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Data Science Manager - Digital Marketing

New York
Negotiable
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Data Science Manager - Digital Marketing
eCommerce
Remote
$130,000 - $150,000

A leading Life Sciences global enterprise is actively looking for an experienced Data Science Manager - Digital Marketing to handle the successful audience modeling and propensity modeling to meet business growth.

THE ROLE:

As Data Science Manager - Digital Marketing, you will work closely with the Head of Advanced Analytics & Data Science in enhancing the Consumer Health division's advanced analytics & consumer insights capabilities. You will be responsible for:

  • Leading the collection of large amounts of consumer/third-party data
  • Building predictive models in Python (i.e., propensity, random forest, lookalike, regression)
  • Performing A/B testing and handling existing machine learning models
  • Delivering data-driven, actionable insights to a variety of key stakeholders

YOUR SKILLS & EXPERIENCE:

  • Progressive commercial experience mentoring Business Analytics or Data Science teams
  • Strong understanding of CPG, Retail, and Consumer Health industries
  • Proven experience in purchasing audiences, audience modeling, & propensity modeling
  • Proficiency using advanced analytics tools like Python, R, SQL, and Tableau
  • Hands-on experience in A/B testing, machine learning, and dashboarding
  • Strong knowledge of random forest, time series, regression, and lookalike modeling
  • Strong written/verbal communication, negotiation, and presentation skills
  • Strong educational acumen - Bachelor's degree in Computer Science, Mathematics, Statistics, or related field; Master's in Business Analytics or Data Science preferred

BENEFITS:

As Data Science Manager - Digital Marketing, you can make up to $150,000 base (depending on experience).

HOW TO APPLY:

Please register your interest by sending your resume to George Little via the apply link on this page.

KEYWORDS:

Propensity Modeling, Audience Modeling, Advanced Analytics, Predictive Modeling, Python, R, SQL, IRI, Tableau, A/B Testing, Random Forest, Regression, Lookalike Modeling, Machine Learning, Digital Data Science, Marketing Data Science, CPG, Audience Purchasing, Project Management, Predictive Analytics

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00008/GL
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  1. Permanent
  2. Marketing Analyst

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