity options and quarterly bonus
A chance to join a growing, data-driven consumer marketplace where experimentation, journey analysis and optimisation genuinely shape business decisions. This role offers real impact as they scale their data capability and embed experimentation across marketing and product.
The Company
They are a fast-growing, subscription-based consumer platform operating within a two-sided marketplace model. Their users rely on trusted interactions, and data plays a crucial role in powering acquisition, conversion and customer experience. They have recently invested in modernising their data environment and have built a central data function including engineering, analytics and data science. With new tooling and ambitious plans, they are expanding their Marketing Analytics team to support continued growth.
The Role
As a Senior Marketing Analyst focused on Experimentation, you will play a key role in shaping how the business tests, learns and optimises. You will:
* Analyse the full user journey to understand behaviour, friction points and conversion opportunities.
* Identify what is driving or hindering performance across the acquisition and onsite funnel.
* Design, run and analyse A/B tests and experiments to validate hypotheses and inform decisions.
* Build experimentation frameworks and contribute to scaling a more mature testing culture.
* Work closely with marketing and product teams to improve acquisition efficiency and conversion performance.
* Provide insight into behavioural drivers and optimisation opportunities across channels and touchpoints.
* Contribute to wider marketing measurement, journey analytics and data foundations.
Your Skills and Experience
You will be suited to this Senior Marketing Analyst role if you have:
* Strong commercial experience using SQL to work with large data sets.
* Experience using tools such as Tableau or Looker, or similar BI platforms.
* A background in product analytics, marketing analytics or growth analytics.
* Hands-on experience designing, running and analysing A/B tests and experiments.
* Experience in environments such as marketplaces, start-ups or scale-ups.
* Confident stakeholder management skills and the ability to translate complex analysis into clear insights.
What They Offer
* £70,000 depending on experience.
* Equity options and a quarterly bonus scheme.
* Fully remote working within the UK.
* The opportunity to influence experimentation strategy and measurement at an early stage.
* High-impact work across marketing, product and growth.
* Progression opportunities as the data and analytics function continues to scale.
How to Apply
If you are interested in this Senior Marketing Analyst (Experimentation) position, please apply with your CV to be considered.
To Apply for this Job Click Here
Senior Marketing Analyst
London
£65000 - £70000
+ Advanced Analytics & Marketing Insights
PermanentLondon
To Apply for this Job Click Here
Senior Marketing Analyst
Fully Remote (UK) | Up to £70,000 + equity options + quarterly bonus
This is a great opportunity to join a high-growth, digital-first business where marketing decisions are genuinely data-led. You will shape how performance marketing is measured, reported, and optimised, while working with a modern data stack and a growing central data team.
The Company
They are a fast-scaling, subscription-based consumer marketplace with a strong international presence. Their model is built around a two-sided membership community, and they are investing heavily in data to drive smarter growth decisions. Over the past six months, they have been building a modern data platform from the ground up, introducing tools such as dbt and Databricks. Data is central to their strategy, and marketing analytics is a key area of focus for future growth.
The Role
As a Senior Marketing Analyst, you will sit within the Marketing Analytics function and act as a strategic partner to growth and marketing leaders. You will:
- Work with marketing stakeholders to understand growth questions and translate them into clear analytical projects.
- Analyse channel and campaign performance to inform budget allocation and investment decisions across paid and owned channels.
- Deep dive into the end-to-end customer journey, from initial visit to registration, membership, and purchase.
- Identify behavioural indicators and patterns that predict conversion and retention.
- Develop and refine customer segments to improve targeting across paid media and CRM.
- Support the development of marketing mix modelling (MMM) capabilities.
- Build and maintain dashboards and self-serve tools that bring performance and insights to life for non-technical stakeholders.
- Help improve data foundations and data models that power marketing analytics and reporting.
Your Skills & Experience
You will be a strong fit for this Senior Marketing Analyst position if you have:
- Strong commercial experience using SQL to query and manipulate large datasets.
- Proven experience in marketing analytics, ideally with a focus on paid performance marketing.
- Hands-on experience with data visualisation tools such as Tableau or Looker (or similar BI tools).
- A background working in a marketplace, start-up, or scale-up environment where you have influenced growth or acquisition strategy.
- Experience working across channels such as paid social, paid search, CRM, and/or influencer marketing.
