Head of Marketing Analytics

arrow

London / £115000 - £150000 annum

INFO

Salary

SALARY:

£115000 - £150000

Location

LOCATION

London

Job Type
JOB TYPE

Permanent

Head of Marketing Analytics
London (Hybrid) | Up to £150,000 + Benefits

This is an exciting opportunity to lead and shape a growing Marketing Analytics function within a highly successful digital business. Joining at a pivotal stage of its analytics journey, you will have the chance to influence strategic decision-making, build analytical capability, and drive measurable impact across customer acquisition, engagement, and growth initiatives.

The Company
They are a well-established, customer-focused organisation that has successfully challenged traditional approaches within their sector through innovation and technology. With continued growth and investment in data-driven decision-making, they are expanding their analytics capabilities to support ambitious commercial objectives. Analytics plays a central role in their future strategy, creating a high-impact environment for experienced leaders.

The Role
You will lead the Marketing Analytics function, partnering with senior stakeholders across marketing, growth, and product teams to drive better business decisions.
Responsibilities include:
  • Leading, coaching, and developing a team of Marketing Analysts
  • Defining the vision and strategy for Marketing Analytics across the organisation
  • Partnering with leadership teams to solve complex growth and marketing challenges
  • Developing robust measurement frameworks for acquisition, CRM, and customer engagement activity
  • Improving attribution, marketing effectiveness, and investment decision-making
  • Driving the evolution and maturity of analytics processes, frameworks, and capabilities
  • Translating business questions into actionable insights and recommendations
  • Ensuring analytical outputs are commercially focused, impactful, and aligned to business objectives
Your Skills & Experience
  • Strong commercial experience in Marketing Analytics, Growth Analytics, Customer Analytics, or a related field
  • Deep understanding of marketing measurement, performance analysis, attribution, and customer growth metrics
  • Experience leading and developing analytics teams
  • Expertise in mobile app analytics, acquisition measurement, retention analysis, and customer lifetime value
  • Ability to influence senior stakeholders and communicate complex analytics concepts effectively
  • Experience building or transforming analytics functions and improving capability maturity
  • Strong problem-solving skills with the ability to balance strategic thinking and technical detail
  • Familiarity with multi-touch attribution, marketing mix modelling, CRM analytics, or customer value frameworks is advantageous
  • Exposure to financial services, fintech, or other fast-paced digital environments is beneficial

How to Apply
If you're an experienced analytics leader looking to shape the future of Marketing Analytics within a growing organisation, apply today through Harnham to learn more about this opportunity.


CONTACT

SIMILAR
JOB RESULTS

4k-Harnham_DA copy
CAN’T FIND THE RIGHT OPPORTUNITY?

STILL
LOOKING?

If you can’t see what you’re looking for right now, send us your CV anyway – we’re always getting fresh new roles through the door.