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Digital Analyst - Travel eCommerce

London
£40000 - £45000 per annum
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Digital Analyst - Travel eCommerce

London, UK

£40,000 - £45,000

The travel industry is starting to return with online sales soaring by 600% on the day of the lockdown easing announcement! For this industry giant, data and analytics have never been more critical - they are looking for an ambitious Digital Analyst to help them make sense of their data sets across websites and marketing campaigns.

The Company

A travel industry pioneer with a huge eCommerce offering!

The Role

As the Digital Analyst, you will take ownership of all web analytics and tracking as the go-to data evangelist. Your insights will be crucial not only to the sites and marketing campaigns but also to the overall business strategy. This is an exciting time to get on board, as the business is investing heavily in analytics, and you'll have the chance to grow and shape the function. This is the perfect role for an expert in Google Analytics and Google BigQuery!

In particular, you can expect to:

  • Analyse data sets from websites and marketing campaigns using Google Analytics
  • Analyse cross-channel data sets to provide insights on customer behaviour
  • Build reports to deliver insights directly to stakeholders
  • Look at data trends to implement optimization best practice
  • Ensure website tracking is consistent across the board and tagging is correct/effective - using Google Tag Manager
  • Perform A/B testing and multivariate testing

Your Skills and Experience

  • Hands-on experience in digital analytics
  • Working commercial experience with tools such as Google Analytics or Omniture
  • Dashboard development experience
  • Ability to define business metrics

SALARY AND BENEFITS

The successful candidate will secure a salary of £40,000 - £45,000 and benefits depending on experience.

HOW TO APPLY

Please click 'Apply Now' above

KEYWORDS

Google Analytics, Power BI, Adobe Analytics, SQL, Python, Excel, Google BigQuery , Insight, insights, shopper, customer, analytics, technology, campaign, Tableau, CRM, database, acquisition, retention, marketing, digital, SEM, SEO, paid search, display, dashboard, Omniture, site catalyst, web analytics, CoreMetrics, webtrends, website, Google Tag Manager, Tag Manager, Dynamic Tag Manager, HTML, CSS, Java Script, Flash, JQuery

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LRH73920
London
£40000 - £45000 per annum
  1. Permanent
  2. Web Analyst

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