Marketing AI Transformation Lead
Amsterdam / €80000 - €110000 annum
INFO
€80000 - €110000
LOCATION
Amsterdam
Permanent
AI Marketing Strategy Lead
Amsterdam, The Netherlands
Up to 110k annually + benefits
Are you passionate about pushing the boundaries of marketing with the power of AI? This is your opportunity to lead a cutting-edge transformation within a global tech brand, driving creative and strategic evolution across digital marketing channels.
The Company
We're looking for a forward-thinking professional to integrate AI into marketing operations and deliver data-driven, consumer-centric campaigns. If you're ready to shape the future of content creation and strategy through AI, we want to hear from you.
Responsibilities
- Develop and implement a company-wide AI-driven marketing strategy aligned with business goals
- Identify high-impact AI opportunities to enhance creative processes, customer engagement, and operational efficiency
- Lead cross-functional collaboration with marketing, content, analytics, and business strategy teams
- Introduce and embed AI tools, including automation, machine learning, and natural language processing, into day-to-day operations
- Promote AI literacy by leading workshops and translating complex concepts into actionable insights for non-technical stakeholders
Experience Requirements
- Master's degree in Computer Science, Data Science, Business Analytics, or a related field
- 5+ years in digital transformation, including at least 1-2 years of hands-on AI project delivery experience.
- Proven experience leading large, cross-functional innovation projects in a complex business environment
- Strong communication and leadership skills; able to engage both technical and commercial stakeholders
- Proficiency in AI tools and platforms (e.g., ML, NLP, RPA); experience with cloud environments such as AWS, GCP, or Azure is a plus.
SIMILAR
JOB RESULTS
BI Developer
London
£400 - £450
+ Advanced Analytics & Marketing Insights
ContractLondon
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Job Title: BI Developer
Location: Remote (Set up day in Stoke)
Contract Length: 3 months initially
IR35 Status: Outside IR35
Rate: £400pd to £450pd
Start Date: 8th December
Overview
You’ll integrate data from Salesforce (CRM), NetSuite (ERP), and Cascade (HR) into an on-prem SQL data warehouse, delivering automated monthly reporting and daily Power BI snapshots. The role also involves advising on ETL tooling, process automation, and producing full documentation for internal handover.
Key Deliverables
- Design and build an on-prem Finance Data Warehouse (SQL) integrating Salesforce, NetSuite & Cascade.
- Develop and optimise ETL/ELT pipelines with incremental loads and audit controls.
- Build Power BI semantic models and executive dashboards for KPIs and OKRs.
- Advise on integration tooling and data orchestration best practices.
- Produce full technical documentation and user handover materials.
Skills & Experience
- Proven experience designing SQL-based data models and warehouses.
- Strong SQL development, ETL/ELT, and performance tuning skills.
- Data integration expertise with Salesforce, NetSuite, and HR systems (API/ETL).
- Advanced Power BI (Power Query M, DAX)
- Proven experience designing SQL-based data models and warehouses
- Strong SQL development, ETL/ELT, and performance tuning skills.
- Understanding of SaaS metrics (ARR, MRR, churn, NRR, CAC, revenue recognition).
- Excellent documentation, communication, and stakeholder engagement skills.
Outcomes (3 Months)
- Operational Finance Data Cube integrating all core data sources.
- Automated Power BI dashboards for executive reporting.
- Documented, repeatable integration and refresh processes.
- Recommendations for long-term data architecture and governance.

