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Insight Analyst

London
£30000 - £40000 per annum + Bonus + Benefits
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Insight Analyst

London

Retail

Up to £40,000 + Benefits

A leading international retail consultancy is looking for an experienced analyst to join their team as an Insight Analyst. In this role, you will be responsible for analysis customer trends and behaviours using SQL, Excel, Tableau and R, which you will then deliver and provide recommendations to internal and external stakeholders.

Duties and Responsibilities - Insight Analyst

  • Provide data-driven insights to senior stakeholders
  • Design, plan and execute the targeting of customers through the company's targeted marketing programme.
  • Deliver ad hoc requests from various clients
  • Initiate, manage and deliver analytical projects and reports
  • Manage and conduct regular reporting and post campaign analysis, delivering actionable insights and recommendations using tools such as SQL, Excel and R
  • Work closely with other internal marketing teams to aid the development of new programs as well as improving current programmes

Skills and Experience - Insight Analyst

  • Strong analytical skills in using SQL or Excel to manipulate, segment and analyse customer data
  • Ability to use Microsoft Office products - especially Excel and Powerpoint
  • Experience in development of targeting and customer selections
  • University Degree in a numerate discipline - statistics, engineering, quantitative methods etc
  • Knowledge of commercial retail operations and procedures
  • Beneficial: experience using R, Tableau or similar

Salary and Benefits - Insight Analyst

Up to £40,000 + benefits

How To Apply - Insight Analyst

Please register your interest by submitting your CV via the apply link on this page. To find out more information please contact Scott Lazarus at Harnham.

Keywords:

Insight Analyst, Insight, Analyst, SQL, Excel, Network Optimisation, Commercial Analytics, Consumer, Customer, Customer Journey, CRM, Online Payments, Retail, Retail Analytics, Customer profiling, Recommendations, Campaign Management, Drivers of Value, Marketing, Online Marketing, Revenue Optimisation

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VAC2222/SL
London
£30000 - £40000 per annum + Bonus + Benefits
  1. Permanent
  2. Customer Insight

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How AI Will Revolutionise CRM

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With consumerism on the rise, and a drastic shift away from traditional avenues of advertising, the use of Digital Marketing and the demand for business to become more technically ‘savvy’ is continuously increasing. The extent of different digital media channels in the advertising space, as well as the recent evolution of approaches such as Programmatic Advertising, has caused confusion as to which approach is the best for businesses to adopt and for well versed Digital Marketers to reflect on what their next career step should be.  Irrespective, Programmatic is such a buzzword within the market at present and is widely predicted to become the future of display advertising. Despite this, many have a lack of understanding as to what it actually is. 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