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Director of Performance Marketing

Location: London (Hybrid, 2-3 days per week)
Salary: Competitive + Bonus

The Opportunity

We’re partnered with a high-growth digital business looking for a Director of Performance Marketing to lead customer acquisition strategy and drive the next phase of growth.

Reporting into the Chief Customer Officer, this is a senior leadership role responsible for shaping performance marketing strategy, scaling customer acquisition, and delivering profitable growth through a data-driven, test-and-learn approach.

What You’ll Be Doing

• Define and execute the long-term performance marketing strategy.
• Drive profitable customer acquisition across key digital channels.
• Develop channel investment frameworks and growth plans aligned to business objectives.
• Partner with Product, Analytics and Marketing teams to optimise customer journeys and conversion.
• Lead and develop a high-performing performance marketing function.
• Manage agency relationships and ensure effective execution across channels.
• Champion experimentation, innovation and continuous optimisation.
• Influence senior stakeholders and play a key role in broader customer growth strategy.

What We’re Looking For

• Proven experience leading large-scale performance marketing programmes.
• Strong background in fintech, digital, marketplace, subscription or technology businesses.
• Deep understanding of performance channels, customer acquisition and incrementality.
• Experience managing significant budgets and agency partnerships.
• Commercially focused with a strong understanding of growth, profitability and customer lifetime value.
• Data-driven mindset combined with strong strategic and leadership capabilities.
• Excellent stakeholder management and cross-functional collaboration skills.

How to Apply

If you’re interested in learning more about this opportunity, apply directly or get in touch with me.

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Senior Product Analyst

£65,000-£70,000 + Bonus + Equity
Fully Remote (UK)

I’m hiring a Senior Product Analyst for one of the UK’s fastest-growing subscription marketplaces.

This is a genuinely product-focused analytics role where you’ll own the data and experimentation strategy behind a key part of the customer journey. You’ll work closely with Product, Growth, and Commercial teams to understand what drives conversion, activation, engagement, and retention, and influence what gets built next.

The role

You’ll be the lead analyst supporting product squads focused on new member growth and revenue.

This isn’t a reporting role. They’re looking for someone who can identify opportunities before they’re asked, challenge assumptions, and use data to shape product decisions.

You’ll own:

• Product analytics and customer journey analysis
• Experimentation and A/B testing
• Product performance measurement
• Feature tracking and instrumentation
• Stakeholder recommendations
• Analytics best practice across product teams

What you’ll be doing

• Analyse user behaviour across acquisition, onboarding, activation, and retention journeys
• Design and run A/B and multivariate experiments from hypothesis through to recommendation
• Define success metrics and tracking requirements for new features before launch
• Build dashboards and self-serve reporting solutions for product teams
• Translate complex analysis into actionable business recommendations
• Act as the analytical voice within product discussions and challenge decisions using evidence
• Mentor other analysts and help improve experimentation and analytics standards across the business

What they’re looking for

Must-haves

• Strong Product Analytics experience
• Advanced SQL
• Experience owning analysis end-to-end
• Strong experimentation and A/B testing knowledge
• Experience working with productanalytics platforms such as:
  • Amplitude
  • Mixpanel
  • Segment
  • Similar tools
• Excellent stakeholder management and communication skills
• Experience working in a subscription, marketplace, SaaS, or platform business

Nice to have

• Python or R
• dbt experience
• Experience using AI tools within analytics workflows

Why this role?

• Fully remote working
• High-impact product role with genuine ownership
• Strong experimentation culture
• Equity package and quarterly bonus
• Fast-growing global marketplace
• Opportunity to influence product strategy and growth at scale
• Excellent benefits and culture

Package

• £65,000-£70,000 salary
• Quarterly bonus scheme
• Generous equity package
• Fully remote working
• Private healthcare and dental cover
• £200 annual home office allowance
• Quarterly bonus scheme
• 25 days holiday plus bank holidays and festive shutdown

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Senior Data Scientist

£70,000-£80,000 + £5,000 Car Allowance + Bonus

London(Hybrid – 2x Days a Week in Office)

If you enjoy solving complex modelling problems, building innovative machine learning solutions, and working with alternative data to challenge traditional pricing strategies, this is an opportunity to join one of the UK’s strongest data science functions!

