SEO Analyst

New York
US$80000 - US$90000 per annum

SEO Analyst

New York, NY

$80,000 - $90,000 - Dependent on experience

Are you looking to connect, collaborate, learn, and grow through a new and exciting opportunity? Apply today to make a difference and be a part of something greater.

THE COMPANY

As an SEO Analyst, you will be a part of an enterprise search engine optimization company with over 20 years of SEO knowledge. You will have access to best-in-class technology platforms in order to gain insight and visibility for organic search engines and work on brand reputation with various Fortune 500 and global brands.

SEO ANALYST - ROLE OVERVIEW

As the SEO Analyst, you will be responsible for the execution of SEO strategy and work among a team of other SEO Analysts to drive delivery of the client's KPIs. You will also gain hands on experience by performing website audits and developing recommendations based on your findings. Your success in this role will come from providing competitive and market analyses related to search intent, backlink profiles and anomalies, in order to ensure growth and success for the company and their clients.

YOUR SKILLS AND EXPERIENCE

The successful SEO Analyst will have the following skills and experience:

  • Exposure to how marketing campaigns impact natural search visibility
  • Ability to identify KPIs and success metrics related to client-specific business goals
  • Experience working with Google Analytics, Google Search Console, and SERPs
  • Strong understanding of SEO algorithms and ranking methods
  • Ability to effectively communicate and present to different levels of an organization and effective interaction with cross-functional teams

SALARY AND BENEFITS

The successful SEO Analyst can expect a salary of $80,000 -$90,000 dependent on experience, in addition to a comprehensive benefits package

HOW TO APPLY

Please register your interest by sending your resume to Vallon Barnes via the Apply link on this page.

KEYWORDS

Tableau, SQL, R, Python, Statistics, Power BI, Google Data Studio, Modeling, Regression, Search, SEM, PPC, Location, Google analytics, Mobile, web analytics, Hitwise, Insight, Maxymiser, Sitecatalyst, Omniture, Conversion Optimisation, agency, client, digital analytics, web analyst, digital analyst, digital marketing analyst, eCommerce, senior web analyst, lead web analyst, reporting, analytics, Data Science.

Send similar jobs by email
73120VB
New York
US$80000 - US$90000 per annum
  1. Permanent
  2. Web Analyst

Similar Jobs

Salary

€50000 - €60000 per annum

Location

Paris, Île-de-France

Description

Opportunité de Responsable Web Analytics au sein de la Digital Factory du leader du E-Commerce dans le secteur de l'ammeublement et de la décoration.

Salary

€50000 - €60000 per annum

Location

Paris, Île-de-France

Description

Opportunité de CHEF DE PROJET DIGITAL ANALYTICS au sein d'une agence 100% digitale.

Salary

€40000 - €45000 per annum

Location

Lille, Nord-Pas de Calais

Description

Nouvelle opportunité exclusive de DIGITAL ANALYST à LILLE pour rejoindre une entreprise en pleine modernisation avec un focus digital.

Salary

€35000 - €45000 per annum

Location

La Rochelle, Poitou-Charentes

Description

Nouvelle opportunité de Web Analyst à La Rochelle.

Harnham blog & news

With over 10 years experience working solely in the Data & Analytics sector our consultants are able to offer detailed insights into the industry.

Visit our Blogs & News portal or check out our recent posts below.

How Digital Analytics & Marketing Help Shape E-Commerce

Since the days of store window displays, the shopping experience has been just that; an experience. So, what happens when you want to recreate the visceral and emotional experience of shopping from within the confines of a computer screen, smartphone, or tablet? Enter Digital and Marketing Analytics. According to a recent report by Adobe, e-commerce sales have seen a 77% jump year-over-year which at any other time in history should have taken 4 to 6 years. The COVID-19 pandemic has helped to escalate and drive these numbers leaving some businesses scrambling and others raking it in. So, what’s the difference? Data professionals. The Role of Data in E-Commerce Whether you buy online and pick up in store or have a product delivered to your door, the role of shopping has irrevocably changed. Ensuring consumers get the personalized experience they’re used to from the days of brick-and-mortar stores, retail stores have turned to Digital and Marketing Analytics to give their customers the shopping experience they’re used to within a different format. Professionals within the UI/UX Design vertical are particularly sought after. Buying habits are changing and competition is fierce. So, how does Data affect e-commerce? Here are 3 examples: Know Your Customer. No longer a lamented visage from yesteryear, knowing your customer is inherent to the survival of an online retailer.  Data professionals bring to life the customer through historical data, demographics, and creates products and services which elicit an emotional response to stop, look around, and buy. And if the cart gets abandoned, follow up email campaigns to jog the memory that you were here and were thinking about buying this or that item. Get Personal. Personalize shopping has evolved into the personal shopping experience. What made someone buy a product during their last visit? Dynamic presentation and emotion-driven verbiage can certainly contribute.  When an online retailer knows what the buyer wants or needs and presents it in a way that resonates. This is the personalization once the domain of sales clerks.  From the Data you enter at checkout to the social media platforms and search engines with information like what you’re looking for, where you’re located, your purchase history and more can sometimes leave the personalized experience out in the cold. Bridging the old personalization with the new is the key ingredient for successful online retailers. Sell Where Your Consumers are Buying. If your customers are on Facebook looking for a product or service, sell to them where they’re looking. Though reviews are still important, even more prevalent is the range of social influencers to help buyers make decisions. Enter social commerce. Layout, design, Data gathering, collecting, and analyzing all have a slightly different flavor within this construct.  Data Professionals in Demand Within the Digital Analytics and Marketing specialism are a variety of Data professionals in demand as retailers are forced online. Businesses need E-Commerce Analysts to help present the new normal for the online retailer. As buy online and pick up in store convenience increases as well as purchases made from devices such as your smartphone, there’s been a rise in demand for Web & Mobile Product Management as well. Digital Transformation is no longer at the doorstep of business, it has crossed the threshold. And rather than focus on one tool or another, the impetus is on the importance of having more than one tool at a candidate’s disposal. What candidates want has changed and evolved as well. Salary and bonuses have dwindled while the demand for experience and professional development have become rallying cries for finding and retaining top talent. For more information In our recently released 2020 Salary Guide we discuss each specialism. What’s working. What isn’t. And how businesses can hire and retain top talent to keep their projects on track and their businesses running smoothly. You can download your copy here.  If you’re interested in Data and Technology, Risk or Digital Analytics, Life Sciences Analytics, Advanced Analytics & Insight, Data Science, or Computer Vision, we invite you to check out our latest jobs. If you’d like to learn more, contact one of our expert consultants: For our West Coast Team, contact us at (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast teams contact us at (212) 796-6070 or send an email to newyorkinfo@harnham.com.  