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Data Analyst
Norwich
£350 - £400
+ Advanced Analytics & Marketing Insights
ContractNorwich, Norfolk
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Job Title: Data Analyst
Location: Norwich (occasional travel)
Contract Length: 3 months
IR35 Status: Outside (TBC)
Rate: £350-400pd
Start Date: ASAP (maximum 2 weeks’ notice)
Overview
Our client is supported by a busy Contact Center operation, and the business is looking to backfill a key analytics role. The successful candidate will be responsible for developing a suite of reports focused on Contact Center data, primarily sourced from Genesys.
Key Responsibilities
- Develop, maintain and present a suite of Power BI reports for senior leadership and board-level reporting
- Ensure data accuracy and perform QA checks prior to report distribution
- Collaborate with key stakeholders to understand requirements and deliver actionable insights
Required Skills & Experience
- Strong proficiency in Power BI
- Experience in analysing Contact Center data
- Excellent attention to detail and data quality assurance skills
- Confident communicator with experience engaging senior leadership
- Engineering or technical background beneficial

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Senior Digital Analytics Specialist
London
£45000 - £55000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Senior Digital Analytics Specialist
Up to £55,000
London
Are you an experienced analytics professional ready to take ownership of digital data for some of the biggest names in hospitality, travel, food & drink, and entertainment? Join this growing digital agency that’s passionate about helping brands capture attention – and turn it into real conversions, engagement, and bookings.
The Role
As a Senior Digital Analytics Specialist, you’ll be the go-to expert for all things data and measurement. You’ll take the lead on analytics strategy and implementation – ensuring tracking is watertight, insights are clear, and decisions are data-driven. Day to day will include:
- Owning the full analytics setup for clients – from configuring GTM containers to ensuring every interaction is tracked accurately.
- Building and maintaining analytics frameworks that give clients a clear view of performance across channels and campaigns.
- Translating raw data into stories – uncovering insights about customer behaviour and journey friction points that drive meaningful change.
- Taking a hands-on role in setting up and managing client accounts, reporting structures, and data dashboards.
- Combine data from multiple sources to build a complete picture of digital performance and identify opportunities for optimisation.
- Keep an eye on data integrity – monitoring tags, troubleshooting issues, and making sure everything runs smoothly.
- Share insight-led recommendations with clients and internal teams, helping shape marketing and UX decisions.
- Work closely with performance, media, and creative teams to ensure analytics seamlessly supports wider digital activity.
About You:
You’ll bring:
- 5+ years’ experience in digital or marketing analytics, ideally agency-side
- Strong hands-on skills with GA4, doing things such as event-based tracking implementation and user journey mapping
- Experience with GTM, such as tag container setup, event tagging, and trigger configuration
- Experience working in a BigQuery environment would be advantageous
- The ability to turn data into stories – and confidently present insights to clients
- A collaborative mindset and a passion for solving problems with data

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Digital Analytics Manager
London
£45000 - £55000
+ Digital Analytics
PermanentLondon
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DIGITAL ANALYTICS MANAGER
£45,000 – £55,000 + BENEFITS
LONDON – HYBRID 2 DAYS
Please note: you must have full UK right to work and be able to commute to central London weekly.
ABOUT THE BUSINESS
This digital agency partners with leading brands across Hospitality, Travel, Food & Drink, and Entertainment – helping them convert digital attention into real commercial outcomes. The culture is vibrant, social, and highly collaborative, with creativity and performance at the heart of everything they do. The team operates at pace, working closely with clients to enhance engagement, bookings, and revenue.
THE TEAM
You’ll join the Performance function, covering analytics, SEO, paid media, CRO, CRM, and digital strategy. This role is the analytics lead in the team – the go-to authority for all tracking, reporting, and data interpretation. You’ll work closely with internal and client stakeholders and line-manage an offshore analytics specialist already supporting implementation and delivery.
The environment is supportive yet autonomous – ideal for someone ready to step into leadership and drive analytics maturity.
THE ROLE
This is a hands-on leadership position where you’ll own the analytics strategy and ensure robust measurement across a range of digital clients.
You will take responsibility for tracking foundations, data accuracy, insight generation, and engaging client communication.
Key responsibilities include:
- Lead the full analytics lifecycle across multiple digital accounts.
- Own tracking infrastructure – GTM, tagging specifications, and measurement plans.
- Manage and optimise analytics accounts, dashboards, and reporting structures (e.g., Looker Studio).
- Ensure data integrity and establish best-in-class analytics standards across the agency.
- Manage and mentor an offshore analytics specialist.
- Collaborate closely with performance, content, and development teams.
Typical workload: ~75% hands-on technical analytics / 25% stakeholder-facing insight and communication.
PROJECT EXPOSURE
- GTM setup and tagging for paid campaigns.
- Dashboard development and automation (Looker Studio).
- BigQuery integration and data engineering (around 10% of role).
- Supporting performance decision-making with data-driven recommendations.
SKILLS & EXPERIENCE REQUIRED
- Strong experience in digital analytics – ideally within an agency environment.
- Expertise in GTM, tracking implementation, and Google Analytics environments.
- Skilled in dashboarding and visualising performance insights.
- Confident communicator – able to simplify technical detail for clients.
- Strong eye for detail and a passion for clean, reliable data.
- Leadership potential – capable of guiding others and owning delivery.
WHY APPLY?
- True ownership of analytics vision and standards.
- Career step-up for someone ready to lead and expand capability.
- Supportive performance team + autonomy to shape how analytics operates.
- Analyse performance across channels to deliver actionable insights.
- Present analytics narratives clearly and confidently to clients.