The Company

This leading UK financial services business has built one of the most mature data science capabilities in the industry, using advanced analytics and machine learning to drive commercial decision-making across millions of customers; with significant investment in technology, data and AI, the business continues to grow rapidly and is looking to expand its Alternative Pricing Product team with a Senior Data Scientist. You’ll join a highly collaborative environment where experimentation is encouraged and innovative modelling techniques are actively deployed into production!

The Role

Reporting into the Head of Pricing, you’ll join a specialist team responsible for developing next-generation pricing models that challenge conventional approaches. Working across large and complex datasets, you’ll build predictive machine learning models using alternative data sources to improve customer pricing and risk selection.

Projects include:

• Building innovative predictive machine learning models
• Developing pricing and customer selection models
• Exploring alternative data sources to improve pricing accuracy
• Geospatial and footprint modelling
• Residual and claims modelling
• Working with messy, high-volume datasets to uncover commercial insights
• Deploying models using Azure Machine Learning
• Mentoring junior team members and helping shape best practice across the team

This is an opportunity to influence products that impact millions of customers whilst working on genuinely novel modelling challenges.

Your Skills & Experience

• Experience building machine learning models
• Strong Python skills
• Experience developing predictive models within commercial environments
• Experience working with large, complex datasets
• Experience with cloud-based ML platforms (Azure ML preferred)
• The ability to communicate technical findings to non-technical stakeholders
• Experience mentoring or supporting more junior data scientists is advantageous

Experience within insurance or financial services would be beneficial, although candidates from other highly analytical industries are also encouraged to apply.

The Benefits

• £70,000-£80,000 salary
• £5,000 annual car allowance
• Bonus

How to Apply

To register your interest in this opportunity, please send your CV via the application link

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Director of Performance Marketing

London, hybrid working. Base salary £150,000 – £200,000 plus equity and benefits.

This is a rare opportunity to build the growth engine of a fast-scaling consumer fintech. You will take a strong performance marketing foundation and turn it into a differentiated advantage, shaping how millions of customers discover, join, and grow with a leading digital product.

The Company
They are a high-growth, app-led consumer financial services business on a mission to redefine how people engage with their money. With a multi-product ecosystem and a rapidly expanding customer base, data, AI, and experimentation sit at the heart of their strategy. Marketing is seen as a strategic growth driver, with meaningful investment in brand, performance, customer analytics, and MarTech. You will join a modern, collaborative leadership team that is focused on sustainable, profitable growth.

The Role
As Director of Performance Marketing, you will:

• Own the long-term performance marketing strategy for profitable new customer growth.
• Lead channel investment strategy, planning, and budgeting across paid social, search, and app acquisition.
• Build and refine measurement frameworks, from attribution and incrementality to media mix and unit economics.
• Partner closely with Product, Data, Customer Analytics, and CRM to optimise the full funnel, from impression to in-app activation and value.
• Lead and develop the performance marketing function, including a high-performing team and agency partners.
• Embed a rigorous test-and-learn culture across channels, audiences, creative, and propositions.
• Champion the use of AI and advanced analytics to drive workflow efficiency, insight, and optimisation.
• Act as a senior thought partner to the executive team on growth opportunities, risk trade-offs, and performance forecasts.

Your Skills And Experience
You will be a strong fit if you have:

• Proven success in scaling acquisition for a consumer-focused digital business, such as fintech, subscription, marketplace, or app-led services.
• Deep hands-on understanding of performance channels, especially Meta, Google, and app store acquisition.
• Strong commercial mindset with experience managing large budgets and performance-driven investment decisions.
• Advanced analytical capability, comfortable with data, experimentation, and incrementality measurement.
• Experience working with or alongside customer analytics, product, and MarTech teams to drive holistic growth.
• Confidence leading agencies and internal teams, with a collaborative, low-ego leadership style.
• Curiosity about AI and how it can enhance marketing effectiveness and decision-making.

