Senior Optimization Analyst

Boston, Massachusetts
US$100000 - US$130000 per year

Senior Optimization Analyst

$100,000-$120,000

Boston, MA

Are you passionate about conducting tests, analyzing performance to measure customer experience enhancements, and supporting the evolution of the testing and optimization!?

This is an opportunity to join one of the most reputable digital agencies out there, you will work closely with third party marketing teams for implementing marketing pixels like Facebook, Pandora, CJ pixel, and AdWords targeting. You will enjoy the independence or consistently meeting goals and expectations without the close supervision of a supervisor.

Optimization Analyst, you will collaborate with the Tech and Product team, testing everything and anything, to drive innovation. You will act as a high impact individual contributor, defining the testing roadmap and using data to drive critical decisions, as well as overseeing the end-to-end testing process. You will lead analytics processes, using tools including Adobe Analytics, Google Analytics, Adobe Test and Target, as well as more advanced tools including SQL. This is rare opportunity to really impact an industry giant!

In particular, you can expect to:

  • Help put in place a water tight A/B testing strategy across the site
  • Implement and execute on these tests using tools across the Adobe Suite
  • Report back to business stakeholders at C-level, to help steer the eCommerce strategy
  • Work closely with all internal teams including product, engineering, marketing and UX

Your Skills and Experience

Hands-on experience in technical web analytics with a track record in implementing best in class A/B testing processes

  • Working commercial experience with tools such as Google Analytics or Omniture
  • Working experience with testing tools
  • Working experience with advanced analytics and stats tools including SQL, R or Python is a must
  • An understanding of or exposure to machine learning and predictive models is a nice to have
  • An ability to deliver data-driven stories and inspire stakeholders

SALARY AND BENEFITS

The successful candidate will secure a salary of $100,000 - $120,000 and benefits depending on experience

HOW TO APPLY

Please click 'Apply Now' above.

KEYWORDS

Google Analytics, Power BI, Adobe Analytics, SQL, Python, Excel, MS Excel, Insight, insights, shopper, customer, analytics, technology, campaign, Tableau, CRM, database, acquisition, retention, marketing, digital, SEM, SEO, paid search, display, dashboard, Omniture, site catalyst, web analytics, CoreMetrics, webtrends, website, Google Tag Manager, Tag Manager, Dynamic Tag Manager, HTML, CSS, Java Script, Flash, JQuery

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JK98765
Boston, Massachusetts
US$100000 - US$130000 per year
  1. Permanent
  2. Digital Marketing Analyst

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Visit our Blogs & News portal or check out our recent posts below.

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