CRO Analyst

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/ £35000 - £40000 annum

INFO

Salary

SALARY:

£35000 - £40000

Location

LOCATION

Job Type
JOB TYPE

Permanent

CRO Analyst

Lancashire (Hybrid, 3 days in office)

Up to £40,000 + Bonus + Benefits

If you're passionate about conversion rate optimisation, digital customer experience, and using data to shape commercial decisions, this is an excellent opportunity to join a well-established eCommerce business. You'll play a key role in driving online performance, influencing website improvements, and helping deliver a best-in-class customer journey through testing, insight, and experimentation.

The Company

This organisation is a recognised UK retail brand with a strong digital presence and a continued focus on enhancing the online customer experience. They invest heavily in their eCommerce capabilities and place data-driven decision making at the heart of their digital strategy. You'll join a collaborative team where experimentation, innovation, and continuous improvement are actively encouraged. The business offers an inclusive culture, strong leadership, and clear opportunities for career development.

The Role

As a CRO Analyst, you will support and deliver conversion rate optimisation initiatives across key digital platforms.

Responsibilities include:

  • Analysing customer behaviour to identify opportunities to improve conversion and user experience
  • Using tools such as heatmaps, session recordings, funnel analysis, and user research to generate actionable insights
  • Designing, coordinating, and evaluating A/B tests and other experimentation programmes
  • Prioritising optimisation opportunities based on commercial impact and customer insight
  • Working closely with Trading, Product, Design, and Digital teams to implement improvements
  • Monitoring performance, measuring ROI, and reporting on testing outcomes
  • Conducting competitor analysis and market research to support optimisation strategies
  • Contributing to the ongoing development of a mature test-and-learn culture

Your Skills & Experience

  • Strong commercial experience within CRO, eCommerce analytics, or digital optimisation
  • Hands-on experience with CRO platforms such as Contentsquare, AB Tasty, or similar tools
  • Understanding of customer journey analysis, UX principles, and online user behaviour
  • Comfortable interpreting data and translating findings into business recommendations
  • Experience presenting insights and test results to stakeholders
  • Excellent attention to detail and strong organisational skills
  • Ability to manage multiple priorities in a fast-moving digital environment

Desirable:

  • Experience with Google Analytics, Excel, or other web analytics tools
  • Understanding of SEO principles
  • Familiarity with project management tools such as Monday.com

What They Offer

  • Salary up to £40,000
  • Performance-related bonus
  • Hybrid working model
  • Generous annual leave allowance
  • Pension and life assurance
  • Employee wellbeing support
  • Staff discounts and additional lifestyle benefits
  • Ongoing learning and development opportunities
  • Clear progression within a growing digital function

How to Apply

If you're looking to develop your career as a CRO Analyst within a data-driven eCommerce environment, apply today to find out more

CONTACT

River Steytler

Senior Recruitment Consultant

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