Salesforce Marketing Cloud Consultant

Salesforce Marketing Cloud Consultant
Healthcare
New York City
$100,000-$130,000 + bonus + benefits!

Do you have campaign analytics experience, specifically within automated messaging? Are you highly proficient in Salesforce Marketing Cloud? In this role, you will be leading your division in generating and implementing marketing insight for an established healthcare company based out of NYC on how to best gauge, understand and move patient behavior based on sentiment and patient driven data. You will be using tools like SQL and Salesforce Marketing Cloud hands on.

THE COMPANY:

This world class health care company based out of NYC is revolutionizing healthcare and assessing clinical needs like never-before! Their center of analytical excellence is setting the bar in how to best serve patients all over the country. They are committed to tying in innovative data driven methodologies to best target new consumers and send out automated messages based on trigger behaviors.

THE ROLE:

As a Salesforce Marketing Cloud Consultant, you will be leading your team in a proactive approach into tracking business trends and creating new features to improve patient health journey and experience. You will be:

• Highly proficient in Salesforce Marketing Cloud and SQL.
• Be able to value the customer experience from an analytical lens: campaign performance, marketing automation, retention, A/B testing, CRM, trigger campaigns, optimization, among others.
• A great communicator- be able to explain how your strategy and insights are directly linked to customer behavior.
• Be able to work cross functionally among other departments.
• Experienced with managing a team of analysts.
• Healthcare background is a plus!

YOUR SKILLS AND EXPERIENCE:

• Expert proficiency in SQL and Salesforce Marketing Cloud
• High expertise in campaign performance, marketing automation, retention, A/B testing, trigger campaigns, CRM and optimization, among others.
• Ability to lead a team of skilled analysts to gather actionable and quantitative insights.
• Proven ability in generating advanced marketing insights and valuing the consumer perspective.
• Effectively communicating with stakeholders and partners-translating your insights in a way that captivates and leads to action.

THE BENEFITS:

• $100,000-130,000 Salary
• Great bonus + benefits package

HOW TO APPLY:

Please register your interest by sending your CV to Sasha Baez via the Apply link on this page.

KEYWORDS:

healthcare, Salesforce Marketing Cloud Consultant, patient, patient behavior, marketing, campaign, trigger, automated messaging, sentiment, behavior driven, SQL, Salesforce Marketing Cloud, strategy, marketing strategy, customer behavior, insights, optimization, campaign performance, channel strategy, marketing automation, retention, A/B testing, optimization, stakeholders, consumer perspective