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CRM Lead / CRM Manager
Location: Sheffield (Hybrid, 3 days per week onsite)
Salary: Up to £75,000 (DOE)

The Company
An innovative consumer-facing business is seeking a CRM Lead / CRM Manager to join their high-growth team. Backed by a strong digital-first approach and a mission to elevate the customer journey, this role offers the opportunity to own and execute CRM strategy across both B2B and B2C functions.

The Role
As CRM Lead, you will take end-to-end ownership of campaign strategy and execution, using data-led insights to drive engagement, retention, and customer value. Reporting into the Head of Growth, this role blends hands-on CRM execution with strategic development and stakeholder collaboration.

Key Responsibilities

Strategy & Ownership

• Own the end-to-end CRM strategy for B2B and B2C audiences

• Develop lifecycle marketing campaigns to improve engagement and loyalty

• Test new ideas to gamify customer experience and drive retention

Campaign Execution

• Execute automated and campaigns across multiple channels (email, push, in-app)

• Use CRM tools (e.g., Braze preferred, but not essential) to build, launch, and analyse campaigns

• Create and manage customer journeys, trigger flows, and personalisation logic

Analytics & Optimisation

• Monitor and report on CRM performance, campaign impact, and customer segmentation

• Apply A/B testing and continuous improvement to campaign performance

• Use HTML or Java (basic knowledge required) to support technical aspects of builds

Stakeholder Management

• Work cross-functionally with product, marketing, and tech to align CRM with business goals

• Liaise with internal teams to gather insights and inform campaign direction

Team Environment

• Fast-paced and performance-driven, requiring adaptability and entrepreneurial thinking

• Culture of accountability and cross-functional collaboration

Skills & Experience

Essential:

• 3+ years in a CRM or lifecycle marketing role

• Proven track record building and executing CRM campaigns

• Strong data-savvy mindset with performance-oriented thinking

• Exposure to HTML or Java coding for CRM execution

• Experience working across B2B and B2C customer bases

• Comfortable working at pace in a dynamic environment

Desirable:

• Experience using Braze or similar CRM automation tools

• Background in digital consumer products, growth, or SaaS

• Experience mentoring or managing others in a CRM setting

Benefits

• Up to £75,000 salary (flexible depending on experience)

• Hybrid working: 2 days per week onsite in Sheffield

• Ownership of a key marketing function with strategic impact

• Collaborative, high-growth culture

Interview Process

• 3-stage process

• Designed to move quickly for the right person

How to Apply
Interested? Send your CV to Mohammed Buhariwala at Harnham via the Apply link on this page.

Keywords
CRM, Lifecycle Marketing, Customer Engagement, Braze, Email Marketing, Campaigns, Retention, Strategy, Automation, B2B, B2C, HTML, Java, Sheffield, CRM Lead, CRM Manager

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CRM Manager

Location: Sheffield (Hybrid – 2 to 3 days/week in office)
Salary: Up to £75,000

The Company

A high-growth consumer brand is looking to hire a CRM Manager to lead its multi-channel communications strategy. With a growing customer base and multiple product lines, the business is investing in automation, personalisation, and data-driven messaging across both B2B and B2C audiences.

The Role

As CRM Manager, you’ll take full ownership of lifecycle strategy and campaign delivery across email, push, and in-app. This is a hybrid role combining strategic planning with hands-on execution-designing customer journeys, building automated flows, and driving performance through personalisation and insight. You’ll also act as a key stakeholder in CRM tech, ensuring platform optimisation and clean integrations across teams.

Key Responsibilities

• Own and execute multi-channel CRM campaigns for B2B and B2C audiences

• Build automated journeys using behavioural and transactional triggers

• Drive personalisation through segmentation and dynamic content

• Collaborate with commercial, marketing, and data teams to align messaging with business goals

• Monitor and report on campaign performance, identifying areas to optimise

• Maintain data integrity and ensure smooth platform performance

Skills & Experience

Essential:

• Proven experience in CRM, customer communications, or lifecycle marketing

• Hands-on experience with campaign building and journey automation

• Proficient with CRM platforms – Braze strongly preferred

• Confident using customer data for personalisation and segmentation

• Strong communicator with a performance-focused mindset

Desirable:

• Experience managing both B2C and B2B communications

• Familiarity with push, in-app, and multi-channel delivery

• Understanding of data flows, integrations, and CRM architecture

Why Apply?

• Shape the CRM strategy of a fast-scaling consumer brand

• Blend strategic ownership with hands-on execution

• Work across both B2B and B2C campaigns

• Salary up to £75,000

• Hybrid working from Sheffield HQ

How to Apply

Send your CV to Daniel Abbasi via the Apply link on this page or connect directly for a confidential discussion.

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CRM Manager
Sheffield (Hybrid)
£65,000-£75,000

THE COMPANY

A well-known consumer financier is seeking a CRM Manager to join their new Growth team!

THE ROLE

As the CRM Manager, you will work on the end-to-end campaign lifecycle, specifically focused on new or lapsed customers, offering you the chance to be creative and drive greater personalisation from both a B2B & B2C perspective. You will use Braze and work closely with Data & Analytics professionals in the role

YOUR SKILLS AND EXPERIENCE

• Strong end-to-end CRM experience
• Braze experience preferred but not essential

THE BENEFITS

• £65,000-£75,000

HOW TO APPLY

Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page

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CRM Manager
Up to £75,000
Hybrid – Sheffield (2x day per week)

CLIENT
We have partnered with a finance organisation to source a CRM Manager.

THE ROLE
In this role, you will join the growth team and report directly to the Chief Growth Officer, with a focus on driving customer engagement and retention. You will be responsible for managing the full end-to-end campaign lifecycle across both B2B and B2C segments.

