CRM Engagement Manager

arrow

London / £45000 - £48000 annum

INFO

Salary

SALARY:

£45000 - £48000

Location

LOCATION

London

Job Type
JOB TYPE

Permanent

Role: CRM Lifecycle Manager (Subscriptions)
Location: Central London (3 days onsite)
Salary: Up to £48,000

The Company

A leading UK media and publishing organisation with a portfolio of well-known consumer brands across news, sport and radio, serving millions of subscribers.

The Role

This position focuses on end-of-lifecycle engagement, specifically targeting customers at risk of churn due to failed or expired payments.

You'll own strategy for this segment - identifying key drop-off points, building targeted communications and improving retention through data-led decision making.

This is a highly strategic role, with execution supported by in-house specialists.

Key Responsibilities

  • Own CRM strategy for payment and late-lifecycle journeys
  • Segment audiences and identify at-risk customers
  • Develop targeted campaigns across CRM channels
  • Design and run A/B tests to optimise performance
  • Analyse customer behaviour and identify churn drivers
  • Collaborate with product, data and technical teams
  • Continuously improve communication strategy and outcomes

Candidate Profile

Must Have:

  • Experience in CRM, lifecycle or retention marketing
  • Background in a subscription-based business
  • Strong segmentation and insight-led campaign experience
  • Experience with CRM tools (e.g. Braze, Adobe or similar)
  • Confident working with data, testing and performance analysis

Nice to Have:

  • Experience using Customer Data Platforms (CDPs)
  • Exposure to payment or churn-related customer journeys

Benefits

  • Private medical insurance
  • Hybrid working (3 days onsite)
  • Pension contribution
  • 25 days holiday + bank holidays + volunteering days
  • Gym / wellbeing support
  • Access to learning & development platforms
  • Additional lifestyle and retail discounts

How to Apply

If you're interested, please apply directly or get in touch for more details.


CONTACT

Keji Adebari

Recruitment Executive

SIMILAR
JOB RESULTS

4k-Harnham_DA copy
CAN’T FIND THE RIGHT OPPORTUNITY?

STILL
LOOKING?

If you can’t see what you’re looking for right now, send us your CV anyway – we’re always getting fresh new roles through the door.