CRM Operations Executive

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London / £35000 - £40000 annum

INFO

Salary
SALARY:

£35000 - £40000

Location

LOCATION

London

Job Type
JOB TYPE

Permanent

CRM OPERATIONS EXECUTIVE

WATFORD - 3 DAYS IN THE OFFICE

SALARY - £40,000 + BONUS

NO SPONSORSHIP PROVIDED

THE COMPANY

This is a market-leading organisation in the gaming space, dedicated to enhancing customer engagement through data-driven marketing. With a strong focus on innovation, compliance, and customer experience, they're on a mission to build a more engaging, responsible, and rewarding experience for their users.

THE ROLE

As a CRM Operations Executive, you'll be responsible for delivering personalised, targeted marketing campaigns across multiple channels, including email, app push notifications, and automated journeys. You'll work closely with internal teams to ensure campaigns are executed flawlessly, adhere to compliance guidelines, and drive customer engagement.

If you have a passion for CRM, digital marketing, and customer retention, this role is a great opportunity to work in a fast-moving, data-led environment with a strong social impact.

KEY RESPONSIBILITIES

  • Design, build, and execute multi-channel CRM campaigns (email, app push, automated journeys).
  • Work with internal teams to define campaign objectives, targeting, and reporting.
  • Ensure campaigns are mobile-friendly, accessible, and aligned with best practices.
  • Collaborate with the CRM Decisioning team to optimise targeting and customer segmentation.
  • Monitor and analyse campaign performance, making data-driven recommendations for improvements.
  • Ensure all campaigns comply with industry regulations, player protection frameworks, and company guidelines.
  • Explore and test new marketing technologies to enhance customer communication.

YOUR SKILLS & EXPERIENCE

  • Strong experience in CRM, direct marketing, or customer retention.
  • Hands-on experience with email marketing platforms and automation tools (Salesforce Marketing Cloud a plus).
  • Knowledge of HTML for email templates and experience with content management systems.
  • Strong analytical skills with the ability to track, measure, and optimise campaign performance.
  • Excellent written communication and copywriting skills.
  • Strong project management skills, with the ability to handle multiple campaigns at once.
  • Ability to work under tight deadlines while maintaining high attention to detail.

HOW TO APPLY

To express your interest, send your CV to Valentine by clicking the apply button below.

CONTACT

Valentine Chukwuonye

Recruitment Consultant

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