SKILLS AND EXPERIENCE
Proven experience managing end-to-end CRM campaigns focused on customer retention, engagement, and loyalty.
Experience with Braze platform is advantageous.
Basic experience with HTML, CSS or JavaScript.

APPLY
Send an email to register your interest or apply below

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LEAD CREDIT RISK ANALYST

SHEFFIELD, HYBRID WORKING (3 DAYS PER WEEK IN OFFICE)

COMPETITIVE SALARY UP TO £60,000

A leading financial institution is looking to expand its Credit Risk strategy team by bringing in a new Lead Analyst to enhance the company’s lending policy and develop new strategy proposals. You’ll be able to work with a team of talented individuals and develop your skills.

THE COMPANY

This global business is well-established in the market and is known for its high-quality talent and collaborative work culture.

THE ROLE

• Predominantly focused on the design of acquisition strategies and setting risk appetite
• Maintain and monitor existing strategies and portfolios, identifying areas for improvement
• Collaborating with the underwriting team to understand customer eligibility
• Engaging with senior stakeholders, building consensus, and negotiating strategy proposals

YOUR SKILLS AND EXPERIENCE

• Credit Risk strategy experience, working on an unsecured portfolio
• Strong interpersonal communication skills
• Proficiency in either SAS, SQL, Python

THE BENEFITS

• Salary up to £52,000
• Hybrid working policy (3 days a week in office)
• Holiday entitlement
• Strong pension contributions
• Bonus scheme
• Private healthcare
• This role does NOT offer sponsorship

HOW TO APPLY

Please register your interest via the apply link on this page, or send your CV directly

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LEAD SCORECARD MODELLER

COMPETITIVE SALARY UP TO £60,000

SHEFFIELD, HYBRID WORKING (3 DAYS PER WEEK IN OFFICE)

In this role, you’ll be focusing on leading projects to develop behavioural and application scorecards for a range of retail portfolios across the bank. You’ll be working within a talented, dynamic team and be able to mentor more junior members.

THE COMPANY

This company is a global bank that provides innovative and data-driven financial solutions to millions of customers and businesses across the world. You’ll be able to work alongside and learn from talented individuals with decades of experience.

THE ROLE

• Develop behavioural and application scorecards for a range of portfolios and products.
• Lead teams and projects, ensuring junior members have direction and the models are effective.
• Potential to develop challenger scoring models using machine learning techniques

YOUR SKILLS AND EXPERIENCE

• 3+ Years of Credit Risk Analytics experience
• Experience developing models is required
• Scorecard modelling experience is a strong preference
• SAS proficiency is essential
• R/Python proficiency is beneficial

THE BENEFITS

• Competitive salary up to £60,000
• Hybrid working
• Strong bonus scheme
• Strong pension scheme
• Private medical

HOW TO APPLY

Please register your interest via the apply link on this page or send your CV directly

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LEAD CREDIT RISK ANALYST

UP TO £65,000

SHEFFIELD

This role does not offer sponsorship.

This company is going through growth and looking to take on a new Lead Credit Analyst. You will set the risk appetite for the company while maintaining and monitoring performance of portfolios. You will be able to shape and drive credit strategy for unsecured lending products.

THE COMPANY

This is an exciting opportunity to work for a global banking and financial services institution. With over 150 years of history this company is well established and known for its services globally.

THE ROLE

You will be doing the following daily:

• Develop, enhance, and optimise credit risk and collections strategies, leveraging data-driven insights to make high-quality decisions for our customers.
• Conduct analyses to evaluate credit portfolios against agreed-upon performance indicators, ensuring alignment with strategic goals.
• Drive business growth by contributing to Workforce Planning and Benefits (WPB) initiatives, providing analytics for the design and implementation of new lending products, improving existing features, and managing customer exposure.
• Take the lead on complex analytical projects, seeing them through to completion with minimal guidance.
• Formulate and clearly communicate conclusions and proposals, considering risk, reward, and customer impact, and collaborate with teams to facilitate decision-making.
• Identify solutions to emerging risk issues, changing priorities, project completion challenges, and areas of conflict.
• Challenge established policies and procedures when appropriate, proposing improvements to enhance efficiency.
• Ensure portfolio strategies and processes adhere to relevant regulations and regulatory guidance.
• Foster strong interpersonal relationships, engaging with the broader organization to offer insights and support changes that improve customer outcomes.
• Cultivate relationships with and contribute to the development of junior team members and offshore analysts, enhancing their knowledge, understanding, and experience.
• Provide progress reports on initiatives to Senior Management.

YOUR SKILLS AND EXPERIENCE

• Previous experience working within the Credit Risk space on secured or unsecured products.
• Strong analytical capability, using SAS, SQL or Python
• Knowledge of FCA regulations
• Excellent written and verbal communication skills
• Strong numerical degree for a Russel Group University
• Strong numerical degree from a Russel Group Universities.

THE BENEFITS

• Up to £65,000 salary.
• Tailored professional development opportunities.
• Private healthcare.
• Contributory pension scheme with a generous employer contribution.
• Bonus scheme.

HOW TO APPLY

Please register your interest by sending your CV to Gaby Adamis via the Apply link on this page.

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Analytics Lead
Sheffield (Hybrid)
£70,000-£80,000

THE COMPANY

A well-known consumer financer is seeking an Analytics Lead to join their new Growth team!

THE ROLE

As the Analytics Lead, you will work on a host of analytics projects including customer segmentation, campaign analysis & competitor analysis

YOUR SKILLS AND EXPERIENCE

• Strong SQL experience
• Data Viz experience (any platform)
• Any R/Python experience is nice to have but not essential

THE BENEFITS

• £70,000-£80,000 (dependent on experience)

HOW TO APPLY

Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page

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