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A Data Engineer is a Unique Blend of Data Professional

A Data Engineer is a Unique Blend of Data Professional

From startup and small business to large enterprises, each type of business requires a unique blend of Data professional. Though in today’s world, much of the Data being gathered, catalogued, and analyzed happens both in the Cloud and on a hard drive, each type of business has a different need, budget, goals, and objectives. But there is one thing each and every business will have in common. At the heart of the Data team will be a Data Engineer. The Three Main Roles of a Data Engineer This is an analytics role in high demand. It is a growing and lucrative field with steps and stages for nearly every level of business and education experience. For example, a Data Scientist interested in stepping into a Data Engineer role might begin as a Generalist. In all, there are three main roles for each level and type of business – Generalist, Pipeline-Centric, and Data-Centric. Let’s take a quick look at each of the roles with an eye toward the type of person who might be the best fit: Generalist – Most often found on a small team, this type of Data Engineer is most likely the only Data-focused person in the company. They may have to do everything from build the system to analyze it, and while it carries its own unique set of skills, it doesn’t require heavy architecture knowledge as smaller companies may not yet be focusing on scale. In a nutshell, this might be a good entry point for a Data Scientist interested in upskilling and reskilling themselves to transition into a Data Engineering role.Pipeline-centric – This focus requires more in-depth knowledge working with more complex Data science needs. This type of role is found more often in mid-sized companies as they grow and incorporate a team of Data professionals to help analyze and offer actionable insight for the business. In a nutshell, this role creates a useful format for analysts to gather, collect, and analyze each bit of Data at each stage of development.Database-centric – This role is found most often in larger companies and deals not only with Data warehouses, but is focused on setting up analytics databases. Though there are some elements of the pipeline, this is more fine-tuned. In a nutshell, this role deals with many analysts across a wide distribution of databases. A Fine Balance Between Technical Skills, Soft Skills, and Business Acumen While it’s important for anyone filing this role to have deep knowledge of database design as well as a variety of programming languages, its equally important to understand company objectives. In other words, once the groundwork is laid and the datasets established, it’ll be important to explain what it is the business executives need to know to make the best decisions for their business.  Knowing how and what to communicate to executives, stakeholders, and your Data team also means understanding how to best retrieve and optimize the information for reporting. Depending on your organization’s size, you may need both a Data Analyst or Scientist and a Data Engineer. Though this is less likely in medium and larger enterprises. On the flip side, in order to understand the business’ needs, you’ll also need to be good at creating reliable pipelines, architecting systems and Data stores, and collaborating with your Data Science team to build the right solutions. Each of these skills are meant to help you understand concepts to build real-world systems no matter the size of your business. One Final Thought… Do you like to build things? Tweak systems? Take things apart and see how they work, then put them back together better and more efficient than before? Then Data Engineering might be for you. Are you a business who knows you’re ready to scale up and hire a Data professional? We have a strong candidate pool and may have just the person you need to fill your role. Are you a candidate looking for a role in big Data and analytics? We specialize in junior and senior roles. Check out our current vacancies or contact one of our recruitment consultants to learn more.  For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com.

The Harnham 2019 Data & Analytics Salary Guide Has Arrived

The Harnham 2019 Data & Analytics Salary Guide Has Arrived

We are thrilled to announce the launch of our 2019 Data & Analytics Salary Guide. With over 1,500 respondents across the USA, this year’s guide is our largest and most insightful yet.  Looking at your responses, it is overwhelmingly clear that the Data & Analytics industry is continuing to thrive. This has led to an incredibly active market with 72% in the US willing to leave their role for the right opportunity.  Salary expectations remain high, although we’re seeing that candidates, on average, expect 10% more than they actually achieve when moving between roles.  We’ve also seen a change in the reasons people give for leaving a position, with a lack of career progression overtaking an uncompetitive salary as the main reason for seeking a change.   There also remains plenty of room for industry improvement when looking at gender parity; the US market is only 23% female, falling to 17% in Data Engineering roles and 16% in the Data Science space.  In addition to our findings, the guide also include insights into a variety of markets and recommendations for both those hiring, and those seeking a new role.  You can download your copy of the guide here.

