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EXPERT CRO

PARIS

70K€- 110K€

Vous recherchez une opportunité, car vous êtes Expert.e CRO et vous recherchez de nouveau défi. Cette société recrute un.e Expert CRO pour les rejoindre et propose des défis liés à des projets innovant.

LE POSTE

Cette entreprise en forte croissance est à la recherche d’un.e Expert CRO pour rejoindre leurs équipes d’experts. Vous serez en charge de :

• Analyser les données d’analyse web et fournir des recommandations pour améliorer les taux de conversion.
• Concevoir et mener des tests A/B et autres tests pour améliorer les performances des pages web.
• Conseiller les clients sur les meilleures pratiques en matière d’optimisation de la conversion et d’expérience utilisateur.
• Encadrer et former les membres de l’équipe pour garantir l’excellence de leur travail.
• Participer au développement commercial du pôle en participant aux phases d’offres et aux présentations.

VOTRE PROFIL

• 5 ans d’expérience en gestion de projets CRO et en conseil stratégique.
• Compréhension de Google Analytics, Google Tag Manager et d’autres outils d’analyse web.
• Une expertise en test A/B
• Une expérience en management
• Une bonne capacité à communiquer et à présenter des données complexes de manière simple et compréhensible.
• Un bon niveau d’anglais

EXPERT PAID MEDIA/ DATA
PARIS (75)
55-65K EUR

Cette entreprise française en forte croissance, est à la recherche d un Expert Paid Media/Data capable de collaborer avec les différentes équipes.

VOTRE RÔLE

• Harmoniser la collecte de donnée
• Implémentation et application du KPI dans les marchés
• Vous accompagnerez les équipes Marketing et Media pour les aider à fluidifier le travail sur le sujets transverses.

VOTRE PROFIL

• Bac+4/5 Ecole de Commerce ou ingénieur
• Connaissance en digital et Social Media
• Outils: Power BI, Datorama, Fbm, Facebook ads, Google ads
• Soft Skills : Communication, bonne qualité relationnelle
• Anglais

CLIENT ENABLEMENT LEAD

UP TO £55,000 – £65,000

LONDON (HYBRID WORKING)

View yourself as a passionate individual looking to make an impact? Sounds like this Client Enablement Lead role may be for you!

THE COMPANY

With hopes of doubling their team by the end of 2023, this company is full of highly experienced individuals, collaborating to provide top services to their clients. They offer support and growth to their team which is why they’re recognised as leaders in the industry.

THE ROLE

You’ll be helping to capture, understand and utilise data in the most effective way possible, and so you’ll need to be proactive and eager to get stuck in.

SKILLS + EXPERIENCE

• Proficient in the Adobe stack, specifically Adobe Analytics and Adobe Launch
• Tagging and tracking experience

BENEFITS

• Impressive bonus
• Fully remote – Farringdon office

HOW TO APPLY

If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below.

KEY TERMS

IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation

DIGITAL ANALYTICS CONSULTANT

£45,000 – £55,000

WEYBRIDGE – HYBRID (1 DAY A WEEK IN THE OFFICE)

Tagging expert? This role could be for you!

THE COMPANY

This Multinational Insurance company operates in nearly 50 countries, offering services in a variety of sectors.

THE ROLE

Sitting within the Digital Analytics team you’ll be helping this company truly understand their website and offer suggestions as to how they can improve. You’ll have one area of business to focus on, however, you will get to work within others and get immersed in this business.

SKILLS + EXPERIENCE

• Proven tagging experience – Google Tag Manager, Adobe Launch, Tealium etc
• Google or Adobe Analytics

HOW TO APPLY

If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below.

KEY TERMS

IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation

WEB ANALYST (CRO)

Up to £35,000

Leicester (Hybrid)

Are you looking for an opportunity which will provide you the responsibility to support product, commercial and business decisions? This leading British transportation company is looking for a CRO analyst to come and make a real impact to the wider business with their analytical ability.

