Marketplace Specialist
Germany / €65000 - €75000
INFO
€65000 - €75000
LOCATION
Germany
Permanent
Marketplace Specialist - Essen, Germany
Amazon, Zalando, Kaufland, PPC, Amazon DSP, AWS, Amazon Seller Central, Amazon Vendor Central
Salary: €65,000-€75,000
Location: Essen, Germany
The Company:
Join a Digital consultancy that helps international brands embrace digital in multiple sectors, including retail, travel, finance, FMCG, entertainment, automotive, app development and more. They want companies to make the most of digital opportunities particularly in the area of Amazon.
The Role:
Do you have a proven track record in working with data and the Amazon Marketplace and would like to work in a global company?
- Help customers open their store on marketplaces like Amazon and promote their products there.
- Be to go to expert for new, existing, and key clients.
- Ensure that all products are on the platform from A to Z, but also that all content is correct, easy to find and looks attractive. In addition, you look at various suitable advertising options.
- Design of personalization use cases across different marketing channels based on defined target groups and segments.
- Ability to troubleshoot performance issues for clients.
- You have your own portfolio of customers, where you are the first point of contact and are responsible for achieving the KPIs and your customers' success and satisfaction.
Your Skillset:
- Your way of working is analytical and data-driven.
- An interest in interpreting numbers and turning data into actionable insights for clients
- Able to work in collaboration with your team colleagues and the customer.
- Excellent written and verbal communication skills in English and German is a Must.
- Hands-on experience and comfortable with the Amazon Marketplace and the tools associated.
- Excellent interpersonal skills and the ability to present effectively to senior management of clients.
The Benefits:
The successful candidate will earn €65,000-€75,000 per annum as well as competitive benefits and bonuses.
How to apply:
Please register your interest by sending your CV to Liam Culhane via the Apply link on this page.
CONTACT
Liam Culhane
Recruitment Consultant
SIMILAR
JOB RESULTS
How Programmatic Is Revolutionising Advertising | Harnham Recruitment post
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With consumerism on the rise, and a drastic shift away from traditional avenues of advertising, the use of Digital Marketing and the demand for business to become more technically ‘savvy’ is continuously increasing. The extent of different digital media channels in the advertising space, as well as the recent evolution of approaches such as Programmatic Advertising, has caused confusion as to which approach is the best for businesses to adopt and for well versed Digital Marketers to reflect on what their next career step should be. Irrespective, Programmatic is such a buzzword within the market at present and is widely predicted to become the future of display advertising. Despite this, many have a lack of understanding as to what it actually is. Whether you are looking for a career change or to embed Programmatic into your marketing strategy, here are some considerations:
Defining Programmatic Programmatic advertising is the automated process of bidding for advertising inventory to allow for the opportunity to display a relevant advert to the desired consumer in real time. At a basic level, parties from the ‘supply’ side of programmatic will sell an impression referred to as ‘audience ‘inventory’ through a Supply Side Platform. Facilitated by the ad exchange, such inventory is shared with advertisers who have submitted their desired audience preference through a Demand Side Platform.Within this online, automated marketplace, all advertisers will bid within the auction and the highest ‘bidder’ will then win each impression. The advertiser, typically a media agency or in house team of specialists, will begin to target users through Programmatic Ads that can be online or Out Of Home (OOH).
Redefining your advertising strategy With pre-existing modes of marketing such as, newspapers, radio, TV and, more recently, social media and paid search; it is worth considering the additional ways in which Programmatic advertising can benefit your business.Rather than utilising Data-driven ‘trial and testing’ methods to assess what will attract audiences to your site, Programmatic advertising uses a personalised approach by only targeting users who have expressed an interest in specific products or services. The automated process of identifying target users enables this to be a lot less manual than traditional modes of advertising. As a result, this will save your business time and unnecessary resources dedicated to Predictive Analysis, which will particularly benefit smaller businesses who may have a limited marketing budget. Programmatic advertising is also not just limited to online. The development of OOH has revolutionised the power, audience reach and impact of this long-standing method of advertising, allowing it to “bring data into the physical world” on a mass scale. As well as delivering a single ad to the right user at the best time, Programmatic advertising can enable your business to target hundreds of relevant consumers based on their online activity and location. This form of audience targeting is still incredibly new to the marketplace and is continuing to expand. By 2021, it is anticipated that Programmatic will further bridge the gap between digital and offline media by programmatically purchasing tv adverts; representing approximately one third of global ad revenue.