The Landscape Of The Emerging Biotech Industry And Data Science In HR

The Landscape Of The Emerging Biotech Industry And Data Science In HR

One of the latest technologies to emerge to disrupt an industry is Biotechnology. This industry is booming and is no longer confined to universities and research labs. These are the people who build drugs to combat diseases and are expected to comprise a quarter of the market by 2020, less than 6 months from now. So, what does that mean for HR? A Streak of Lightning Across the Life Sciences Biotechnology has grown at an impressive 5% across revenue streams, number of businesses, and number of employees. It is a lightning streak across the Life Sciences and shows no signs of slowing down. In a field expected to corner a quarter of the market as soon as next year, it’s important to have the right people in place. We already know there is a skills gap in the Data Science industry, but the predictions show it's time to upskill the current workforce. Companies will need people who have the right skills and can implement them into action. Technology has disrupted every industry and R&D is no different. This means work life is being redesigned as the Biotech industry demands not only technical and Life Science skills, but also more human skills. The challenge is ensuring businesses understand the impact these technologies will have now, and in the future. If they don’t act, their business could stagnate. It’s important executives see applications at work and implement the changes needed to “keep up with the Joneses” of the tech world. In other words, leaders must find a balance between rapidly advancing technologies and the human insight those technologies provide. Redesign Your Ideal Candidate While digital and analytical skills should be standard for just about any industry, there are other things to consider when interviewing. Hiring Managers, recruiters, and businesses over all, will also be looking for the following ImaginationCuriosityEmotional Intelligence You may not be a doctor exactly, but do still have to deal with people. Organizations will need employees who not only ask why, but take the steps to find the solution, and at the same time can navigate an emotionally charged project such any client-facing research when discussing cancer therapies, for example. Transferable Skills are Key If you pivot well and can learn and understand projects on a dime, then this is a good industry for you. If you’re a business and you want to scale up quickly, it may be best to upskill or reskill, your current employees. With talent scarce in the market, this may be the best solution for you. Building transferable skills, being flexible, and having a strong academic background will help, too. Companies actively working to skill their workforce to work with Machine Learning and Artificial Intelligence technologies are just a few of the trends coursing through the Biotech industry. Add to that the myriad researchers, corporations, and governments focused on combatting diseases using available technologies, and its expected growth could make it one of the most efficient and prosperous industries in the digital landscape. Making HR Data Work for You Businesses are using HR data to see how they can get a deeper understanding of employees as a whole. Are they overwhelmed? Do they need to rest? Do they need to be challenged? Are they bored? How can you, as a business, help them to enhance not only their performance, but that of your business. Finding exciting new recruitment channels Much like you know to go where your customers are, the same holds true today when you’re trying to fill a role. Focus your efforts are on where the talent is, don’t wait for them to come to you. And with the average recruitment process averaging 71 days, the name of the game is “don’t delay” for your perfect candidate may have already moved on to something else. Engaging and motivating staff Think of your employees as internal customers. Engage with them as you would any customer, and make your employee a partner in your vision. Now, it’s easier than ever to measure, improve, and boost employee satisfaction using available data and analytics options. Making learning and development more effective Learning has become a highly personal, adaptive tool offering course selections. Because online courses are so prevalent, it’s much easier for an employee to learn a new skill without time and expense away from the office. The digital transformation of this space shows how data can be used in corporate learning and professional development opportunities. This is where you’ll want to focus some of your energy should you need to upskill or reskill your employees to keep up with demand. Are you a business who knows you’re ready to scale up and hire a data professional? We have a strong candidate pool and may have just the person you need to fill your role. Are you a candidate looking for a role in big data and analytics?  We specialize in junior and senior roles. Check out our current vacancies or contact one of our recruitment consultants to learn more. For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.  For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com.

