Digital Insight Analyst

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City of London / £300 - £400 day

INFO

Salary
SALARY:

£300 - £400

Location

LOCATION

City of London

Job Type
JOB TYPE

Contract

Digital Insight Analyst - Contract

Marketing Agency

London - Hybrid

£300- £400 per day (Inside IR35)

Role and Responsibilities:

  • Analysing marketing performance across paid, organic, CRM, online, and offline channels using statistical methods

  • Designing and conducting A/B tests on features, audiences, or channels, and translating the outcomes into business insights

  • Presenting insights to non-technical stakeholders

  • Conducting post-campaign analysis and providing reports to help clients understand campaign successes and areas for improvement

  • Working with GA4 data, extracting data from Excel, and utilising Python for data manipulation and analysis

Skills and Experience:

  • Strong hands on experience with Google Analytics 4 (GA4)

  • Strong understanding of Python for statistical testing

  • Solid grasp of marketing channel optimisation (paid, organic, CRM)

  • Skilled in data manipulation and cleaning with Excel

  • Experienced with BI tools (Power BI, Tableau, Looker)

  • Ability to present data insights to non-technical audiences

  • Well versed in multiple industries

CONTACT

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