Advanced Analytics Supervisor

Advanced Analytics Supervisor
Media
New York City
$95,000 - $110,000

Do you want to join a rapidly growing media company who specialize in helping companies within the healthcare space? If you are statistically savvy in SQL, Python and R, with the ability to build predictive, attribution and market mix models, as well have team mentoring capabilities, then this could be the next step in your career.

THE ROLE:

As an Advanced Analytics Supervisor, you will be a core part of the analytics center of excellence, proactively involved in managing all client questions in regards to analytics projects and their customer base and media spend. You will be performing highly statistical analysis in Python, R and SQL to understand how effective the data platform is for the clients to optimize their marketing/media spend, product offering and ROI. You will be a core part of a team of high performing analysts, but take a more senior role in mentoring, as well as being hands on in building the predictive models. Your main responsibilities will include:

• Understanding the clients core business constraints when it comes to understanding their customer, marketing spend, and media reach across all channels of engagement building Propensity, Regression, Marketing Mix and Multi-Touch attribution models in R and Python to understand how effective their media and traditional marketing channels are
• Making recommendations on how to increase customer engagement, as well as their marketing efficiency, effectiveness, and ROI, including where, when and what they advertise across the diverse channel base
• Working with diverse teams across the business including Account Managers, Marketing, Product Sales and BI teams, as well as the wider Data Science teams to ensure that the quality of the data and models are of the highest standard
• Delivering insights and recommendations to diverse stakeholders both internally and externally on how to increase performance, conversion and product diversification

YOUR SKILLS AND EXPERIENCE:

• Degree educated in a numerical discipline such as Math, Stats, Computer Science or similar
• Experienced in building predictive models including propensity, regression, market mix and multi-touch attribution models in R as well as strong SQL coding/Python background
• Proven experience in building and maintaining relationships, as well as delivering insights and recommendations to stakeholders (both internally and externally)
• Team mentoring capabilities
• Project management capabilities, with a strong business acumen are essential

BENEFITS:

As an Advanced Analytics Manager, you can expect to earn up to $110,000 (depending on experience), plus competitive benefits.

HOW TO APPLY?

Please register your interest by sending your resume to Jenni Kavanagh via the Apply link on this page

KEYWORDS:

Python, SQL, R, Market Mix Modelling, Multi-Touch Attribution, Regression, Propensity, Subscription, Healthcare, Pharma, Media, Online, Strategy, Client facing, Recommendations, ROI, Campaigns, Forecasting, Product, Pricing, Promotion, Loyalty, Customer Engagement, Consultancy, TV, Social Channels, Marketing effectiveness, Marketing Efficiency, Email Marketing, Conversion, Statistical Analytics, Churn, CHAID, Growth, CRM