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Customer Insight Analyst - Customer Loyalty

London
£400 - £425 per day
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Customer Insight Analyst - Customer Loyalty
E-commerce
Remote
£400-£425 per day

A rapidly growing E-commerce client are searching for a Customer Insight Analyst to join the Customer Insights team. You will be analysing customer behaviour to help build a picture of who customers are, what is driving them and what are their interests. Your insights and recommendations will help drive improvements in customer loyalty. You will need a background in customer behaviour and customer loyalty.

Role & Responsibilities

  • Working in the Customer Insights team, you will work on exciting projects as well as BAU
  • Conduct customer behaviour analysis to help the business better understand their customer
  • Making recommendations to improve customer experience, improving loyalty and retention

Skill & Experience

  • Background in customer loyalty and customer behaviour is a must
  • Experience in the retail sector
  • Strong SQL coding skills
  • Knowledge of either Python or R

Benefits

£400-£425 per day

How to Apply

Register your interest by sending your CV to Lloyd Dunstall via the Apply link on this page

Customer Behaviour / Customer Loyalty / Customer Insights / Insight Analyst / Customer Analyst / Retail / SQL / Python / R

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93627 LD
London
£400 - £425 per day
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Harnham blog & news

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National Storytelling Week: Telling A Story Through Data

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For the latest episode of The Dialogue, Associate Director Talitha Boitel-Gill sat down with Alistair Dickinson from Location Intelligence platform Mapsimise about their platform, CRM in general, and how to get Data Vis to work for you. Here's what we learnt: - Location marketing provides the ability to understand customer Data in much more detail by breaking things down by region and area. - By taking this approach, businesses are able to tailor their marketing in a much more specific way.  - Particularly with local lockdown restrictions in place across the UK, this allows businesses to better plan their local strategies.  - The way Analytics has evolved has meant that Data Vis skills are more important than ever.  - Is is essential that those working in this space are able to create Data Visualisations that allow them to explain findings to non-technical stakeholders in a clear way.  - In particular, the ability to overlay different types of Data can allow a broader understanding of the market.  - CRM systems need to be implemented properly, with good Data, in order to be valuable. Only about 10-15% of businesses do this.  - Businesses need to understand their customers now more than ever, and a strong CRM is a great foundation for this.  - Because the Location Intelligence space is set to grow rapidly, businesses will be looking for more and more insight from specialists in this field.  - There is lots of great Open Source Data available for free. Geoawesomeness provide lots of learning and free materials. The UK Government's Geospatial Commission also provides access to lots of free public Data.  - Those looking to get in to this area don't necessarily need a STEM degree, just a passion for Data and the motivation to upskill in their spare time. - And much, much more.  You can watch the full conversation below. If you're looking for a new opportunity, take a look at our latest roles or get in touch with one of our expert consultants to find out more. 

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