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Insight Analyst

London
£30000 - £40000 per annum + Bonus + Benefits
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Insight Analyst

London

Retail

Up to £40,000 + Benefits

A leading international retail consultancy is looking for an experienced analyst to join their team as an Insight Analyst. In this role, you will be responsible for analysis customer trends and behaviours using SQL, Excel, Tableau and R, which you will then deliver and provide recommendations to internal and external stakeholders.

Duties and Responsibilities - Insight Analyst

  • Provide data-driven insights to senior stakeholders
  • Design, plan and execute the targeting of customers through the company's targeted marketing programme.
  • Deliver ad hoc requests from various clients
  • Initiate, manage and deliver analytical projects and reports
  • Manage and conduct regular reporting and post campaign analysis, delivering actionable insights and recommendations using tools such as SQL, Excel and R
  • Work closely with other internal marketing teams to aid the development of new programs as well as improving current programmes

Skills and Experience - Insight Analyst

  • Strong analytical skills in using SQL or Excel to manipulate, segment and analyse customer data
  • Ability to use Microsoft Office products - especially Excel and Powerpoint
  • Experience in development of targeting and customer selections
  • University Degree in a numerate discipline - statistics, engineering, quantitative methods etc
  • Knowledge of commercial retail operations and procedures
  • Beneficial: experience using R, Tableau or similar

Salary and Benefits - Insight Analyst

Up to £40,000 + benefits

How To Apply - Insight Analyst

Please register your interest by submitting your CV via the apply link on this page. To find out more information please contact Scott Lazarus at Harnham.

Keywords:

Insight Analyst, Insight, Analyst, SQL, Excel, Network Optimisation, Commercial Analytics, Consumer, Customer, Customer Journey, CRM, Online Payments, Retail, Retail Analytics, Customer profiling, Recommendations, Campaign Management, Drivers of Value, Marketing, Online Marketing, Revenue Optimisation

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VAC2222/SL
London
£30000 - £40000 per annum + Bonus + Benefits
  1. Permanent
  2. Customer Insight

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Harnham blog & news

With over 10 years experience working solely in the Data & Analytics sector our consultants are able to offer detailed insights into the industry.

Visit our Blogs & News portal or check out our recent posts below.

National Storytelling Week: Telling A Story Through Data

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For the latest episode of The Dialogue, Associate Director Talitha Boitel-Gill sat down with Alistair Dickinson from Location Intelligence platform Mapsimise about their platform, CRM in general, and how to get Data Vis to work for you. Here's what we learnt: - Location marketing provides the ability to understand customer Data in much more detail by breaking things down by region and area. - By taking this approach, businesses are able to tailor their marketing in a much more specific way.  - Particularly with local lockdown restrictions in place across the UK, this allows businesses to better plan their local strategies.  - The way Analytics has evolved has meant that Data Vis skills are more important than ever.  - Is is essential that those working in this space are able to create Data Visualisations that allow them to explain findings to non-technical stakeholders in a clear way.  - In particular, the ability to overlay different types of Data can allow a broader understanding of the market.  - CRM systems need to be implemented properly, with good Data, in order to be valuable. Only about 10-15% of businesses do this.  - Businesses need to understand their customers now more than ever, and a strong CRM is a great foundation for this.  - Because the Location Intelligence space is set to grow rapidly, businesses will be looking for more and more insight from specialists in this field.  - There is lots of great Open Source Data available for free. Geoawesomeness provide lots of learning and free materials. The UK Government's Geospatial Commission also provides access to lots of free public Data.  - Those looking to get in to this area don't necessarily need a STEM degree, just a passion for Data and the motivation to upskill in their spare time. - And much, much more.  You can watch the full conversation below. If you're looking for a new opportunity, take a look at our latest roles or get in touch with one of our expert consultants to find out more. 

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