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Senior CRM Manager
London
£58000 - £67000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Senior CRM Manager – D2C E-commerce Agency
London (3 days per week) | Up to £67,000 + benefits and shares
Join a fast-growing retention agency that helps some of the UK’s most exciting D2C brands scale through smarter CRM and email strategy. Working with brands like leading confectionery, lifestyle and jewellery names, you’ll lead the CRM function across multiple client accounts – shaping strategy, mentoring a small team, and driving measurable results.
The Role
-
Lead and develop a team of 3 CRM specialists
-
Own CRM strategy and execution across 20+ D2C e-commerce clients
-
Work directly with clients to design, test and optimise lifecycle campaigns (winback, reactivation, retention)
-
Oversee all campaign performance and CRM KPIs
-
Collaborate with designers, copywriters, and account managers to deliver exceptional client outcomes
-
Act as the go-to CRM expert, helping elevate data-driven strategy across the agency
About You
-
Strong CRM and retention expertise, ideally in e-commerce
-
Deep knowledge of Klaviyo and Shopify, or similar tools
-
Proven leadership experience, managing at least one person
-
Data-driven mindset – comfortable talking metrics like CLTV, ROI, and conversion rates
-
Strategic yet hands-on – able to balance leadership, client strategy, and optimisation
-
Agency background or experience working across multiple brands
Why Join
-
People-first, growth-focused culture with a collaborative office
-
Work with some of the UK’s most exciting D2C brands
-
EMI share options, free laptop, and clear career progression (Head of CRM roadmap)
-
Social, down-to-earth team that values accountability and creativity
Interview Process:
1️⃣ 45-50 min technical interview (CRM strategy & knowledge check)
2️⃣ Informal coffee chat + team meet (culture & approach)
Find out more and apply via the link below

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Senior Digital Product Analyst
London
£55000 - £65000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Senior Digital Product Analyst
Up to £65,000 + Benefits
Oxford Circus – 4 days a week in-office (including Mondays & Fridays – no flexibility)
We’re working with a major UK retail group that’s rapidly expanding its brand portfolio and investing heavily in digital transformation. They’ve recently migrated to Google Cloud Platform and are continuing to build out a robust Analytics function.
As part of this growth, they’re hiring a Senior Digital Product Analyst to join their Product Analytics team. This is a high-impact role focusing on digital journey analysis, site performance, and optimisation opportunities across a diverse retail portfolio.
You’ll need:
-
Proven experience in digital/product analytics – not marketing-focused
-
Strong SQL & BigQuery skills
-
GA4 (or Adobe Analytics) expertise
-
Comfort working with GTM/implementation teams
-
Some A/B testing exposure
You’ll report directly to the Analytics Lead, within a growing and well-supported data team. If you’re keen to drive change and own the end-to-end product analytics process in a fast-moving retail environment – this is for you.
Interview process:
-
30-min intro interview
-
Technical screen with Analytics leadership
-
Final on-site with task + key stakeholders – quick turnaround
Apply now to be part of a business that’s scaling fast, with data at the heart of its strategy.

