SENIOR ANALYTICS SPECIALIST

Helsinki
€50000 - €70000 per annum

SENIOR ANALYTICS SPECIALIST

GAMING

HELSINKI

This is an opportunity to work with a well renowned gaming company as their resident Senior Analytics Specialist. You will join at a very interesting time for the business as they look to transform their analytics capability into customer-centric insight. You will be directly involved in carrying out projects related to consumer behaviour, marketing optimisation and sales forecasting/ROI. As this is a hugely developing area for the business you will also be expected to help promote data analytics within the business and liaise directly with senior stakeholders from various different teams.

THE COMPANY:

The company is present in Finland as well as other Nordic countries. The Analytic team will be responsible for Proof of Concepts, develop guidelines for analysis and correct methodology across the Finland business, as well as drive the European organization's maturity within the analysis.

THE ROLE:

  • Build and improve customer segmentation models to enable personalization in customer communication and targeted promotions
  • Develop analytical models to measure and improve the effectiveness of marketing campaigns * Use analysis to improve all stages of the customer lifecycle
  • Facilitate increasingly automated customer dialogue
  • Present and communicate the measurements and impact of your findings to relevant stakeholders
  • Promote analytical thought leadership to teams across Europe
  • Support strategic projects with actionable customer data insights

YOUR SKILLS AND EXPERIENCE:

  • A higher degree in an analytical discipline such as Mathematics, Statistics, Econometrics, computer science or similar
  • Experience in application of data analytic techniques; data mining, machine learning, statistical analysis
  • Proven track record with experience from projects involving large data sets and extending across data gathering, data cleaning, data mining and data visualization
  • Capable of translating and communicating complex analysis to non-technical audiences
  • Knowledgeable in analytical best practices within customer and marketing analytics
  • A broad base of analytical tools and languages (e.g. R, Python, SPSS)
  • Familiarity with BI tools and platform such as Google BigQuery, Tableau, PowerBI, SSRS
  • Excellent communication skills in English, both verbal and written
  • Experience from an international retail is plus
  • Background within CRM or multi-channel marketing analytics is preferred/plus

BENEFITS:

The team is a newly established team consisting of Senior members that have the opportunity to help develop someone fewer years experiences with tools and technologies, and how they can be applied to their commercial setting.

HOW TO APPLY:

To be considered for this opportunity, please submit your CV using the Apply button on this page.

KEYWORDS:

Advanced Analytics, Statistics, Python, R, Tableau, PowerBI, SPSS, SQL, Google Big Query, Insight, Retail, Data Mining, Classification, Analysis, Modelling, CRM, Retail, Marketing, Campaign, In-house

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VAC-81234/EM
Helsinki
€50000 - €70000 per annum
  1. Permanent
  2. Marketing Analyst

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