Common Mistakes About Data Science And Your Role Within It

Common Mistakes About Data Science And Your Role Within It

Earlier this month I had the pleasure of speaking at ODSC East, as the best future talent Data Science talent gathered together to discuss the direction of our industry.  With Data Science becoming such a broad term that covers a number of functions, and with the rise of new areas such as Blockchain, AI and ML, I wanted to talk about what it actually means to be a Data Scientist now, and in the future.  With this in mind, we conducted a survey over the course of the event where we asked what Data Science meant to the people there. Here’s what we found out: WHAT IS DATA SCIENTIST, ACTUALLY? Every company thinks they need one, and every analyst wants to be one, but more and more job titles that are not necessarily Data Science are now being billed as Data Scientists. In fact, when we asked people what they considered their job title to be, regardless of experience, Data Science came out on top: Data Scientist: 58% Data Analyst: 22% Machine Learning Engineer: 10% Business Intelligence Analyst: 9%  However, from my experience, this is not necessarily accurate. I once worked with the Senior Manager of Data Science in a very well established Retailer. He’d been there for less than one year and was already on the job market. In his interview he had been told that the company were fully behind investing in a top-class Data Science department but had actually ended up managing a team of people who were building dashboards creating reports for all areas of the business. This is much less Data Science, and much more Business Intelligence.  This confusion is quite typical within the industry and frequently needs to both unhappy employers and employees.  MORE THAN JUST TOOLS One common mistake when it comes to misidentifying Data Scientists is a result of people focusing on the tools people use. Whilst both Data Scientists and Marketing & Insight specialists might be skilled up in Python, R and SQL, their methodologies are significantly different. When asked to define a true Data Scientist at the event, 73% of people agreed the definition is: “A person who uses scientific methods, processes, algorithms and systems to extract knowledge and insights from structured and unstructured data.” Companies who panic about needing a Data Scientist to keep up with their competitors often ignore these crucial points and end up listing  every tool on a job spec. Frequently those who claim they want a Data Scientist actually want an Insight Analyst who can understand how customers behave, what they respond well to, what they’re talking about on social media, and how this unstructured data can be used to help their business make better decisions. WHAT DOES THIS MEAN FOR ME? For someone wanting to work in the Data & Analytics field there is one key rule: Know Yourself.  Think carefully about aspects within your Science, Operational Research, Statistics, and Analytics in general that you enjoy and how you can work them into your career. If you’re in college and just starting your career, don’t limit yourself by the sectors you think you have to work in; enjoy gaming? The gaming industry uses Data to make characters more lifelike, make sure they move in real-time and ensure that they play in a realistic way.  Just as crucial, however, is having an understanding of what the analytical teams around you do. Consider what roles they play in your business and how you are all interlinked, whilst being aware of the unique differences between roles. And, outside of analytics, those who understand what impact their work has on a business will always stand out amongst a crowd.  Essentially, don’t let yourself be limited by the title of Data Scientist. There are hundreds of roles within Data & Analytics so think about which one is right for you, rather than following the crowd.  If you’re looking for your next opportunity in Data & Analytics, or are looking to build out a team, take a look at our latest roles or get in touch with one of our expert consultants: For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com.  Or, if you'd like to talk to me directly about anything I've talked about above, feel free to drop me a line at jennikavanagh@harnham.com.

Relocation Tips for Your Coast to Coast Move

Relocation Tips for Your Coast to Coast Move

Long before Microsoft held the tech fort in Washington, Boeing touched down. Rooted in tech, the Pacific Northwest has seen its share of hubs and does in fact boast the most jobs of the industry.  From the Big Apple to Apple’s HQ in California and Amazon’s orange smile in Washington State, the digital gold rush remains planted in the West. Not to be outdone, Google’s HQ and Microsoft square off as well in the Pacific Northwest. And like the Wild West, it’s a culture all its own. There’s no shortage of jobs, though Seattle, WA – desperately seeking experienced talent - and Portland, OR – work from home (WFH) opportunities - ply their workers in wildly different ways. Here are a few trends to consider as you debate if you should stay or go: Three Reasons to Make the LeapMake a Local Connection - The Silicon Forest, a play on California’s Silicon Valley, can be a bit intimidating to those outside the tech arena. But with a robust community of like-minded locals, groups, and events, it’s easy to find your tribe. Not interested in group functions? Not to worry. Portland boasts an abundance of remote worker opportunities to suit any personality.Get Your Resume Tech-Ready – With the rise of Applicant Tracking Systems (ATS), be sure your resume is laser-focused for a smooth transition. Even if you’re moving with a job already in hand, it doesn’t hurt to keep your credentials sharp. If you’re moving with family, helping them get their resume ready can ease their transition and job search as well. A Move to the PacNW Can Mean Lower Relocation Costs – Why? No sales tax. Well, not in Portland. On the flip side, Seattle doesn’t have income state tax. Either way, your check’s just a little bit bigger in the NW.Need more reasons to choose to move to the Emerald City of Seattle or the Silicon Forest of Oregon? Check it out here. TIME TO PUT A PLAN TOGETHER So, you've negotiated a relocation package, but you can't just pack up without a plan. What should be the number one item on your to-do list for your big move? Create a Budget – Moving costs can add up quickly. Whether you’ve been offered relocation assistance or not, it’s a good idea to have a budget so you know what to expect and can plan for any contingencies and unforeseen issues during your move. Include everything involved in a move, including packing boxes within your budget. Other things to consider?MoversGasLodging and Meals (along the way)o Grocery bills. Don’t forget,  you’ll also need lightbulbs, paper towels, batteries…all those little things which aren’t on your mind until you need them. Before You Can Stock Your Place, You Need to Find One – Finding Temporary or Rental Housing - While many companies offer temp housing until you can find more permanent placement, not everyone has that luxury. But, if the offer is made, take it. On the flip side, it can be difficult to find housing in an area you’re not familiar with, and can add to big move worries. However, there have been a few companies which have come online in the last few years to help with the housing search. One option, though, if you’re pressed for time is an AirBnB stay as many of them offer a discount for lengthier stays usually with a minimum of a month or more. Homeaway.com is another temporary rental option as is Sublet.com. Make All the Necessary Appointments as Soon as Possible - Try to organize your appointments and expected arrivals of furniture and such to happen on the same day or within a few consecutive days. This way, you can make your new boss aware of possible absences. They and their inbox will thank you.Start Building Your Network – Whether you’re looking to eventually by house, want to get setup in a new rental which offers a bit more permanence, or just want to know where the best restaurants are, and get settled into your new city, start building your network. Plenty of businesses offer get togethers at work, but consider building a network outside of your work life – go to meetups, attend local events, volunteer. Get in the habit of saying yes to new opportunities and activities. Making the effort can go a long way in enriching your new experience and helps to bring you more fully into experience your newfound digs. There is so much which goes into a move, whether its state-to-state, city-to-city, across the country, or around the world. But having a plan, making connections, and communicating openly with your new boss can help take some of the stress off moving. And whether you’ve negotiated a relocation package or are coordinating it on your own, there are plenty of ways to keep your eye on the prize and relax once you get to the other side and settled into your new job. Our brick-and-mortar locations are in San Francisco, New York, Berlin, and London, but we have clients around the world. Whether you’re looking for a permanent or a contract role, we’ve got you covered. Check out our current vacancies for opportunities or contact one of our recruitment consultants to learn more.  For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com. 