The future of advertising careersIf you are looking for a long-term career within advertising, Programmatic is a great route to gain exposure within, given that it already dominates the industry, and looks set to continue to. Due to such high demand and the lack of quality candidates within the market, Programmatic specialists are incredibly desired and retained by employers. As such, businesses are consistently searching for more talent within their team. Once onboard, they often invest heavily in training, personal development and internal progression. There is often a misconception that Programmatic is not scientific, however, specialists often sit in Data teams and utilise Analytics software or Data Visualisation tools daily; extracting and manipulating Data. Server-side scripting is also a huge part of the role; if an ad is not displaying on a site suitably, the Programmatic team will be required to dive into the JavaScript or HTML code to troubleshoot the issue. So, if you are looking for a Data-led vertical of advertising, Programmatic is a great career path. However, the supply and demand side are kept very separate due to the difference in tools utilised. Transitioning between the two can be incredibly problematic, especially further into your career so, if you are looking into a specific route, make sure you are making an informed decision. If Programmatic sales, inventory analysis and yield optimisation are appealing, the publisher side could be a great route. Alternatively, if setting up and monitoring campaigns or segmenting audience Data is of interest, I would advise starting agency side.Whether you’re looking to venture into a new aspect of digital media or require specialist talent within your team, we can help.Take a look at our latest opportunities or get in touch with myself at francescaharris@harnham.com to find out more.
The Fastest Growing Sectors for Contract Work
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The Fastest Growing Sectors for Contract Work
Despite economic uncertainty across the globe, several sectors are continuing to experience growth, which has led to a steady flow of employment opportunities for Data & Analytics professionals. This is particularly for contract roles that require niche expertise and skills to complete specific, short-term projects.
Which sectors have been experiencing an upward trajectory? Here’s a look at five industries across the globe that are seeing sustained growth and consequent demand for specialist contract talent:
- Artificial intelligence (AI): AI is a key growth sector that is powering demand for contract work for Data & Analytics professionals. ChatGPT, GPT-4, and Chatbots are written about in the media on a daily basis, and behind the scenes, our specialist recruitment consultants are busy sourcing Machine Learning (ML) engineers who can work in various programming languages and data models for our clients.
- Information Technology: with remote and hybrid working setups firmly in place, businesses are more reliant than ever on Information Technology and the specialists behind it. Tech roles are in growing demand at software and hardware companies, as well as internet and related service providers and app development.
- Cyber Security: barely a day goes by without news of a cyber security breach at organisations of all sizes. This is fuelling a growing demand for Cyber Security professionals to support businesses as they try to defend themselves against the evolving threat of ever more sophisticated scams and hackers.
- Telehealth Services: the Telehealth sector distributes health-related services and information using digital information and equipment, such as remote patient/doctor contact, and long-distance monitoring, advice, and intervention.
- Green Manufacturing: as international governments work to reduce their nation’s impact on the environment, including the UK’s net zero strategy and energy revolution, the Green Manufacturing and Energy sectors in are experiencing sustained growth. Ongoing investment is on the cards, leading to many thousands of jobs over the coming years to fuel progress.
In reality, there are many more growing sectors with Data & Analytics gaps to fill. The final Tech Nation report, published in March, shares that after an ‘explosive’ decade, the UK’s tech ecosystem is valued at more than $1 trillion and expected to hit $2.6 trillion in the next decade, or higher if the conditions are right.
