MarTech / Data & DAM Specialist

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City of London / £400 - £400 day

INFO

Salary
SALARY:

£400 - £400

Location

LOCATION

City of London

Job Type
JOB TYPE

Contract

MarTech / Data & DAM Specialist

£400 per day (outside IR35)

6 Months

Fully remote

ASAP start

Roles & Responsibilities

MarTech, Data & DAM Integration

  • Ensure seamless integration of platforms with Leona, including CDPs, DAMs, and media platforms to enable connected performance.
  • Collaborate with local markets to assess available data and segments that can be passed from CDPs (e.g., Tealium) into Leona.
  • Support privacy reviews and assessments related to MarTech solutions, including tools such as Lotame used within the Connected ID ecosystem.

Governance, Permissions & Taxonomies

  • Define, coordinate, and implement user permissions and folder structures in partnership with technical product owners and Publicis.
  • Ensure Leona governance requirements are met without disrupting parallel workstreams (e.g., OneApp).
  • Develop and implement taxonomies and metadata frameworks aligned to organisational and Leona standards.
  • Update and enrich existing assets with appropriate metadata where needed.

Stakeholder Collaboration

  • Act as a liaison across global and local teams to ensure clarity, alignment, and smooth operational delivery.
  • Provide strategic insight while also supporting hands-on execution across MarTech, data, and asset management functions.

Requirements

Technical & Platform Expertise

  • Experience working with Leona (Publicis' proprietary tool) is highly preferred.
  • Strong expertise in CDPs-ideally Tealium-and DAM platforms such as Adobe Experience Manager.
  • Solid understanding of integrations across MarTech ecosystems, including data flows, segmentation, and asset governance.

Data, Privacy & Governance

  • Strong understanding of data privacy considerations within marketing technology environments.
  • Experience supporting privacy reviews and compliance checks across data-driven platforms and ID solutions.

Skills & Capabilities

  • Ability to operate across both strategy and execution, with comfort switching between high-level thinking and hands-on delivery.
  • Strong stakeholder management skills, with experience coordinating across global and local markets.
  • Excellent organisational skills with a detail-oriented approach to taxonomy design, metadata governance, and permission structures.

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