The Culture Rush of Working in the Pacific Northwest

The Culture Rush of Working in the Pacific Northwest

When you think of the Pacific Northwest, images of Pike’s Place at Seattle’s Waterfront and Starbucks’ birthplace may come immediately to mind. Or shoot down the I-5 Corridor toward the Silicon Forest, Oregon’s tech hub nod and nickname, a play on Silicon Valley just a little further South down the I-5 to San Francisco. One thing which may stand out immediately on the drive is the ocean vista view. Relax and unwind with a good cup of coffee at a local shop, bask in the mild climate, and curl up with a good book when you get a bit of free time. Here, the mantra is to ‘work hard, play harder’. The Land of Tech Seattle, also known as Emerald City, is one of the largest tech hubs of the eight in the US seeking top tech talent. Available jobs are outpacing the skilled workers to fill them. While they could outsource to other countries, many businesses are choosing to offer remote work options. Commuting Like a Local For most people, commuting involves keeping your car gassed up and maintained whether your office is a few miles down the road or in the next town. But, in the Pacific Northwest, commuting is part of an active lifestyle, while at the same time lowering your carbon footprint. How?  Well, with plenty of walking, hiking, and biking trails as well as a robust public transportation system, it’s a breeze to get to work. And you’ll be helping to support a sustainable environment as well. Biking is the most popular commuting option. If you’re a biker or plan to become one, be sure your outfitted with good reflective gear, a waterproof windbreaker, and of course, a helmet. If you’re going sans car, don’t forget a waterproof back. After all, you’ll need something to carry your stuff in, right?  Work/Life Balance Whether it's because of the temperate climate, the mild winters, or the laid-back atmosphere, the work/life balance in Washington and Oregon offer a peaceful setting to refresh and recharge. Available communities to spend time with like-minded people and the abundance of tech-focused jobs available in the area offer an amazing work/life balance. Spending Time in Nature – plenty of islands, parks, and trails offer a chance to commune with nature whether your commuting to and from work or planning for the weekend. The Arts - Portland and Seattle are both known for their arts and culture scenes including art festivals, indie bands, symphonies, museums, and more besides.Activities – From hiking to surfing to mountain climbing to yoga, there’s an activity for everyone to enjoy, meet people, and make friends.  One Final Takeaway… The quirky culture of the Pacific Northwest is an exercise in the unexpected. Whether listening to local bands, dressing up in costume at random, taking advantage of sunbreaks when the clouds part, or hiking in the rain, the reward is a good meal with good friends. If you’re new to the area, don’t be shy. Invite yourself along. Our brick-and-mortar locations are in San Francisco, New York, Berlin, and London, but we have clients around the world. Whether you’re looking for a permanent or a contract role, we’ve got you covered. Check out our current vacancies for opportunities or get in touch to learn more. For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com. 