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Senior Digital Manager
Bicester
£55000 - £70000
+ Digital Analytics
PermanentBicester, Oxfordshire
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Senior Digital Manager
Retail Brand – Oxfordshire (Hybrid, 4 days onsite)
Salary: Up to £70,000 + benefits
A leading retail brand is seeking a Senior Digital Manager to lead the strategy, performance, and optimisation of its website and mobile app, enhancing the digital journey for customers.
Key Responsibilities
Strategy & Planning
-
Lead the digital user experience (web & app), prioritising improvements using data insights and best practice.
-
Define and oversee the SEO strategy, working with external agencies.
-
Set annual KPIs for web, app, and SEO performance.
Execution & Delivery
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Oversee frontend development and design, managing timelines, budgets, and agency partners.
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Coordinate website/app development sprints with IT and agency teams.
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Provide post-launch support to ensure high-quality delivery of new features.
Stakeholder & Agency Management
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Act as the central point of contact for regional teams, sharing updates and best practice.
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Manage relationships with external agencies supporting SEO and development.
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Collaborate with marketing, content, and design teams to maintain consistent digital standards.
Measurement & Optimisation
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Monitor platform performance using analytics and customer insights.
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Conduct regular content and UX audits to drive continuous improvement.
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Use data to optimise user journeys and engagement.
About You
Must Have:
-
CMS experience (e.g., Contentful, Umbraco).
-
Experience with online editorial content and copy.
-
Proven experience managing external agencies.
-
Background in luxury, retail, lifestyle, or hospitality with physical locations.
- Understanding of user experience and analytics tools (Adobe Analytics, Hotjar, etc.).
Nice to Have:
-
Experience overseeing web, app, and SEO strategies (agency-managed).
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Performance-focused mindset with knowledge of ROI, reach, and consumer behaviour.
-
Strong communication and stakeholder management skills.
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Analytical, organised, and proactive; familiarity with Agile/Scrum.
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Proficient in Excel and PowerPoint.
Interview Process
-
Initial Talent Screen
-
Interview with Head of Channel Marketing
-
Meeting with Marketing Team
-
Final interview with People Team
Drive the digital experience for a leading luxury brand and help shape the future of its online and mobile platforms.
Find out more and apply via the link below

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Growth Acquistion Manager
Edinburgh
£45000 - £55000
+ Advanced Analytics & Marketing Insights
PermanentEdinburgh
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Growth & Acquisition Manager – E-commerce / FMCG
Edinburgh (3 days per week onsite) | Up to £55,000 + Benefits | ⚡ Growth, Strategy & Customer Acquisition
Join a fast-growing consumer brand on a mission to expand its customer base across the UK. As Growth & Acquisition Manager, you’ll lead customer acquisition, delivering innovative campaigns across online and offline channels to drive growth and repeat purchases.
The Role
A hands-on, strategic growth position for a marketer who thrives on results. You’ll own end-to-end campaign strategy and delivery, managing a significant marketing budget and working closely with brand, product, and digital teams to grow active customers and optimise acquisition performance.
Key Responsibilities
-
Develop and execute multi-channel growth strategies
-
Manage campaigns across digital, TV, press, radio, and direct mail
-
Lead messaging, creative development, activation, and performance tracking
-
Collaborate with internal teams and external agencies
-
Own customer journey mapping and conversion optimisation
-
Manage and report on marketing budgets
About You
-
5+ years’ experience in growth, acquisition or performance marketing
-
Managed £1M+ marketing budgets
-
Strong experience across digital and offline channels
-
Strategic thinker with hands-on execution skills
-
Data-driven with strong commercial awareness
-
Experience in consumer brands / D2C e-commerce
-
Edinburgh-based or within 1 hour commute (3 days office-based)
Why Join
-
Play a key role in brand growth and transformation
-
Small, agile, collaborative marketing team
-
Opportunity to make an immediate, visible impact
-
Benefits include on-site gym, free meals, wellbeing days, and pension contribution
Interview Process:
20-min culture & experience chat
Main interview + strategy presentation
Find out more and apply via the link below

