Marketing Effectiveness Manager

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Watford / £60000 - £70000 annum

INFO

Salary
SALARY:

£60000 - £70000

Location

LOCATION

Watford

Job Type
JOB TYPE

Permanent

MARKETING EFFECTIVENESS MANAGER

UP TO £60,000 - £70,000 + BENEFITS

WATFORD

THE COMPANY

As a Marketing Effectiveness Manager in this company, you will be at the forefront of Marketing Effectiveness using the most advanced techniques across MMM, Econometrics, ML, AI and more. This is an opportunity to work amongst talented individuals across a wide range of projects in a fast-paced environment.

THE ROLE

As a Marketing Effectiveness Manager you will be working on the following;

  • Developing and maintaining stakeholder relationships
  • Using econometric/MMM methods to analyse marketing effectiveness and give essential recommendations
  • Using tools such as SQL/Python/R
  • Building technical models from scratch
  • Working closely with stakeholders across the business including the systems team who specialise in software development
  • Embedding MMM and Econometric learnings into tangible outcomes

YOUR SKILLS AND EXPERIENCE

The successful Marketing Effectiveness Manager will have the following skills and experience:

  • Experience within the MMM/Econometric fields, ideally with some hands-on experience in similar techniques
  • Experience working with tools used for MMM/Econometrics such as Eviews/R/Python
  • Good understanding of marketing effectiveness is desirable
  • Good communication and stakeholder skills

THE BENEFITS

The successful Marketing Effectiveness Manager will receive a salary between £60,000 to £70,000 and an extensive benefits package.

HOW TO APPLY:

Please register your interest by sending your CV to Dylan Butcher via the Apply link on this page.

CONTACT

Dylan Butcher

Managing Consultant

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