E-commerce, Search and Social Analyst

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/ £200 - £275 day

INFO

Salary
SALARY:

£200 - £275

Location

LOCATION

Job Type
JOB TYPE

Contract

  • Rate: £275 per day

  • Outside IR35

  • Start: ASAP

  • Location: Remote in UK

Role and Responsibilities:

  • Gather and analyse data from social, search, and e-commerce platforms
    Collect insights from key digital platforms to understand consumer interests, behaviours, and conversations relevant to the category and brand.

  • Evaluate brand positioning and the competitive landscape
    Assess how the brand and its competitors are perceived by consumers, identifying key strengths, weaknesses, and market opportunities.

  • Explore consumer behaviour, including usage routines and purchase drivers
    Understand how consumers engage with products in their daily lives, and what influences their path to purchase.

  • Assess brand sentiment and awareness
    Measure how widely the brand is known and track overall consumer sentiment across digital touch points.

  • Develop strategic recommendations with support from the wider team
    Translate findings into clear, actionable strategies to inform marketing, innovation, and growth initiatives.

Requirements:

  • Fluency in Mandarin (spoken and written) is essential

  • Proven experience in social listening, e-commerce review analysis, and/or market research

  • Strong analytical and storytelling skills

  • Familiarity with Chinese digital platforms

CONTACT

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