Which Skillset Do You Need: Data Science or Advanced Analytics?

According to our 2020 US Data & Analytics Salary Guide, there has been a recent uptick in leadership roles within the Data & Analytics industry. Stemming from the skillset which is equally balanced between technical and communicative abilities, this field is fast approaching a 50/50 gender split. These are the leadership roles for which businesses are seeking employees who can translate business objectives into actionable insights, and yet, too often businesses think this is the role of the Data Scientist. As Data Science, Machine Learning, and other terms in the Data industry change to encompass new roles, it is imperative businesses understand what skillset they need to fill which role. So, here’s a quick comparison to help navigate which role has the best skillset for your needs. TRADITIONAL DUTIES OF A DATA SCIENTIST  Understand one or more coding languages such as R, Hadoop, SQL, Apache Spark, etc.Able to collect, gather, and analyze Data from past and current applications for business recommendations.Craft statistical models for planning and implementing strategies. While it’s true these three duties are similar to an Advanced Analytics Skillset, the advanced skillset takes things a bit further.  TRADITIONAL DUTIES OF A CHIEF DATA OR ANALYTICS OFFICER As this role leans a bit more toward the Advanced Analytics skillset, let’s take a look at where it jumps off from the traditional Data Scientist role. Create a Data Strategy and communicate the vision of that strategy.Create Data access policies and strategize with business executives. Oversee a variety of functions including Data Management, Data Governance. Whether the title is Chief Data Officer or Chief Analytics Officer, these are the high-level roles which might report to the CEO or COO rather than the CIO. The Chief Data Officer falls within the senior executive team and is responsible for not only the Data Strategy and its governance, but explaining its benefits in clear language to the other executives. WHEN BUSINESS & CANDIDATE EXPECTATIONS ALIGN  Though Advanced Analytics teams have remained strong during the pandemic, and the field is ever-changing as businesses understand which skillset they need for what job, there has been some turnover in the past.  So, why the turnover if it’s an expanding field? The answer is two-fold in that oftentimes, the candidate and business expectations aren’t aligned. And to that end, it often stems from businesses believing once they’ve hired someone their problems are solved.  However, when the right person with the right skillset is in the right place. And when businesses understand that person can help them solve the problem once there is a strategy and processes in place, then the two are more efficiently aligned.  WHERE TO LOOK FOR ADVANCED ANALYTICS & INSIGHT ROLES If you’re a candidate and have five years or more experience in the Analytics industry, there is a huge growth in demand from EdTech and TeleHealth enterprises. As businesses have gone online and virtual, it’s important to have someone in place who can navigate the changing nature of education and medicine within the Data & Analytics field. One of the key ingredients businesses hunger for are candidates who can blend statistical analysis with the communication skills. For businesses, candidates want to grow with the business and have the opportunity to make an impact. In our recently released 2020 Salary Guide we discuss each specialism; what’s working, what isn’t, and how businesses can hire and retain top talent to keep their projects on track and their businesses running smoothly. If you’re interested in Data and Technology, Risk or Digital Analytics, Life Science Analytics, Marketing and Insight, Data Science, or Computer Vision, we invite you to check out our current vacancies. If you’d like to learn more, contact one of our expert consultant. For our West Coast Team, contact us at (415) 614 - 4999 or send an email to sanfraninfo@harnham.com.   For our Mid-West and East Coast teams contact us at (212) 796-6070 or send an email to newyorkinfo@harnham.com.  

Recently Viewed jobs