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Senior Commercial Data Analyst
London
£42000 - £53000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Senior Commercial Data Analyst
Location: London (Hybrid, 1-2 days per week)
Salary: £42,700-£53,700 + annual bonus
A global media and entertainment business is looking for a Senior Commercial Data Analyst to own analytics within a cross-functional team. This role blends technical capability with commercial thinking, supporting senior stakeholders across multiple regions and business lines.
What You’ll Do:
-
Act as the go-to data expert for commercial teams, partnering with finance, sales, marketing and strategy
-
Build dashboards and reporting tools (Power BI or similar) and support the rollout of a new BI platform
-
Translate complex data into actionable commercial recommendations across pricing, product and market performance
-
Connect data from multiple systems (CRM, finance systems, web analytics, etc.) to create a single source of truth
-
Analyse deal value, product performance, customer behaviour and digital/content trends
-
Support budgeting, forecasting and wider commercial planning
-
Build automated reporting and enable self-serve analytics across the business
Example Projects:
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Migrating legacy reports into a modern BI platform and improving reporting structures
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Analysing financial, customer and digital data to inform commercial strategy for new product or venue launches
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Implementing forecasting and predictive analytics within dashboards
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Supporting CRM and commercial system integrations and helping drive adoption across global teams
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Creating reporting frameworks from scratch to track market trends, revenue performance and customer engagement
What You’ll Need:
-
3-5 years’ experience in analytics or commercial insights
-
Strong SQL skills; Python experience desirable
-
Experience building dashboards in Power BI, Tableau or similar, with end-to-end ownership
-
Strong understanding of relational data structures and data modelling
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Confident communicator able to translate data into commercial action for non-technical stakeholders
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Proactive, curious, and comfortable operating as the sole data specialist in a team
Ideal Backgrounds:
Digital, media, retail, FMCG, tech or similar, ideally from smaller or growing data teams.
Interview Process:
-
Initial conversation (CV anonymised)
-
Technical task
-
Task presentation to commercial stakeholders
-
Final interview with senior leadership
Find out more and apply via the link below.

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Senior Product Marketing Manager
London
£50000 - £60000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Senior Product Marketing Manager – Global Education Organisation
Location: London (Hybrid – 2 days a week, Tues/Weds, occasional UK travel)
Salary: £60,000 + 10% bonus (up to £65k DOE)
About the Company
This global education organisation partners with leading universities to help international students access high-quality academic opportunities around the world. Through a range of tailored programmes and strategic partnerships, the company supports students on their journey to university study while helping institutions grow their global reach and reputation.
Operating across multiple international markets, the organisation combines deep sector expertise, data-driven insight, and a strong focus on student experience to deliver measurable impact for its partners.
The Opportunity
This is an exciting opportunity for an experienced Senior Product Marketing Manager to lead product positioning, go-to-market (GTM) strategy, and partner engagement across a diverse global portfolio.
You’ll define how new products and partnerships are launched, marketed, and communicated – shaping the way the organisation connects with students, partners, and stakeholders worldwide. The role blends strategic planning with hands-on execution and offers visibility across marketing, product, and commercial functions.
Key Responsibilities
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Define clear product positioning and market differentiation.
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Conduct competitive analysis and identify key product and partner value propositions.
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Lead go-to-market launches for new programmes, initiatives, and partnerships.
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Build and manage relationships with university or institutional partners.
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Collaborate cross-functionally with product, digital, and content teams to deliver impactful campaigns.
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Use market and performance insights to guide future product and marketing strategies.
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Bring commercial focus to marketing decisions, aligning activity with growth and revenue goals.
About You
-
5+ years’ experience in product marketing, ideally in education, professional services, or another global B2B/B2C organisation.
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Proven success leading cross-functional go-to-market strategies.
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Strong stakeholder management and relationship-building skills.
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Commercially minded, with the confidence to challenge assumptions and think strategically.
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Experience working in or alongside agile teams is advantageous.
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A self-starter who enjoys working across varied projects and influencing outcomes.
Why Apply?
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Strategic influence: Shape product and partner marketing across global markets.
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Collaborative culture: Join a supportive, cross-functional marketing team.
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Hybrid flexibility: 2 days a week in the London office, occasional UK travel.
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Meaningful impact: Contribute to an organisation that helps people achieve their educational and career ambitions.
To Apply:
If you’re a strategic, commercially focused product marketer looking for a global role with purpose, please send your CV via the link below

