Econometrician – Contract

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London / £400 - £500

INFO

Salary
SALARY:

£400 - £500

Location

LOCATION

London

Job Type
JOB TYPE

Contract

Econometrician - MMM
Marketing Agency
London - Hybrid
£400-£500 per day

A large marketing agency is searching for an experienced Marketing Mix Modelling contractor to join to help a new client with their marketing performance analytics. You will be responsible for building marketing mix models to help the client understand which marketing channels are providing the best return on investment, as well as optimising campaigns through AB testing. You will be using SQL to manipulate data and Python to build the models, though building models in R will also be considered.

The ideal candidate will have strong MMM experience and a background working in media, marketing or advertising, strong SQL and Python or R experience.

Role & Responsibilities

  • Work with the end client to build Marketing Mix Models
  • Provide insights into what marketing channels are providing the best ROI
  • AB testing on campaigns to optimise marketing
  • Visualise insights

Skills & Experience

  • Strong SQL coding experience
  • Previous experience building Marketing Mix Models in Python or R
  • Background in media, marketing or advertising ideally

Benefits

£450-£500 per day, outside IR35, hybrid

How to Apply

Register your interest by sending your CV to Lloyd Dunstall via the Apply link on this page

Econometrician / Modelling / MMM / Attribution / Marketing Performance / SQL / Python / R

CONTACT

Lloyd Dunstall

Senior Recruitment Consultant

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