What They Offer

• Base salary in the range of £150,000 – £200,000, depending on experience.
• Meaningful equity, plus a comprehensive benefits package.
• Senior visibility and influence across the executive and product leadership teams.
• The chance to shape the growth model of a high-potential consumer fintech at a pivotal stage.
• A culture that values data, experimentation, and continuous learning.

How To Apply
If you are a commercially minded Director of Performance Marketing who wants to build and own a high-impact growth engine in London, please apply with your CV to find out more.

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Director of Performance Marketing
London – hybrid – 2-3x a week in office
Up to £200,000 plus high six‑figure equity

This is a rare opportunity to shape the growth engine of a fast‑scaling consumer business. You will take ownership of performance marketing strategy at a pivotal moment, driving the shift from aggregator‑led acquisition to a multi‑product, app‑first ecosystem with millions of users.

The Company
They are a digital consumer brand entering its next phase of growth, expanding from strong foundations into a scaled, multi‑product platform. Over the last 18 months they have invested heavily in brand, creative, customer AI, and app‑led growth, with performance marketing emerging as a critical capability. They are now building a strategic layer that links daily performance activity to wider commercial ambitions, profitability, and long‑term user growth.

The Role
As Director of Performance Marketing, you will set the strategic direction for how the business acquires and grows high‑value customers. You will work closely with senior leadership to build confidence in performance marketing as a growth engine.

Key responsibilities include:
* Owning the long‑term performance marketing strategy across all app acquisition channels
* Building clear measurement, tracking, and operating models that connect channel activity to commercial outcomes
* Leading a high‑performing performance team, including an established executional lead and agency partners
* Scaling paid media across Meta, Google, Apple Search and emerging channels
* Creating frameworks for incrementality, experimentation, and test‑and‑learn best practice
* Partnering closely with Product, Customer Analytics, LTV, and MarTech to drive full‑funnel growth
* Embedding AI‑driven optimisation and workflow improvements

Your Skills and Experience
You will bring:
* A strong background in tech or consumer tech businesses
* Deep understanding of high‑value app acquisition and digital growth funnels
* Ability to think strategically and connect performance activity to unit economics and long‑term commercial goals
* Confidence managing large budgets and blended in‑house/agency delivery models
* Strong numerical capability, ideally with a STEM background
* Experience building measurement frameworks and performance operating models
* A mindset that looks beyond channels to the full customer journey and ecosystem

What They Offer
* Base salary between £150,000 and £200,000
* A high six‑figure equity package
* Opportunity to build a world‑class performance marketing function at scale
* Senior visibility, strategic ownership, and influence across the organisation
* Career progression within a high‑growth digital business

How to Apply
If you are ready to lead a high‑impact performance marketing strategy in a scaling consumer environment, please apply today.

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AI Product Project Manager

Location: San Francisco Bay Area (Initially Remote, Hybrid Office to Follow)
Salary: $220,000 + Benefits

THE COMPANY

We’re partnering with a rapidly growing, family-owned alternative lender transforming the future of SMB lending through AI. Rather than experimenting with AI, this business already has production-grade AI agents generating real commercial value across core lending operations and has achieved over 70% AI transformation across the business.

The next phase is even more ambitious, expanding AI into Sales, Customer Success, Finance and other commercial functions. The company has built its reputation around speed, innovation and delivering measurable business outcomes, offering the opportunity to help shape AI transformation at a business where it directly impacts revenue.

THE ROLE

As an AI Product Project Manager, you will report into the Director of AI Product and lead one of the company’s AI transformation initiatives from discovery through to production. Working as part of a dedicated pod alongside a Data Scientist and Engineer, you’ll own the end-to-end delivery of an AI project while partnering closely with business stakeholders.

