Senior Product Analyst

London
£50000 - £70000 per annum + Benefits

SENIOR PRODUCT ANALYST

£50,000-70,000 + BENEFITS

LONDON

Are you looking to work amongst talent individuals in an up-and-coming FinTech company that are highly data-driven with enormous sets of data? This is an excellent opportunity to perform advanced analytics whilst developing your skills in an up and coming company as a Senior Product Analyst

THE COMPANY

This FinTech company are heavily driven by Data and Analytics and are looking for their next Senior Product Analyst to deliver actionable and meaningful insights using advanced analytics. This company has a vast amount of data to work through and as the Senior Product Analyst, you will be working closely with talented individuals to deliver essential insight that will allow the company to continue growing.

THE ROLE

As a Senior Product Analyst, you can expect to be analysing and interpreting results of both testing and optimisation experiments in a statistical and scientifically sound manor. By collaborating data engineers, you will be making sure that the right data is collected to produce actionable, but more importantly, relevant insights to the business.

In specific, you can expect to be involved in the following:

  • Identification of opportunities to increase revenue through product optimisations
  • Analysis and interpretation of testing results and optimisation experiments in a statistical and scientific manor using SQL and visualisation tools such as Looker, Tableau, etc
  • Analysis of customer behaviour for the purpose of generating insights and testable hypotheses
  • Identification, design and iterative improvement of workflows and processes

YOUR SKILLS AND EXPERIENCE

The successful Senior Product Analyst will have the following skills and experience:

  • Educated to a degree level with a significant quantitative component (e.g. math, computer science, physics or economics)
  • Statistical background with knowledge of regressions and hypothesis testing
  • Full proficiency using SQL, coding from scratch, commercial experience visualising data within Tableau (or similar), and commercial experience using Google Analytics (or similar)
  • Significant experience with large-scale A/B Testing and tools such as (e.g. Optimizely, SiteSpect, VWO)
  • Experience using Python for data analysis, building models of attribution, LTV, segmentations
  • Significant experience defining and delivering insights and analysis for digital products in a B2C environment
  • Experience using data visualisation tools such as Power BI, Looker, Tableau

THE BENEFITS

The successful Senior Product Analyst will receive a salary between £50,000 and £70,000, working in a company with an excellent culture, great pension scheme and good holiday package.

HOW TO APPLY:

Please register your interest by sending your CV to Dylan Butcher via the Apply link on this page.

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86702-DB
London
£50000 - £70000 per annum + Benefits
  1. Permanent
  2. Statistical Analyst

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We recently spoke to Catherine Allan, an Associate Director of CRM at Babylon health, a Digital healthcare service with a mission to put accessible and affordable health service into the hands of everyone.  After starting her career in journalism, Allan moved into Marketing, a seemingly natural transition given her copywriting experience. Given the transformation in technology and the use of Data within Marketing, she has seen the significant impact that it has had within the space.  Reflecting on what attracted her into CRM Marketing in the first place, she explains, “It’s that ability to really get to know the audience, what they look like. You have a very defined group of people that you can look at exactly how they are responding – you can get to know their likes, dislikes and respond to them in ways that you can engage them more. 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You don’t want to be creepy, you don’t want to overstep it by knowing too much”.  Now, moving into the health-tech space at Babylon, her work revolves around the products that they have on the market. Everything from applications that allow you to log your mood and sync your wearable tech, through to a health check function where you’re given a digital twin of your body. The use of Data within these products is, of course, on another level. The products produce Data-driven recommendations that are very specific to each users. She explains, “obviously in the Marketing team we don’t have access to people’s health records or any health information which they input into the app. So it’s about finding the right cadence to actually engage people with the product, as well as personalising using the Data we can see, such as demographics. Men and women have different health concerns and they differ for younger and older age groups.” Moving into the health space has opened up a different way of engaging with customers. Allan and her team were able to use their Data and produce newsletters that actually engaged their audience on a wider basis. She expands, “We found great success in sending regular newsletters just about health in general, people love to know how they compare to other people and they also want to know to be empowered to manage their own health”.  Naturally, a company like Babylon feel the pressures of a global pandemic in what their customers expect from them to say and do. This is exactly what Allan’s team are now focused on. “When the pandemic came to the UK, as a healthcare company the first thought for the Marketing team was how can we support our members? What can we offer which is unique to Babylon which will add value. 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