THE COMPANY

This company is offering a brilliant opportunity to join a growing and vital component to their data architecture. As a world renowned and well-established brand is undergoing a great period of sustained growth and the digital channels and teams are playing a large role in this.

THE ROLE

As a CRO Analyst, you will be delving into user behaviour across both the web and app, analysing existing web journeys by:

• Work closely with Sales and Product teams to ensure that the digital channels are performing at an optimal level.
• Performing deep dive analytics and drawing insights which will be presented to senior stakeholders and product teams.
• Building out dashboards and ensuring top quality reporting to ensure the business is making informed data decisions.

SKILLS & EXPERIENCE

As a CRO Analyst you will need to have:

• Professional experience using Google Analytics.
• Previous experience performing A/B tests and drawing insights from the results.
• Strong reporting and data visualisation experience.
• Great communication skills to liaise with senior stakeholders and product teams.

THE BENEFITS

You will receive a competitive salary up to £30,000 alongside other benefits.

HOW TO APPLY

Please register your interest by sending your CV to Daniel Abbasi via the apply link on this page.

Role – Digital Analytics Consultant
London – Hybrid
Salary – £55,000 – £65,000

THE COMPANY

Currently working with a Digital Market research company that helps clients strive to deeply understand their customers. They are looking for a Digital Analytics Consultant to articulate business objectives, Specify KPIs and develop measurement strategies using a variety of analytical tools.

THE ROLE

* Discover underperforming areas and identify opportunities to improve performance.

* Create automated visualizations from data sources to effectively convey relevant information to then provide recommendations.

* Investigate analytics data, run reports, visualize data, and present findings to technical and non-technical stakeholders

Skillset

• Google Analytics
• Adobe Analytics
• Javascript
• HTML
• CSS
• Google Tag Manager

THE BENEFITS

• £65,000
• Hybrid working

HOW TO APPLY

Please register your interest by sending your CV to Olawale Garuba at Harnham via the Apply link on this page

KEY TERMS
IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Google Tag Manager

DIGITAL ANALYTICS IMPLEMENTATION SPECIALIST

UP TO £72,000 + 10% BONUS (£79,200) + BENEFITS

HYBRID (3 DAYS IN THE OFFICE)

LONDON

Looking for a new adventure in the world of digital implementation? If you have 3-5 years of experience setting up, auditing, and managing digital tags, this is a great opportunity to join one of the largest telecoms companies in the UK.

THE COMPANY

A leading name in the telecoms industry, this company is looking to grow its implementation team head-count to embark on a huge digital transformation project. They are also looking to move their downstream data-pipeline to server-side. As a business, they have a huge impact on the day-to-day lives of 1 in 2 people in the UK, meaning your work will have a truly grand impact.

THE ROLE

The main scope of your function will be to work on the re-platforming and re-building of the customer journey across websites and apps through your tagging and tracking toolsets. You’ll work on the tagging and tracking capabilities using Tag Management Systems in conjunction with JavaScript to set up digital tags, create variables and triggers, and implement them across data layers. As a result of this, there’s a huge amount of customer journey data to have the opportunity to work with.

In summary you’ll be working on:

• Data collection and implementation
• Analytics implementation
• Expanding the scope and remit of data collection as well as migrating data pipelines to server-side
• Control and work with 1^st, 2^nd & 3^rd party data

YOUR SKILLS AND EXPERIENCE

To be a successful applicant, you should have:

• 3-5 years of implementation experience using Adobe Launch, Google Tag Manager, Tealium, Ensighten or another tagging tool
• Experience with JavaScript within tagging implementation
• Ability to manage and communicate with stakeholders

THE BENEFITS

You can expect a package including:

• Up to £72,000 base salary
• A hybrid working model with 3 days in the office
• 10% on-target bonus
• 25 days annual leave + bank holidays
• Pension scheme
• Life assurance
• Healthcare cash plan or dental insurance/ gym membership package
• Company discounts

HOW TO APPLY

If you feel like this sounds like you and your next move, please register your interest by sending your CV to Reuben at Harnham by submitting it below. I look forward to hearing from you!

