From Healthcare to Hospitality: How Big Data Transforms Industry

Eoin Pierce our consultant managing the role
Posting date: 9/19/2019 9:26 AM
Big Data, once a looming anomaly for many businesses, has transformed. No longer a buzzword, it is essential to enterprises everywhere – from healthcare to hospitality. Whilst it’s taken about a decade to get here, the last two years are truly telling. 

With the amount of Data flowing through our systems, over 2 quintillion bytes each day. Think Apple Pay at Starbucks, credit card purchase, filling out of forms, GPS, our phone Data, traffic cameras and lights for traffic control. Big data is now big business.

Top Industries Using Big Data and Analytics


While the most prevalent industries which come to mind are retail, entertainment, and politics. There are two which, until now, have been coming in under the radar and have seen some of the biggest changes using Data & Analytics; healthcare and hospitality. Whilst they don’t seem to go together, they do have one thing in common – the experience.

Hospitality 


As you plan for your next vacation, you may be debating the merits of a hotel reservation versus an AirBnB. Lodging options in the share-economy have forced traditional accommodation options to rethink their strategies. The ease of “mobile first” which allows customers to manage their bookings, stays, and travel experience through their phones is in direction opposition to the client-facing hotel industry. 

There is a massive shift happening in this industry and a powerful Data Analytics tool can help create visualisations from a company’s Data. Not only can these provide insights for the future, but they also offer suggestions for strategies which can be implemented now to impact future prospects.

Healthcare 


One of the most telling industries being transformed by Big Data is healthcare. Access to care is not only available in-office, in-person, but now with the advent of Telemedicine, patients can get questions even more quickly. No matter the industry today, this is a buyer’s market, or in most cases, a customer’s market. And its customer satisfaction which drives the success of a business. In healthcare, it’s patient satisfaction.

Patient satisfaction scores underlies everything from hospital funding to the return visits in the private sector. Like any business, the patient experience in the healthcare industry, begins with initial contact, staff responsiveness, communication by doctors and nurses, wait times, even equipment and cleanliness of facilities to name a few examples. Once all the Data and information is gathered, collected, and analysed, these healthcare professionals are able to make any necessary adjustments.

As quickly as Data has grown in the last couple of years, the projections for healthcare can expect to see a high volume in the next seven years. One of the highest benefits which can add to patient experience is the database of patient’s information can be shared across healthcare organisations saving time, money, and patient stress which all leads to better treatment for the patient’s needs. 

In fact, according to the International Data Corporation (IDC), healthcare Data is expected to grow faster than industries such as the media, manufacturing, or financial services. Advancements such as chatbots, virtual assistants, Big Data Analytic tools, and medical imaging have all added to the transformation. 

As strong and as prevalent as many of these advances are, many organisations still struggle to find the right candidates with the right Data skill sets. Many have neither a blockchain strategy nor have plans to implement one and are falling behind. There is a next generation opportunity here to more fully transform digitally, but the right people need to be in place to make it happen.

Digital transformation isn’t slowing down and is becoming more critical at a rapid rate. By making investments in your health IT, analytics tools, and people, you’ll be ready to close the digital transformation gap.

If you’re interested in Big Data and Analytics with an eye toward the Life Sciences field, we may have a role for you. Check out our current vacancies or get in touch with one of our expert consultants to learn more. 

Related blog & news

With over 10 years experience working solely in the Data & Analytics sector our consultants are able to offer detailed insights into the industry.

Visit our Blogs & News portal or check out the related posts below.

