Insight Analyst

London
£275 - £300 per day

INSIGHT ANALYST
UP TO £300 PER DAY
CHARITY
CONTRACT
REMOTE

Harnham has partnered with a leading agency to provide an opportunity to work as an Insight Analyst on a project with a charity close to the nation's heart! If you enjoy analysing the success of various campaigns and want to support the donations of one of Britain's most prestigious charities, please see below!

THE COMPANY
As an Insight Analyst, you will be joining an agency that specialises in supporting charities to achieve their ambitious growth projects. You will be working with one of their clients which is a national charity with royal patronage! This charity is a household name and is held in the highest regard by many. This charity is also an important pressure group that works with various parliamentary committees to influence political decisions to support their cause. You will be supporting them in their goal of increasing donations!

THE ROLE
An Insight Analyst will be tasked with supporting the project team on using analysis to better understand the effectiveness of various campaigns, develop an understanding of the customer (donator) and various other analytical projects. Some typical responsibilities are:

  • Supporting in the Mining, cleansing, validation, etc of the Client's data download
  • Performing analysis and A/B testing on various charity campaigns
  • Build propensity models to understand the likelihood for a person to donate
  • Managing internal and external stakeholder expectations
  • Develop customer segments

SKILLS AND EXPERIENCE
A Successful Insight Analyst will have the following:

  • Strong experience in campaign analysis
  • Advanced SQL skills
  • Python or R for propensity modelling
  • Excellent stakeholder management skills
  • Experience working in either a Charity or Agency

THE BENEFITS
An Insight Analyst can expect to receive up to £300 per day on an initial 3-month contract with the potential for an extension.

HOW TO APPLY
To register your interest please send your CV to Luke via the apply link on this page

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67393/LB
London
£275 - £300 per day
  1. Permanent
  2. Campaign Analayst

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For the latest episode of The Dialogue, Associate Director Talitha Boitel-Gill sat down with Alistair Dickinson from Location Intelligence platform Mapsimise about their platform, CRM in general, and how to get Data Vis to work for you. Here's what we learnt: - Location marketing provides the ability to understand customer Data in much more detail by breaking things down by region and area. - By taking this approach, businesses are able to tailor their marketing in a much more specific way.  - Particularly with local lockdown restrictions in place across the UK, this allows businesses to better plan their local strategies.  - The way Analytics has evolved has meant that Data Vis skills are more important than ever.  - Is is essential that those working in this space are able to create Data Visualisations that allow them to explain findings to non-technical stakeholders in a clear way.  - In particular, the ability to overlay different types of Data can allow a broader understanding of the market.  - CRM systems need to be implemented properly, with good Data, in order to be valuable. Only about 10-15% of businesses do this.  - Businesses need to understand their customers now more than ever, and a strong CRM is a great foundation for this.  - Because the Location Intelligence space is set to grow rapidly, businesses will be looking for more and more insight from specialists in this field.  - There is lots of great Open Source Data available for free. Geoawesomeness provide lots of learning and free materials. The UK Government's Geospatial Commission also provides access to lots of free public Data.  - Those looking to get in to this area don't necessarily need a STEM degree, just a passion for Data and the motivation to upskill in their spare time. - And much, much more.  You can watch the full conversation below. If you're looking for a new opportunity, take a look at our latest roles or get in touch with one of our expert consultants to find out more. 

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