IMPLEMENTATION SPECIALIST

£65,000-£70,000 + BENEFITS

Are you an experienced and motivated professional with a passion for tag management? This would be a fantastic opportunity to join one of the biggest tag implementation teams in the UK, where you would get the opportunity to be part of a huge digital transformation, and help with all customer journeys.

THE COMPANY:

This is a multinational telecommunications company aiming to increase its investment in its digital and data platforms to expand and develop its reach. You will be part of the Analytics team and will be able to collaborate with other teams including digital marketing to find insights and help to optimize and therefore, increase the company’s social media presence.

THE ROLE:

As an Implementation Specialist, you will work on leading the implementation across all digital touchpoints by:

• Maintaining best practice tagging, and ensuring the data collection is accurate and validated
• Developing and maintaining the event data layer
• Testing and debugging Digital journeys to ensure data collection/frameworks have been implemented correctly.
• Supporting stakeholders to understand best practice

YOUR SKILLS AND EXPERIENCE:

A successful Implementation Specialist will have the following skills and experience:

• Proven commercial experience with web analytics tools e.g. Google Analytics, Adobe Analytics.
• Ability and experience interacting with key stakeholders.
• Understanding of Javascript/HTML
• Extensive experience with a tag management tool e.g.Google Tag Manager, Adobe Launch, Tealium

THE BENEFITS:

You will receive a salary, dependent on experience. Salary is up to £70,000 On top of the salary there are some fantastic extra benefits.

Digital Tagging Analyst

Up to £72,000

Birmingham – 3x a week

Do you have passion for all things Digital, with commercial experience using Tag Management Softwares in an Implementation Specialist position? Then this role is the perfect opportunity to expand your skillset in a multinational telecommunications company.

THE COMPANY

This company is a popular multinational telecommunications company who pride themselves on building connections through their services. With an already established digital and data platform they are looking to scale this even further and want you to play a role in delivering insights with the aim of optimising their digital presence.

THE ROLE

As a Digital Analytics Implementation Specialist you will be supporting the largest British Digital Analytics function by:

• Developing event driven data layers across the digital infrastructure, by working closely with the engineering function.
• Helping audit the existing data collection set-up, enhancing tagging and tracking capabilities.
• Being the point of contact for technical analytical solutions and navigating through third party integrations.
• Using a rang of Tag Management Softwares alongside JavaScript to work closely with developers to set-up the tagging and tracking solutions.

SKILLS & EXPERIENCE

• Commercial experience working in an Implementation Specialist role.
• Hands on experience with Tag Management Solutions such as Google Tag Manager and Adobe Launch.
• Strong experience performing deep dive analytics with Adobe or Google Analytics.
• Working knowledge and experience working with JavaScript to work alongside developers to build out tagging and tracking solutions.
• Experience working with and migrating to server-side implementation.

HOW TO APPLY

Please register your interest by sending your CV to Daniel Abbasi via the apply link on this page.

Senior Manager, Marketing Analytics
Consumer Health | Digital Media | eCommerce
Hybrid | Washington DC-Baltimore Area | United States (U.S.)
$120,000 – $160,000 + Benefits

An innovative, top-tier eCommerce company is looking for an experienced Senior Manager, Marketing Analytics to successfully lead A/B testing, website analytics, and campaign performance analysis to meet business growth in the Washington DC-Baltimore area.

THE ROLE:

As Senior Manager, Marketing Analytics, you will be the Digital Marketing Analytics Lead for all A/B testing and web analytics on the company’s website & eCommerce partners to generate critical insights that enable senior leadership, thus driving digital optimization & business growth. You will be responsible for the following:

• Collecting, cleaning, and analyzing substantial website data using SQL and Google Analytics
• Designing & executing A/B tests and analyzing/interpreting results; performing website tracking
• Developing & conducting promotional analyses, forecasts, etc. using scripting tools such as Python and/or R
• Building dashboards using BI tools (i.e., Looker, Tableau); training, mentoring & coaching junior teammates

