Manager, Customer and Marketing Analytics

Manager, Customer and Marketing Analytics

Apparel/Footwear

$125,000 - 135,000

Massachusetts, United States

THE ROLE- Manager, Customer and Marketing Analytics

In this capacity, you will be responsible for delivering customer and marketing insights to ultimately inform alignment and optimization across different business units; this includes marketing, merchandising, and promotion. You will be tasked with developing customer and marketing analytics programs, leading the marketing attribution studies to establish both campaign opportunities and forecasts, and facilitating the growth and development of 3 direct reports.

This role will be instrumental in accelerating the company's knowledge of the customer to inform some of its most important business decisions moving forward.

YOUR SKILLS AND EXPERIENCE:

• Bachelor's degree in Mathematics, Statistics, Computer Science, or related field. Master's preferred.
• 5+ years in an analytics-driven capacity required.
• Hands-on experience with SQL, Python (or R), and Tableau required.
• Deep understanding of using raw data to draw insights, including the entirety of the Data & Analytics landscape.
• Great communication skills and the ability to communicate trend analysis to both technical and non-technical audiences.
• Exposure to Advanced Analytics initiatives.
• Strong management skills needed, as you will be presiding over a small team.
• Experience with Azure and Google Cloud preferred.

BENEFITS - Manager, Marketing and Customer Analytics

As a Manager of Marketing Analytics, you can expect to earn up to $135,000 (depending on experience) + highly competitive benefits

HOW TO APPLY?:

Please register your interest by sending your Resume to Greffen George via the Apply link on this page

KEYWORDS:

Python, R, SQL, Tableau, PowerBI, Trend Analysis, Analytics, Insights, Statistics, E-Commerce, Footwear, Apparel, Google Cloud, Azure, AWS, Amazon Web Services, Prescriptive Analytics, Predictive Analytics