For this to be possible the report states that, among other factors: “capital and talent must continue to be efficiently recycled through the ecosystem to create additional value”.
The demand for Data & Analytics professionals for permanent and contract-based roles, across global markets is showing no signs of slowing down. The only stumbling block is finding the sector and project that ticks all the boxes. Harnham’s consultants are highly experienced at matching the right people with the right businesses and helping to place talent at all levels on a part-time and full-time basis, depending on the needs of the organisation.
Interested in hiring a data contractor for an upcoming project or expanding your team with a permanent data professional? Our expert team knows the market inside out, and how to reach the best talent out there, get in touch today.
The Benefits Of Having Neurodiverse Individuals As Part Of Your Tech Team
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Today’s workplace is seeing a crucial shift in the dynamic between employers and staff, with inclusion, diversity and equality at the forefront of what great company cultures can offer. As part of this inclusive approach, it’s important that employers have internal conversations about how best to help individuals feel safe at work, ensuring that this embraces everyone, including neurodiverse staff.
Between 15 and 20 per cent of the population are neurodiverse – some 10 per cent are diagnosed with dyslexia, five per cent with attention deficit hyperactivity disorder and between one and two per cent live with autism spectrum conditions. In reality, however, these numbers are thought to be much higher, as many go undiagnosed. While many of these diagnoses come with hidden impairments, it is key that business leaders understand that by thinking and processing things differently, neurodiverse employees bring strengths such as hyper-focus, creativity, innovative thinking, problem-solving, memorisation, and visualisation skills. In this context, how can having neurodiverse individuals as part of your tech team benefit your organisation?
Think diversity Having a diverse tech team – a mix of “specialist” and “generalist” thinkers – is fundamental because the community you serve is most likely to be diverse too. It may sound like common sense, but to appeal to the biggest marketplaces and to reach the widest pool of people, you need teams to think like your target audience and have similar experiences to them – and having a diverse tech team is only going to be able to enhance that.
Diverse innovation
A neurodiverse workforce can also drive innovation within your company. Indeed, dyslexic or dyspraxic people are found to possess stronger analytical skills and are excellent at thinking outside of the box. Because they are more likely to process information visually, they are also good at finding hidden connections – which makes these employees ideal when it comes to discovering trends in data, for instance. Talent on the autism spectrum can give any company an edge as they bring surges in innovative and creative thinking – effectively squashing “herd-like” thinking.
By providing valuable and different ways of thinking and learning, as well as diverse techniques as to how to deliver and approach processes, neurodiverse people add to the richness of a team. As someone who has dyslexia and dyspraxia, reading an email does not work for my way of thinking, so I favour reading it out loud.
Now what happens, as a result, is that it helps others in my team to hear and learn how their own email and tone sounds and amend it accordingly.
This is timesaving, but it could also potentially give someone a new teaching technique – not to mention improve the quality of the content that they are writing and editing.
Faster and better
A neurodiverse team can also be up to 30 per cent more productive, and learn faster than neurotypical colleagues in tech roles such as software engineering, quality assurance, app development and business analytics. In the right environment, people on the autism spectrum can be 140 per cent more productive than their peers; JP Morgan Chase found during its Autism at Work programme.
What’s more, because of greater human empathy displayed by those with dyspraxia for example – which undoubtedly benefits customer experience and team relations – companies in the top quartile for diversity on executive teams are 25 per cent more likely to have above-average profitability than companies in the fourth quartile.
These are just a snapshot of the many benefits of building neurodiverse within the workforce, especially in your tech team. It is now up to business leaders to ensure neurodivergent people realise they are a value-add to businesses. We offer a unique perspective, and without that, businesses are completely missing out on methods of learning, communicating and targeting. Within the world of tech, creativity, hyper-focus and analytical talents could help address existing skills gaps and widen your talent pool.
If you are looking to bolster your tech team, speak to one of our data analytics recruitment experts today.
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