YOUR SKILLS:

• Progressive commercial digital/marketing/web analytics experience in media, eCommerce, tech, etc.
• Proficient in gathering, cleansing & analyzing website data in Google Analytics (i.e., GA360, GA4)
• Familiar w/ digital data platforms & tools (i.e., Adobe Analytics, Google Tag Manager, Salesforce)
• Strong proficiency in core advanced analytics data mining & scripting tools such as Python, R, and SQL
• Proficient in building customized dashboards using BI tools (i.e., Looker, Power BI, Qlik, Tableau)
• Proven commercial experience designing, executing, and analyzing statistical tests (i.e., A/B)
• Strong knowledge of media channels & concepts (i.e., Display, Paid Search, SEM, SEO, Social)
• Proven commercial experience extracting insights from web data (i.e., clickstream, website traffic)
• Well-versed in advanced analytics techniques (i.e., LTV, trend analysis, user journey analysis)
• Comfortable working cross-functionally w/ technical & non-technical teams; presenting to leaders
• Strong verbal/written communication, negotiation, and presentation skills across the business
• Bachelor’s degree in Business, Computer Science, Economics, Engineering, Mathematics, Physics, Psychology, or related field; M.B.A. or M.S. preferred

BENEFITS:

As Senior Manager, Marketing Analytics, you can make up to a $160,000 base salary (depending on experience).

HOW TO APPLY:

Please register your interest by submitting your resume to George Little via the apply link on this page.

KEYWORDS:

Forecasting, Promotional Analysis, Loyalty Analytics, Sales Forecast, Web Analytics, Digital Analytics, Website Analysis, Site Testing, A/B Test, Experimentation, Google Analytics, GA 360, GA4, Google Tag Manager (GTM), Adobe Analytics, Adobe Target, Adobe Dynamic Tag Manager (DTM), BigQuery, Google Data Studio, User Experience (UX), Site Experience, Heatmap, Customer Analytics, eCommerce, Digital Optimization, Salesforce, User Research, Media Optimization, Web Optimization, Cookies, Media Pixel, Media Analytics, Media Mix Model (MMM), Multi-Touch Attribution (MTA), Hybrid, Customer Lifetime Value (LTV), Customer Journey, Tableau, Looker, Power BI, Python, R, SQL, Digital Transformation, Marketing Automation, Personalization, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Paid Search, Programmatic, Clickstream, Website Tag, Web Traffic, Website Tracking, Advanced Analytics, Site Analytics, Consumer Health, Multivariate Test, Hypothesis Test, Washington DC, Virginia (VA), Baltimore, Maryland (MD)

Marketing Analytics Manager

eCommerce

Hybrid – Washington D.C.

$130,000-160,000 + Bonus

THE COMPANY

A mainstay in the eCommerce space is looking for a Manager of Marketing Analytics to use campaign performance data to drive business insights across a multitude of brands.

THE ROLE

As a Manager of Marketing Analytics, you will be responsible for:

• Generating insights from a multitude of large datasets to assist in business decisions
• Performance tests such as A/B testing on digital platforms/campaigns
• Tracking and understanding customer’s digital experience
• Collaborating with leadership throughout the business to report findings

YOUR SKILLS AND EXPERIENCE

• Ample experience in the digital analytics realm working with multiple large datasets
• Familiarity with tools such as Excel, Google Analytics, Tableau, Power BI & SQL preferred
• Comfortability mentoring junior analysts and presenting to senior leadership
• Bachelor’s degree in business, marketing, advertising, or related field preferred

THE BENEFITS

As a Manager of Marketing Analytics, you can earn up to $160,000 in basic, bonus & industry-leading benefits.

HOW TO APPLY

Please register your interest by sending your resume to Rachel Davner via the apply link.

KEYWORDS

Digital Analytics, Data Analytics, SQL, Google Analytics, Tableau, Looker, Domo, Management, Campaign Analysis, Web Analytics, Marketing Analytics, A/B Testing, A/B Test