Computer Vision: Keeping an Eye on You

Computer Vision: Keeping an Eye on You

5 Animal Farm, Fahrenheit 451, and 1984 all wove tales of Big Brother watching. Remember when only Superman had X-ray vision and leapt tall buildings in a single bound? Well, as big tech grapples with the cause and effect of its place when it comes to facial recognition, security, and object detection, there’s a new superhero in town. Computer Vision.  The Eyes Which Sweep Our World While we still can’t be everywhere or see everything at once, we have eyes everywhere. Despite security cameras, motion detectors, satellites, computers, and smartphones, there are still dangers we may miss. So, by making our machines and computers visually-enabled using Artificial Intelligence, we significantly ramp up what we can see and how fast we can process it. Still growing, Computer Vision remains in an infant stage, given that autonomous cars still can’t differentiate between a rock and paper bag or worse, a person and a static object. Despite this, there are plenty of startups on the scene working toward a solution. As Artificial Intelligence increasingly blends with Biometric technology, it lends itself more easily to image recognition, allowing computers to correctly match fingerprints and facial patterns. But, no longer is it just matching two images. Now, it’s being taught to learn the difference between static images and liveness. This could prove invaluable for: Spotting weaponsSuspicious behaviorsDangerous object detection Safety Begins at Home With products such as security cameras prevailing within the security industry, businesses are hard at work creating and improving their products using the latest technologies.  One such company is working to boost the clarity of their home security cameras. Think grainy gray, blurry images from night vision options or overly bright and distorted in the day. Their camera chip will be HDR and will be able to take much clearer pictures even in low-light. At home, you might find this product in a doorbell camera which could prove quite useful for smart homes which offer the option of allowing service people into your home from a remote app on your phone.  And these cameras aren’t limited to your front door: ATMsIndoor/Outdoor camerasCCTV CamerasNumber Plate Recognition Cameras Though cameras have played a role in all of these areas for some time, the idea now is to keep them from being hacked and causing damage on both a product and a personal level. And like any type of Artificial Intelligence recognition system, these camera applications are created with advanced features to protect against hacking as well super speed processing of whether or not an object is an animal, a shadow, or some kind of inclement weather.  The best part? We’re only a few months away from products which can boost the benefits of many of available security cameras.  The Caveat of Image Recognition Systems More and more people around the world own security cameras, not the least of which is security personnel. With this increased level of ownership, the market is expected to have over $20 billion in revenue in less than five years. With such high demand, it’s no wonder only about five percent of footage ever gets viewed. But what if security professionals could navigate up to 80 video sources on a single server? What if the algorithms, analytics, and video processing worked with cameras of all types including, but not limited to:  Car dashboardsBody vestsDrone mounts With all these cameras surrounding us, the one thing to watch is that it is still humans who input the information the cameras use to process. When it comes to security professionals such as law enforcement, investigation, and government authorities its import to make sure the camera doesn’t discriminate or operate on bias. This an important issue even that even our most advanced intelligence agencies admits the algorithms for their facial recognition software are wrong about 15 percent of the time. However, one organization is working to improve and make these algorithms more ethically developed when it comes to image recognition as well as respecting individual privacy concerns.  As we navigate the growing pains of new technologies, it's important to understand these solutions are meant to ensure customers, the public, and communities can trust the solutions being created. If you’re looking for a new role in Computer Vision, take a look at our latest opportunities or get in touch with one of our expert consultants: For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com. 

Can Robots Think Like We Do? Computer Vision May Provide The Answer

Can Robots Think Like We Do? Computer Vision May Provide The Answer

It might surprise you to learn that we, humans, and machines, learn in much the same way.  When we “size up a person, product, or situation” or “eyeball” a distance or measurement, our brain makes lightning quick calculations and guesses. From this, we’re able to reason and making relational assessments of separate items bound together by their similarities. These tasks, we accomplish as early as about 18-months old. This is what we’re working on getting computers to do as well, though we’re not quite there, yet. And just as children learn block by block and bit by bit, so too can we teach AI.  Computer Vision, when it comes to the industry of robotics, offers one of the most challenging aspects of the latest technological advancements. Keeping Up Appearances Humans take in, process, acknowledge, and understand information in order to act, but the replication of this human software has been challenging. One way in which companies are meeting this challenge is combine Computer Vision  hardware with software algorithms and Deep Learning to help teach computers to better “see” objects and identify them accurately. But like the inner-workings of the human mind, Machine Vision and Deep Learning touch on several areas such as actual and predicted Computer Vision  reporting, the three-pronged recipe of a Computer Vision  system, and a product development ecosystem which gets to the root of the technology. According to one report, Computer Vision in robotics is expected to grow significantly over a 7-year period. Some of the markets expected to see growth and making major investments include semiconductor manufacturers, software companies, and product developers. The Building Blocks The Deep Learning Engineer is to Computer Vision  what the Data Engineer is to Data Science. In both regards, these professionals must begin with a solid foundation and build from there. In order to achieve 100% accuracy, hardware and software improvements must get underway and are tantamount to a fully developed ecosystem of Computer Vision product development. Acceleration of this rapidly evolving industry is due to a number of factors:  Wide availability of wireless networks to millions of people worldwide.Deep Learning advances.More cost-effective chipsets.Images that can be processed, analyzed, and transmitted more easily with availability of high bandwidth.Open source libraries help to build differentiated products without reinventing the wheel every time when it comes to infrastructure. On the flipside, there are some barriers to overcome as well. These include, but are not limited to: Cost issues due to the fact that most advances take place in university research labs or big companies.A skills shortage of  hardware engineers with Computer Vision and Deep Learning experience.A lack of recognized applications for these products, though the closest attempt may be self-driving cars. Though these considerations may seem unsurmountable in the short-term, they do provide plenty of opportunity for those in design automation. From the initial analysis to servers in the cloud, and high-level solutions to help computers make informed decisions. Looking Ahead So, what happens when we teach computers to think as we do? Will there be a battle for domination of one species over another? Probably not. But one of the biggest challenges to get to the next level in automated machine learning is understanding how much our thinking process involves predictions. This is important in fields which must coordinate information based on exterior data. This type of learning has impacted a variety of fields from online shopping to medical diagnosis. The massive amount of data available for consumption is staggering. Not only are Deep Learning and Machine Learning products of corporate and scientific solutions, they are also being put in the palm of our hand; our homes, our cars, and our handheld devices in order to help us more efficiently complete jobs which might be too slow going or for which mistakes are prone. If you’re interested in industrial robotics and the AI space, we may have a role for you. We specialize in junior and senior roles and have numerous opportunities in Computer Vision. Take a look at our current vacancies or get in touch with one of our expert consultants:  For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com. 

