Head of Paid Search

City of London, London
£75000 - £80000 per annum + bonus + benefits

Head of Paid Search
London

£75,000 - £80,000 + bonus + benefits

Have you grown out a successful paid search marketing division from scratch or head up a PPC vertical for a tech driven company? I am looking for a Head of Paid Search to join a leading, global financial platform in the heart of Central London. You will head up all PPC strategy, growth and optimisation. If you have extensive PPC experience, ideally for a gaming or data-driven company and are seeking a senior opportunity which generates a commercial impact, this role is well suited.

THE COMPANY

Operating across over 10 markets globally, this company utilises an innovative and forward-thinking approach to their marketing and technology; as such are widely recognised as all round technical specialists. As such, generate targeted and personalised advertising to their consumers. With an already established marketing vertical, you will work alongside industry experts.

THE ROLE

As a Head of Paid Search, you will be responsible for mapping out and developing PPC marketing solutions on a global scale. The successful candidate will devise the strategy for such campaigns, manage a team who implement and report on the effectiveness post implementation.

Ensuring the growth of such vertical and relaying the performance of which to senior stakeholders is key to optimise ROI.

Key responsibilities include, but are not limited to:

  • Planning out and overseeing the execution of global Paid Search
  • Manage a multi-million-pound budget annually for PPC alone
  • Work closely with the analytics team to understand channel effectiveness
  • Liaising with Managing Directors and other senior stakeholders to present actionable insights and ensure campaign optimisation

YOUR SKILLS AND EXPERIENCE:

The successful Head of Paid Search will have:

  • An undergraduate degree
  • Substantial commercial experience working in and heading up a Paid Search vertical on the client side within the gaming or tech industry or on a global scale is preferred. A background from a media agency with industry relevant clients will suffice too.
  • Proven End to End Paid Search experience, planning, implementing and optimising across Google and Bing Ads
  • Strong analytics background ideally with Adobe Analytics but Google Analytics but be great
  • Managed large budgets on a global scale
  • Liaised with and presented insights to senior stakeholders

THE BENEFITS

  • £75,000 - £80,000 plus bonus + benefits
  • Work for a global platform with industry experts in an amazing office!

HOW TO APPLY

Please register your interest by sending your CV to Francesca Harris via the Apply link on this page.

N.B. This client does not offer sponsorship for candidates who are unauthorised to work in the UK.

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City of London, London
£75000 - £80000 per annum + bonus + benefits
  1. Permanent
  2. Media Analyst & Adtech

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