This is a true 0-to-1 role where you’ll sit with SMEs, map existing workflows, and completely re-imagine how they could operate using AI. Rather than improving existing processes, you’ll help design entirely new AI-first ways of working, ensuring every solution delivers measurable business outcomes.

Key Responsibilities

• Lead an AI transformation project from discovery through to deployment.
• Run discovery sessions with SMEs to understand and map business processes.
• Re-imagine workflows from scratch using AI rather than simply automating existing tasks.
• Work closely with Engineering, Data Science and Architecture to design production-ready AI solutions.
• Own delivery across your project, coordinating stakeholders and ensuring successful execution.
• Measure success through tangible business outcomes and operational improvements.
• Support user adoption and continuous improvement after deployment.

YOUR SKILLS AND EXPERIENCE

You’ll have:

• Experience delivering AI-enabled products or AI transformation projects.
• Proven experience redesigning business processes using AI, not just implementing AI features.
• Strong product management or project management experience across strategy and execution.
• Excellent stakeholder management with the ability to work closely with business SMEs and technical teams.
• Experience working alongside engineers and architects to shape solution design.
• A commercial mindset with a focus on measurable business impact.
• Ideally experience within fintech, lending or another fast-paced B2B technology business, particularly within smaller, high-growth organisations.

THE BENEFITS

• Join an AI-first business with production AI already generating commercial value.
• Own high-impact AI transformation projects from day one.
• Work alongside experienced AI Product, Data Science and Engineering leaders.
• Fast-growing entrepreneurial environment with significant investment in AI.
• Competitive salary and benefits.
• Initially remote with plans for a San Francisco Bay Area office.

HOW TO APPLY

Please register your interest by sending your CV to Max Beadle at Harnham via the Apply link on this page.

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AI Product Director

San Francisco Bay Area (Hybrid – Remote Initially)

Up to $300,000 Base + Bonus + Relocation Support

THE COMPANY

Our client is a family-owned fintech transforming B2B lending through production-grade AI. Rather than experimenting with AI, they already have AI agents live across underwriting and credit decisioning, powered by 18 years of proprietary lending data. The next phase of growth focuses on expanding AI across Sales, Customer Lifecycle, Finance and Capital Markets, delivering measurable commercial outcomes across the business.

The business is currently remote while establishing a Bay Area office, before moving to a hybrid working model. Relocation support is available for candidates moving to the area.

THE ROLE

Reporting to the chief credit officer, you’ll lead multiple AI transformation programmes, managing two AI Product Managers while overseeing 2-3 concurrent AI initiatives.

Working alongside business SMEs, you’ll map existing workflows before redesigning them from the ground up using AI. This is a true 0-1 product role, focused on building entirely new AI-powered processes rather than automating existing ones.

You’ll own product strategy and execution, write design briefs for engineering teams, manage external partners and ensure AI products successfully move from concept into production. Success will be measured through tangible business outcomes, including revenue growth, operational efficiency and productivity improvements.

YOUR SKILLS AND EXPERIENCE

• Experience delivering 0-1 AI products that transform business processes
• Product leadership experience within a scaling fintech or technology business
• Experience owning both product strategy and execution
• Strong stakeholder management with senior business leaders and SMEs
• Experience writing product specifications and working closely with engineering teams
• Experience contributing to AI solution design and architecture
• Track record delivering production AI products with measurable commercial impact

Ideal background:

• Fintech, lending or payments experience
• Scaling B2B technology businesses
• Experience managing multiple AI initiatives simultaneously

THE BENEFITS

• Up to $300,000 base salary
• Significant performance bonus
• Relocation package available
• Remote working initially before transitioning to a Bay Area office
• Opportunity to lead AI transformation in a business where AI is already live in production
• Executive visibility and ownership across multiple high-impact programmes

HOW TO APPLY

Please register your interest by sending your CV to Max Beadle at Harnham via the Apply link on this page.

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