How Sports Brands Hit A Home Run With Data Science

How Sports Brands Hit A Home Run With Data Science

Who’s your favorite team? It’s a question you’re likely to have heard greet you at an event, sports bar, or in general conversation at least once. But what is it the person really wants to know? They want to know who you are, understand where you’re coming from, and ultimately, if you will get along. When it comes to sports, though, these questions often go unasked because we’re drenched in head-to-toe gear such as hats, caps, bands, stickers, flags, cups, and other external signfiers of instant community. But what happens when Data Science and Machine Learning enter the mix? Why, you up your game of course. Die hard fans know their stats and make it a part of conversation to discuss what they would do with a player in regard to their plays, drafts, and even endorsements. Knowing stats is a competition in and of itself. Throw in the billion viewers tuned in to watch the Summer Olympics, the Super Bowl, Wimbledon, and the World Cup, and the captive audience for endorsements and advertising is out of this world. How Data Science and Machine Learning Enhance Fan Engagement Bonding with one another over stats and with advances in Big Data technology, fans and advertisers alike can create epic, interactive experiences. From Data tracking of angles to perfect the game, to knowing the best-selling food in the stands, everything is tracked and optimized for the euphoric experiences we recount into old age.  Add in the cutting-edge technologies of Artificial Intelligence, Virtual Reality, and Predictive Analytics, and the Data gleaned becomes invaluable to strategists, sponsors, and fans. These analytics can help to leverage and deepen the experience while sharing insights on possible improvements. Both of these technological advances are set to change the viewers experience. Check out this article for a deeper dive as coaches explain the importance of analyzing Data. Stats and Data have been part of the sports experience since Billy Beane brought economics to baseball, but what does that have to do with sports marketing and branding? Borrowing Ideas from the Pros… of Branding and Marketing There’s no reason to reinvent the wheel. Use what the pros know to grow and scale your sports advertising. Get Local, and Get People Talking & Acting. Promote your brand locally around both national AND local events. Use the opportunity to get people talking. What do people want? What makes ‘em tick? What makes ‘em sick? What do they love about your brand and why would they tell their friends? You get the idea. Perfect for every endeavor from grass roots on up.Cross Channels. Get social. Invest in YouTube, Facebook, Instagram, Twitter, and so on. Use sweepstakes and giveaways, contests and surveys, to get people talking about you. Drive people to your site via an app or campaign which you know resonates with your die-hard fans. Use streaming, live, and exclusivity to ratchet interest.Think Long-Term. To truly see your numbers and know if what you’re doing is working takes time. This is a long game to master as you build awareness, set your objectives, and determine what parameters to set to realize success.  These are just a few brand marketing ideas to scale from sports advertising. Now, it’s time to get creative. Use your giveaways as an opportunity to interact with fans and find out what they want. Well, other than their favorite team to win, of course. You Can Only Get Out What You Put In  The value of Data & Analytics in modern sports is more than stats. Data Science and Machine Learning allow fans to forge deeper and more meaningful relationships with their favorite sports teams. These insights lead toward a stronger appreciation of what’s happening in the industry and with their fan favorites.  Want to get in on the game? Degrees abound in the realm of sports analytics from Syracuse to Oregon University and nearly every state in between. Check this out to see where this industry can take you. For those in the Northwest, Oregon has become almost another Silicon Valley. But don’t let its rural areas fool you. They’ve got an ace in the hole from the East and is already under the moniker Oregon rural tech hub. Check out our current vacancies for additional opportunities. Contact one of our recruitment consultants to learn more. For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com. For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com. 