How Big Data Is Impacting Logistics

How Big Data is Impacting Logistics

As Big Data can reveal patterns, trends and associations relating to human behaviour and interactions, it’s no surprise that Data & Analytics are changing the way that the supply chain sector operates today.  From informing and predicting buying trends to streamlining order processing and logistics, technological innovations are impacting the industry, boosting efficiency and improving supply chain management.  Analysing behavioural patterns Using pattern recognition systems, Artificial Intelligence is able to analyse Big Data. During this process, Artificial Intelligence defines and identifies external influences which may affect the process of operations (such as customer purchasing choices) using Machine Learning algorithms. From the Data collected, Artificial Intelligence is able to determine information or characteristics which can inform us of repetitive behaviour or predict statistically probable actions.  Consequently, organisation and planning can be undertaken with ease to improve the efficiency of the supply chain. For example, ordering a calculated amount of stock in preparation for a busy season can be made using much more accurate predictions - contributing to less over-stocking and potentially more profit. As a result, analysing behavioural patterns facilitates better management and administration, with a knock-on effect for improving processes.  Streamlining operations  Using image recognition technology, Artificial Intelligence enables quicker processes that are ideally suited for warehouses and stock control applications. Additionally, transcribing voice to text applications mean stock can be identified and processed quickly to reach its destination, reducing the human resource time required and minimising human error.  Artificial intelligence has also changed the way we use our inventory systems. Using natural language interaction, enterprises have the capability to generate reports on sales, meaning businesses can quickly identify stock concerns and replenish accordingly. Intelligence can even communicate these reports, so Data reliably reaches the next person in the supply chain, expanding capabilities for efficient operations to a level that humans physically cannot attain. It’s no surprise that when it comes to warehousing and packaging operations Artificial Intelligence can revolutionise the efficiency of current systems. With image recognition now capable of detecting which brands and logos are visible on cardboard boxes of all sizes, monitoring shelf space is now possible on a real-time basis. In turn, Artificial Intelligence is able to offer short term insights that would have previously been restricted to broad annual time frames for consumers and management alike.  Forecasting  Many companies manually undertake forecasting predictions using excel spreadsheets that are then subject to communication and data from other departments. Using this method, there’s ample room for human error as forecasting cannot be uniform across all regions in national or global companies. This can create impactful mistakes which have the potential to make predictions increasingly inaccurate.  Using intelligent stock management systems, Machine Learning algorithms can predict when stock replenishment will be required in warehouse environments. When combined with trend prediction technology, warehouses will effectively be capable enough to almost run themselves  negating the risk of human error and wasted time. Automating the forecasting process decreases cycle time, while providing early warning signals for unexpected issues, leaving businesses better prepared for most eventualities that may not have been spotted by the human eye.  Big Data is continuing to transform the world of logistics, and utilising it in the best way possible is essential to meeting customer demands and exercising agile supply chain management.  If you’re interested in utilising Artificial Intelligence and Machine Learning to help improve processes, Harnham may be able to help. Take a look at our latest opportunities or get in touch with one of our expert consultants to find out more.  Author Bio: Alex Jones is a content creator for Kendon Packaging. Now one of Britain's leading packaging companies, Kendon Packaging has been supporting businesses nationwide since the 1930s.

Data & Analytics in Munich

Three Reasons Why Munich Is The Place To Be For Data Analysts

As one of the world’s largest economies, Germany continues to attract tech talent from all over the world, and has even overtaken the UK in terms of intra-Europe tech immigration in recent years. Whilst Berlin may be the first place that comes to mind when thinking of places to live as a Data Analyst in Germany, with its numerous start-ups and international culture, there are several reasons why you should also consider the southern gem of Munich. Here are three of the best: A First-Class Quality Of Life While the first thing that comes to mind when thinking of Munich is often the world famous Oktoberfest and the beer induced crowds packed into small beer tents paying the equivalent of a year´s salary for a pint, this is not the only thing Munich has to offer. During the other 349 days of the year when Munich is not packed with Lederhosen-wearing crowds from all over the world, it is a tranquil, green place to live.  Munich is home to a number of large parks, including the beautiful Englischer Garten, Museums and a number of non-beer related cultural events throughout the year. It’s also the third largest city in Germany and, as such, has all the benefits that big city life has to offer. However, nature is never far away, with a beautiful mountain landscape just on the horizon, including the tallest mountain in Germany, the Zugspitze, which sits only 90 km away. On top of this, the transportation system in Munich is one of the best in the country; clean, efficient and so simple to use, it actually makes commuting bearable.  Expansive Opportunities  Most major European cities have seen a boom in the tech market in recent years and Munich is no exception. Not only home to some of the biggest global and German players such as Amazon, MunichRE, Man, Allianz and Linde, the city is also seeing an increasing amount of investment in tech start-ups.  This has led to tech talent, particularly Data & Analytics talent, being highly sought after by a number of the country’s biggest and best employers. And healthy competition means even healthier salaries. Even though Munich doesn’t have the lowest cost of living around, the average pay for Data Analysts is higher than in most other German cities, meaning you’ll get to make the most of your time away from the office.  A Thriving International Culture With 25-38% of Munich´s residents originating from other nations, more and more companies, big and small, are open to welcoming English speakers into their teams. While the culture in Munich still makes it easy to immerse oneself into the German language and culture, the city is also very welcoming to its international inhabitants.  Of course not everyone can speak English, but it is surprising how many people do. This makes getting around as a non-German speaker that much easier, especially considering that the Bavarian version of German can sometimes feel like a completely different language to what is spoken by the rest of the country.  Like every country, different cities attract different personalities and find the right place for you is crucial before making a move. But, with its high quality of life, great job prospects and international culture, Munich certainly has a lot to offer for any Data Analyst looking to move to or within Germany.  If you’re considering making a move to Munich, take a look at our latest opportunities, or get in touch and we can discuss what could work best for you. 

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