Senior Product Analyst

London
£50000 - £63800 per annum + bonus, benefits

SENIOR PRODUCT ANALYST

LONDON

UP TO £63,000 + BONUS

International Media Conglomerate is seeking a Senior Product Analyst, as they expand and grow their streaming service. This company is comprised of household names in terms of channels and networks and boasts over 4 billion subscribers across their channels. If you want to work in a new team with a massive customer base, apply now!

THE COMPANY:

The company is a media conglomerate is comprised of many of the world's most iconic consumer brands. Its portfolio includes many household names in terms of channels and networks. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions for partners on five continents and across more than 180 countries. This is a brand new team as it focuses around growing their own streaming service and different channels.

THE ROLE:

You will help lead the product analytics function for UK streaming business, conducting analysis and developing recommendations for product development decisions and improvements to the customer experience across UK streaming products. You will make data-driven recommendations for features and functionality that drive consumption and business results. You will be instrumental in creating a test and learn culture to unlock value and drive continuous improvement within the customer experience. You will be a tenacious, ambitious self-starter with a passion for building taking established products and innovating and iterating at pace.

The key responsibilities involved in the Senior Product Analyst role will include:

▪ Build and operate a methodology for assessing stalled users/user cohorts e.g. those who have not watched a video in the last 30 days, and suggest options for re-engaging them with the service

▪ Build and operate a methodology for tracking how users are accessing our UK streaming products - smart TV, STB - and develop insights and recommendations for how to incentivise users to bigger screens

▪ With Streaming product management team - lead the design and implementation of feature A/B testing and functionality-focused usage metrics - i.e. usage of watch lists functionality, usage of social media sharing functionality

▪ Provide analysis and insights supporting overall UK streaming business(es) with a focus on key product metrics for streaming products such as engagement and retention analysis, and churn analysis, including building out a product-diagnostics framework for churn

▪ Take ownership of customer churn metrics across UK streaming products and build a deep understanding of the drivers of those metrics

▪ Identify, analyse, and interpret trends and patterns in complex data sets (structured and unstructured) to inform product development decisions and improve the customer experience across UK streaming products

▪ Translate complex data sets into compelling recommendations for features and functionality that drive consumption and business results

▪ Collaborate with growth, content, and product stakeholders suggest and test new feature sets, creating a test and learn culture to unlock value and drive continuous improvement within the customer experience.

▪ Identify key product performance metrics, business questions, and reporting needs

▪ Create and disseminate reports and analysis in a regular fashion (daily, weekly, monthly, quarterly, bi-annual, annual and ad hoc) and develops new reporting templates and datasets to support shifting business needs

▪ Perform data validation/reconciliation, data profiling, data auditing, and data cleansing activities in a hands-on way to ensure high-quality deliverables

▪ Communicate effectively, translate data to stories to support and simplify decision-making processes

▪ Work with internal or external partners to process, coordinate, and connect various data sources

▪ Provide thought leadership around standardization of data collection from multiple sources, as well as API-based data collection methods

YOUR SKILLS AND EXPERIENCE:

The ideal Senior Product Analyst will have:

  • Experience in Identifying and reducing churn - Customer drop off within a similar environment
  • Strong data manipulation skills and experience, comfortable running complex queries and creating new views on the data
  • Familiarity with data ingestion, ETL processes, and workflows on cloud infrastructure
  • A/B Testing experience
  • Experience working with distribution partners and on-boarding new distribution partners
  • Agile experience and familiarity with JIRA and Confluence
  • Experience with mobile app and video measurement implementations
  • Experience working with digital content and data visualisation software such as Tableau
  • A solid understanding of statistical methods and how to apply them in real-life situations
  • Experience or an understanding of Adobe Analytics
  • SQL Programming language
  • R/Python open-source programming language
  • Excellent communication and presentation skills
  • Ability to make decisions and work autonomously
  • Microsoft Office, mainly Excel & PowerPoint

BENEFITS:

The successful Senior Product Analyst will receive a salary of up to £63,000. As well as this, there will be a bonus, an exciting work culture, and the opportunity to work in an exciting environment with a growing team, with the opportunities to personally develop and upskill in the role.

HOW TO APPLY:

Please register your interest by sending your CV to Noah Stuckey via the Apply link on this page.

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111302/NS
London
£50000 - £63800 per annum + bonus, benefits
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