- Confidence working directly with senior stakeholders, communicating complex analysis in a clear, actionable way.
- A proactive, problem-solving mindset and a genuine interest in understanding customer behaviour and the full customer journey.
What They Offer
- Salary in the range of £70,000 – £80,000, depending on experience.
- Equity options plus a quarterly performance bonus structure.
- Fully remote working within the UK, with flexibility and trust.
- The chance to join at a pivotal stage as the data platform and marketing analytics function are being built out.
- Significant scope to influence marketing strategy, measurement frameworks, and advanced analytics capabilities.
- Opportunities to grow your career as they expand their data, analytics, and marketing teams and move further into predictive modelling and advanced analytics.
How to Apply
If you are a Senior Marketing Analyst looking to have a real impact on growth strategy in a modern, data-driven business, please apply with your CV to be considered.
To Apply for this Job Click Here
Junior Digital Product Analyst
London
£30000 - £38000
+ Advanced Analytics & Marketing Insights
PermanentLondon
To Apply for this Job Click Here
Junior Digital Product Analyst
London – 4 days in office
£38,000 + benefits
A leading UK retail group is looking for a Junior Digital Product Analyst to join their growing Product Analytics team. This is a great opportunity for someone with 1-2 years of experience in digital analytics who wants exposure to high-traffic eCommerce platforms across multiple well-known consumer brands.
You’ll work closely with product and digital teams to analyse website and app performance, support checkout and feature optimisation, and build reporting and dashboards used across the business.
Key Responsibilities
-
Analyse customer journeys and conversion funnels across web and app
-
Support product analytics initiatives and help establish best practices
-
Build dashboards and reporting for stakeholders across the business
-
Work with data to identify opportunities to improve checkout and key website features
-
Provide insights into user behaviour, conversion, and performance metrics
Requirements
-
1-2 years’ experience in digital or product analytics
-
Understanding of website analytics and conversion funnels
-
Experience with SQL
-
Experience building dashboards in Power BI, Tableau, or similar
-
Strong analytical thinking and problem-solving skills
-
Comfortable working with Excel and data analysis
What’s on Offer
-
£38,000 salary
- Benefits
-
Hybrid working (4 days office / 1 day WFH)
Find out more and apply via the link below.
To Apply for this Job Click Here
Strategy Analytics Manager
London
£75000 - £90000
+ Advanced Analytics & Marketing Insights
PermanentLondon
To Apply for this Job Click Here
Strategy Analytics Manager
London. Up to 90000 base plus benefits.
This is an opportunity to shape approval strategy in a fast-growing fintech environment, working closely with senior leaders to improve credit decisioning, customer conversion, and overall portfolio performance. You will join a data-first organisation where analytical thinking directly influences commercial outcomes.
The Company
They are a London-based fintech offering innovative consumer and business products, built on a modern lending and subscription-style model. The company operates with strong backing, a proven path to profitability, and a growing international footprint. Data, experimentation, and strategic analytics form the basis of how they make decisions, and they are scaling their Strategy and Analytics team with high-calibre talent.
The Role
You will:
* Lead strategic initiatives focused on improving approval rates and credit decision quality across multiple product lines.
* Use strong SQL capability to interrogate complex datasets and identify drivers of risk, conversion, and performance.
* Build scalable frameworks for tracking and monitoring approval strategies.
* Partner with growth, marketing, product, and risk teams to balance commercial objectives with customer outcomes.
* Test and iterate on approval and underwriting strategies in response to market conditions.
* Present data-driven recommendations to senior stakeholders and influence key decisions across the business.
Your Skills and Experience
You will bring:
* Strong commercial experience in lending, credit risk, approvals, underwriting strategy, or similar data-led environments.
* Advanced SQL skills, including experience working directly with complex, multi-source data.
* Proven ability to use data insights to drive measurable strategy changes.
* Experience collaborating across teams and communicating with non-technical stakeholders.
* A strong quantitative or STEM background.
* Python is beneficial but not essential.
What They Offer
* Up to 90000 base salary plus benefits and share options.
* Hybrid working pattern with three days a week in the London office.
* Exposure to experienced leaders in a high-performing Strategy and Analytics function.
* Clear progression opportunities as the business continues to scale in the UK and internationally.
How to Apply
If you have strong SQL skills and experience shaping data-driven strategy in lending or analytical environments, apply today to learn more.
To Apply for this Job Click Here
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