Marketing Effectiveness Manager
Birmingham / £55000 - £65000 annum
INFO
£55000 - £65000
LOCATION
Birmingham
Permanent
MARKETING EFFECTIVENESS MANAGER
Up to £65,000 + Benefits
Remote Working Options
THE COMPANY
We are proud to support a well-established and highly regarded telecommunications business in their search for a Marketing Effectiveness Manager. This exciting role focuses on leveraging data-driven insights to optimize marketing strategies and drive business performance. You will play a pivotal role in shaping media strategy through expertise in Marketing Mix Modelling (MMM), incrementality testing, and audience analysis.
This is a strategic, insights-focused position and does not involve hands-on coding (e.g., no SQL, Python, or R required).
THE ROLE
As the Marketing Effectiveness Manager, you will have the opportunity to influence high-level decision-making and contribute to the company's success by transforming complex analytical findings into actionable recommendations. Key responsibilities include:
- Translating sophisticated data analyses into clear, impactful insights tailored for senior leadership and cross-functional teams.
- Designing and implementing comprehensive measurement frameworks to evaluate the effectiveness of multi-channel media campaigns.
- Collaborating with internal stakeholders to embed media effectiveness insights into the strategic planning process.
- Partnering with external agencies to develop and execute advanced testing methodologies, including incrementality testing, audience segmentation, and experimental designs to refine marketing strategies.
YOUR SKILLS AND EXPERIENCE
The ideal candidate for the Marketing Effectiveness Manager role will bring the following skills and expertise:
- Demonstrable experience in marketing analytics, media effectiveness, or a similar role within a fast-paced, data-driven environment.
- Strong background in Marketing Mix Modelling (MMM), incrementality testing, and audience testing techniques.
- Outstanding analytical and problem-solving skills, with the ability to distill complex data sets into actionable recommendations.
- A strategic mindset with excellent communication skills to engage and influence stakeholders at all levels.
WHAT'S IN IT FOR YOU?
- Competitive salary of up to £65,000.
- A comprehensive benefits package, including additional perks to reward and support your professional and personal growth.
- An opportunity to work for a renowned organization with a focus on innovation and cutting-edge marketing strategies.
HOW TO APPLY
If this opportunity resonates with you and aligns with your skills and experience, we'd love to hear from you! Please express your interest by submitting your CV to Daniel Abbasi via the apply link below.
CONTACT
Daniel Abbasi
Recruitment Consultant
SIMILAR
JOB RESULTS
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To Apply for this Job Click Here
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THE COMPANY
As a Lead Operations Analyst in this innovative, financially secure tech company you will be sharing their ambition to drive growth throughout the UK, hoping to change the way people consume food.
THE ROLE
As a Lead Operations Analyst, you will be working in a diverse opportunity that is essential to the operational perspective of this company whilst applying an analytical mindset to drive efficiency. Additional responsibilities will involve;
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To Apply for this Job Click Here
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ABOUT YOU:
The ideal candidate for this role will have:
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TO APPLY:
Please register your interest by sending your CV to Roshni Baillie through the Apply link
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To Apply for this Job Click Here
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TO APPLY:
To register your interest, send your CV to Roshni Baillie through the Apply link
To Apply for this Job Click Here
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To Apply for this Job Click Here
MORTGAGE PRODUCT MANAGER
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THE COMPANY
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THE ROLE
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- Hybrid working policy.
- Discretionary bonus.
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HOW TO APPLY
Please register your interest by sending your CV to Gaby Adamis via the Apply link on this page.
To Apply for this Job Click Here
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Glasgow
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+ Advance Analytics & Mrktg Insight
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To Apply for this Job Click Here
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Glasgow (Hybrid- 3x days in office)
£65,000 – £75,000
An incredible opportunity to join a leading banking organisation as a BI Manager.
THE COMPANY
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THE ROLE
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To Apply for this Job Click Here
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£65000 - £75000
+ Advance Analytics & Mrktg Insight
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To Apply for this Job Click Here
BI Lead
£65,000-£75,000
Glasgow – 3 Days a week in the office.
THE COMPANY
A multinational financial institution is seeking a BI Lead to drive and oversee their compliance strategies.
THE ROLE
I’m looking for data-driven individuals who can bridge the gap between technical and compliance departments within an industry-leading organization. This role is part of the Compliance department and will be instrumental in leading compliance strategies and managing conduct and regulatory risks.
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Strong SQL Experience.
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Python experience will be advantageous
Drop me an email if you would like to discuss this further –
To Apply for this Job Click Here
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London
£65000 - £90000
+ Risk Analytics
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To Apply for this Job Click Here
IFRS9 MODELLING MANAGER
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Please register your interest via the apply link on this page or send your CV directly
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To Apply for this Job Click Here
Senior Data Wrangler
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About You
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- Familiarity with Google Cloud Platform (GCP) (nice to have).
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Offer
- £450/day on a 3-month rolling contract.
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Be a part of a team that values innovation, accuracy, and collaboration. If you’re ready to take on the challenge of wrangling messy data into business-ready insights, simply click apply or send your CV
To Apply for this Job Click Here
Senior Analytics Consultant
London
£40000 - £45000
+ Advance Analytics & Mrktg Insight
PermanentLondon
To Apply for this Job Click Here
SENIOR ANALYTICS CONSULTANT – LONDON
UP TO £45,000
THE COMPANY
I am supporting a Global Digital Marketing Agency on a mid-level Analytics hire.
THE ROLE
The successful Senior Analytics Consultant responsibilities will include:
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HOW TO APPLY:
Please register your interest by sending your CV to Harry Mincer via the apply link below.
To Apply for this Job Click Here
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£30000 - £35000
+ Advance Analytics & Mrktg Insight
PermanentRedditch, Worcestershire
To Apply for this Job Click Here
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Redditch (Hybrid – 3x Days a Week in Office)
£30,000-£35,000
THE COMPANY
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THE ROLE
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HOW TO APPLY
Please register your interest by sending your CV to Daniel Abbasi at Harnham via the Apply link on this page
To Apply for this Job Click Here
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Leicester
£40000 - £50000
+ Advance Analytics & Mrktg Insight
PermanentLeicester, Leicestershire
To Apply for this Job Click Here
Business Intelligence (BI) Analyst
Location: Leicester
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Company Overview
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Role Overview
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How to Apply
If you’re interested, please submit your CV to Daniel Abbasi at Harnham via the “Apply” button on this page.
To Apply for this Job Click Here
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London
£65000 - £90000
+ Risk Analytics
PermanentLondon
To Apply for this Job Click Here
STRESS TESTING MODELLING MANAGER
SALARY UP TO £90,000
MULTIPLE LOCATIONS, NORTH AND SOUTH OF ENGLAND (1-2 DAYS A WEEK IN OFFICE)
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THE COMPANY
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THE ROLE
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THE BENEFITS
- Competitive salary up to £90,000
- Hybrid working across multiple locations (1-2 days a week in office)
- Strong pension scheme
- Discretionary bonus
- Holidays entitlement
HOW TO APPLY
Please register your interest via the apply link on this page or send your CV directly
To Apply for this Job Click Here
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