Death of the DMP, Rise of the CDP

Death of the DMP, Rise of the CDP

The days of generically using Data in Marketing are on the decline as information gathering becomes more laser focused. Once the domain of third-party sites looking to build partnerships and boost campaign efforts, Data Management Platforms (DMPs) are making way for Customer Data Platforms (CDPs). Under the weight of data breaches, GDPR, and other security issues, technologies that center around consent are helping build consumers into campaign strategies. This is a reversal from older strategies to build data from historic data profiles at channel level.  Data is Data, So What’s the Difference? In a nutshell, DMPs act as “equalizers” – all companies have access to predefined parameters of data. CDPs are “differentiators” – each customer is unique with information driven from first-party historical and contextual data, determined along the customer’s purchase journey. Tailored customer data has now gone beyond the scope of Data Management Platforms and offers marketing insights nearly unheard of just a few years ago. Now, we can understand our customers not only from their historical, factual, and contextual data within parameters we’ve created, but we can gain an outside perspective as well.  Five Reasons CDPs are on the Rise Single, Unified StorageThey store ALL data (1st, 2nd, and 3rd) such as names, addresses, emails, etc. as well as cookie IDs and tags. This storage capacity makes it easy to aggregate everything into one place and integrate with advertising systems.They capture data at a granular level. This includes considering long-term storage and multiple storage formats without predefined parameters focused only on advertising – what we want to sell you, not what do you want to buy?They aren’t restricted to stages of the customer journey, but can pick up data anywhere along the customer lifecycle. This information can be used for look-alike modeling or can be retargeted for more effective advertising and marketing efforts.They create a holistic overview of customer behaviors opening up new opportunities for personalization. Customer First Brand Targeting Today’s advertising and marketing strategies are being re-evaluated to prioritize the customer experience. Once customer data had to fit into predefined boxes of information, now our data collection efforts are as unique as every person who visits your website, clicks a call-to-action, or visits a brick-and-mortar store. In a Nutshell… This is a crucial time in the industry and any door which will help us resolve issues and keep the customer front and center will strengthen our efforts. However, as we go deeper into what the customer likes and why we must keep our customer’s privacy safe whilst retaining an advantage over our competitors.  DMPs, once the singular domain of marketers, was used to package and repackage data to better understand customers and improve ad targeting. CDPs, on the other hand, focus on every aspect, every angle of marketing to make advertising more customer-centric and laser-focused. Ultimately, as CDPs are all inclusive, they have absorbed Data Management Platforms into their systems, helping move the industry another step forward. If you’re interested in Data & Analytics, consumer behavior, and are actively seeking an opportunity to dig in your heels and get set up for a strong career path, we may have a role for you. Check out our current vacancies or contact one of our expert consultants to learn more.  For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com. 

Putting The Pieces Together – Setting Up Your Credit Risk Team

Putting The Pieces Together – Setting Up Your Credit Risk Team

As startups, FinTech, InsTech, and other industries shake up the status quo, it’s more important than ever for the more established institutions to break out of their comfort zones. Break out, buck up, and keep up with those leading the pack in digital transformation. Personal data, privacy regulations, and password protections are just a few of things a Credit Risk team must consider when planning their Risk Management strategies. I spoke to Ewan Dunbar from our UK office about what businesses and candidates today need to know to stay on top of their game. Here’s what he had to say when I asked what the top three roles to consider in the industry were and how they worked together? Top 3 Roles in a Credit Risk Team Process Analyst - helps to identify, design, and monitor daily processes to ensure customer accounts are efficient and effectiveData Modeler – helps to segment large amounts of data into micro and macro trends using statistical analysis. This is where solid programming experience comes in such as R and Java, though SAS is still used in older organizations, it’s being used less so as new tech startups and innovators arise. Decision Science Analyst – This role sets the wider parameters of the company’s goals using quantitative measures, then drills down to determine the best possible course of action. How Do These 3 Roles Work Together? Let’s say a customer wishes to open a bank account. The initial paperwork to be filled out and filed, entered into the system, and monitored through its lifecycle would fall to the Process Analyst. Now, the customer wishes to apply for a credit card. Here, the Data Modeler is responsible for creating a scorecard model to predict, monitor, and evaluate the customer’s ability to make timely payments. The Decision Analyst is the relationship manager who has laid out the overarching goals and following facts, variables, and other data-driven insights communicates and translates the information in a clear manner. What Kind of Education Should I Have? Big Data continues to drive growth in every industry and, by 2020, experts predict an estimated 2.7 million open jobs in Big Data and Analytics. Though it’s been touted from the rooftops for the last few years, there still remains an urgent need for qualified professionals with specific skill sets to fill the gap in these industries. And they’re not easy to find.  For roles in Credit Risk, a brand name education is the name of the game. If you’re just graduating, you have a much higher chance if you come from a red brick or Ivy League background. Experience and a focus on such subjects as statistics, computer science, and mathematics are tailor-made for this industry.  Beyond education, it’s also important that companies ensure their employees have opportunities to upskill in the areas they need most. Training pays for itself as companies invest in their employees. One Last Piece of Advice  Find your niche. This is not a place for generalists. Once you’ve determined your focus and become an expert in your field, you’ll always be in high demand. If you’re looking to dig in your heels and get set up for a strong career path, we may have a role for you. Check out our latest Risk opportunities or contact one of our expert recruitment consultants to learn more.  For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com. 