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Head of Business Data
London
£100000 - £120000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Head of Business Data
London (Hybrid – 4 days in office)
Up to £120,000 + private healthcare + daily lunch
A leading organisation in the sports & entertainment sector is hiring a Head of Business Data to lead its central data function. This is a strategic role focused on owning the data platform, governance, reporting, and advanced analytics – all in support of wide-ranging commercial objectives.
Working cross-functionally, you’ll shape and scale how the business captures and activates fan and customer data to drive value across verticals like digital, retail, ticketing, and hospitality.
Key Responsibilities
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Lead and evolve a centralised data strategy aligned to commercial outcomes
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Own the business data platform (GCP) – integrating multiple data sources across the organisation
-
Oversee data governance and compliance frameworks
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Champion standardised, accessible reporting via Power BI and Omni
-
Deliver predictive modelling and machine learning projects (e.g. CLV, propensity scoring)
-
Partner with digital, finance, and operations teams to embed data into decision-making
-
Support and drive key strategic projects – from ERP and CDP integrations to club-wide reporting and fan journey optimisation
Tech Environment
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GCP (Data Warehouse), SQL, Python
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Power BI, Omni (Looker-style BI tool)
-
DBT, Docker
-
Experience with digital event tracking (web & app) a plus
What You’ll Bring
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Proven leadership in data and analytics roles, with a commercial focus
-
Strong stakeholder management and cross-functional influencing skills
-
Hands-on experience with data architecture, governance, and predictive analytics
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Ability to translate data into actionable insights that drive business value
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Experience building or scaling a data function
Package
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£120,000 base salary
-
Private healthcare
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Free daily lunch
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Based onsite 4 days/week at a London HQ
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Join a growing, high-impact team with headcount expansion already approved
Interview Process
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CV & competency-based interview with senior leadership
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Technical deep dive – data governance, strategy, tooling
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Final conversation with COO
Looking to lead a modern data function and deliver tangible business impact in a fast-paced, high-profile environment? Apply now.

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Senior Analyst
London
£70000 - £85000
+ Advanced Analytics & Marketing Insights
PermanentLondon
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Senior Analyst
Location: London – 3 days per week
Salary: Up to £85,000
A private equity-backed company in the green tech space is looking for a Data Scientist / Analytics professional to join a growing team. This is a hands-on role with real ownership, helping the business turn large volumes of data into actionable commercial insights.
What You’ll Do:
-
Work closely with the Head of Analytics to deliver actionable insights across the network of charging points
-
Analyse customer behaviour, usage patterns, and operational data to inform strategy and growth
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Build statistical models for segmentation, regression, predictive modelling, and forecasting
-
Support pricing and revenue optimisation initiatives, including dynamic pricing strategies
-
Query and process large datasets coming from multiple real-time sources
-
Translate complex analysis into clear recommendations for non-technical stakeholders
What You’ll Need:
-
Strong SQL and Python skills; experience in AWS environments is a plus
-
Solid statistical analysis background (segmentation, regression, forecasting)
-
Hands-on, adaptable, and comfortable in a smaller, fast-moving team environment
-
Excellent communication skills and ability to take ownership of projects
-
Experience delivering actionable insights rather than exploratory or purely machine learning work
Interview Process:
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Remote competency interview and CV review
-
Face-to-face interview with testing component (details to be confirmed)
Find out more and apply via the link below.

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