RISK AND REWARD – YOUR RISK ANALYTICS TEAM

Apartment applications. Job applications. Credit card and bank applications. We’re sharing our data today like never before and with the advent of AI and other technological advances, we’re sharing at a more rapid rate. Data breaches and unethical behaviors give us pause before we jot down our most precious information but, ultimately, there’s no stemming the tide. So, who watches out for us, the customer and the company? Enter the Risk Management Team. It All Begins with Perception In May 2018, the General Data Protection Regulation (GDPR) became law across the European Union. Its goal? To place stringent requirements on how business handles customer data. Make no mistake, however, the need and the desire is not EU-specific. It is a matter of trust and security; something customers today demand, for the most part, before signing their information away to be organized, catalogued, and analyzed. Risk teams ensure your data will be used appropriately and ensure processes for future applications.  How do they do this? Risk teams need a cross-pollination of skillsets to help mitigate risk across industries. Often, risk begins in the financial sector, but it can also incorporate project management, data teams, marketing, sales, and Business Intelligence officials. And, with the advances of technology, they may also utilize Artificial Intelligence and Machine Learning to model historical data for future predictions. They must ask the right questions, ensure the right data is used for the right purpose, and validate their findings in a real-world environment. Roles of Risk Though in today’s market, everyone has a part to play, those who are focused on risk and considered part of the Risk Management Team might include the following: Chief Financial Officer (CFO) and Board Members or StakeholdersBusiness Analyst and Data Science OfficerRisk Analyst and Project ManagerStrategy and Predictive ModellerIT Marketing Together, these individuals work to challenge models, data, and decisions on behalf of customers while adhering to the company’s bottom line. Though Big Data and advanced analytics have evolved, the need to understand risks which differ in complexity, type, speed, and size remains. A few questions your Risk team might find itself asking, include: What is the impact of data and how it’s analyzed? Have we invested enough in human capital and technology, and advanced Data Analytics to focus on any potential risk including but not limited to cyber risk?Are our validations timely and appropriate? Who is responsible for decisions made by AI?Do we have the right people in place? The right tools? Are we willing and ready to challenge our data-driven and analytics-related risks?What’s our risk perspective? Do we have a good plan in place? Who will help us put one together and implement it? Ultimately, risk management in any sector, is the integration of people, processes and tools to ensure early identification and solution of risk across the enterprise. Setting the Stage or How to Get Your Risk Management Started Get buy-in from senior leadership and stakeholders as well as their commitment and dedicated participation to manage enterprise-wide risk.Make Risk Management a priority and enforce it throughout its life-cycle.Ensure technical and program management are both represented.Program management and engineering specialties should be communicated to ensure the right information is generated to help mitigate risk.Ensure risk team members, particularly those in program management, identify any concerns such as contracting, funding, costs, risks, and anything which might promote potentially dangerous ramifications if left unchecked. Even before your players are in place, you may want to consider a Risk Management Plan. Your team can help develop the parameters and implement it, but first you need to know what it is you need to watch. The CFO role in the risk team involves knowing who to pull together, what to look for, and to execute any cost-saving measures through a well-thought out plan to mitigate risk.  Four Items to Consider When Creating Your Credit Risk Team As important as technological advances have become to help mitigate risk, a business still needs human capital to analyze AI decisions and offer creative solution. So, the first two items to consider when building your team may seem unusually obvious. But, the second two, may not be so clearly necessary. These included oversight and systems-wide supply chain webs of data which must be carefully tended. TechnologyHuman Capital - Get everyone on board to ensure the program’s support; Assemble the appropriate people to assess the firm’s risks; Educate your team; Set your risk level.Supply Chain - Globalization has made companies’ supply chains more vulnerable than ever. Risk Governance - Conduct a SWOT analysis (Strengths/Weaknesses/Opportunities/Threats) to help engage your company members at every level as subtly work in broader educational efforts. Want to help the 99% have access to funds they need to live the lives they want? We may have a role for you. Take a look at our latest opportunities get in touch with one of our expert consultants to find out more.  For our West Coast Team, call (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast Teams, call (212) 796 - 6070 or send an email to newyorkinfo@harnham.com. 

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